Aug. 6, 2025

#321 - Corey Easterbrook - The Power of Interconnected Business Relationships

#321 - Corey Easterbrook - The Power of Interconnected Business Relationships

Corey Easterbrook is the co-owner of HotHouse Music & Production, a Fort Myers–based company specializing in live audio, video, and lighting. With over 25 years in the industry, Corey brings a concert-level approach to corporate events, conferences, and private productions across North America. Known for his creative lighting designs and high production standards, Corey helps clients deliver unforgettable event experiences.


In this conversation, Corey discusses the significance of creating a collaborative ecosystem in business, emphasizing how interconnected relationships can enhance growth and support among competitors. He highlights the importance of being aware of competitive dynamics and how they influence purchasing decisions and business strategies.


This episode is brought to you by Elation and Main Light

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I would feel so much better if I
saw more of a an actual

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ecosystem happening like it used
to be.

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The London Olympics need more
sharpies.

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OK, Mr. Woodruff, we already
have 500 Sharpies.

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That's all we own.
Well, I need another couple 100

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Sharpies.
So they had to go to a

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competitor and cross rent those
other fixtures.

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When you have more of an
ecosystem where where you can

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set up the next guy down to have
some cross rental and then he

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can set the next guy down.
When it becomes an ecosystem,

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then the whole, the whole
business does better because

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everyone is getting a piece of
those big dollars starting to

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kick through and it can help you
make that bigger purchase

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because you're like, well, my
buddy over here, he, he said if

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you buy these fixtures, he'll,
he'll hold off on buying some

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more cross rent from you.
If you have the, and then you

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work together, you know, with,
with competitors.

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I think stuff like that, it's
really important because the IT,

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it's the keeping up with the
Joneses.

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Oh, well, they just bought that.
I mean, it's dangerous.

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Hello and welcome to Geez of
Gear, another amazing episode

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today.
Today's guest is Corey

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Easterbrook.
Corey is a lighting designer and

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co-owner of Hothouse Music and
Production, a Fort Myers based

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company specializing in live
audio, video and lighting.

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With over 25 years in the
industry, Corey brings a concert

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level approach to corporate
events, conferences and private

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productions across North
America.

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Known for his creative lighting
designs and high production

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standards, Corey helps clients
deliver unforgettable event

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experiences.
So join me and welcome Mr. Corey

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Easterbrook.
Welcome Corey.

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How are you?
I'm awesome.

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How are you buddy?
I'm doing really well.

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What is that thing that I see in
your picture?

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It looks like a cello.
Oh yeah.

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So that was a gift from my my
parents.

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It is a kind of like a, a music
container.

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It'll hold interesting.
Yeah.

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Music notes and sheets and stuff
like that.

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That's like my, that's my, me
and my wife's music band Wall,

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memory wall, all that stuff
that's.

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Cool, that's cool.
I like it.

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I like band memory walls.
I have one, but it's downstairs.

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It's not where I'm recording
right now, so I'm recording in a

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little corner of a bedroom
because it was the only place I

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could fit a desk or wanted to
keep one anyways.

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Well, yeah, because you got to
keep that whole setup mobile

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with you, seeing as you're up
north right now, yeah.

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Yeah, and I've got it dialed
like I used to have to because,

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you know, I'm I'm a little bit
anal about sound quality and,

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and just quality in general.
So I don't want to just kick

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out.
It's easy to kick out a shitty

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podcast and not yeah, kind of
quality standards.

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But for me, I like to have
pretty good audio and I like to

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kind of do it properly.
So I used to carry around a road

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case with like a mixer in it
that was a a podcasting mixer

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and recording devices and all
this stuff.

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And I had like basically a road
case and a big duffel bag that I

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had to carry to do a podcast.
Now I basically have this

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microphone and this boom arm and
that's it, you know, and my

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laptop and so and I could get
rid of the boom arm, but I don't

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like a little stand in front of
me like because plus if you

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touch the desk, you hear it
through the mic and all kinds.

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And you just look so much more
professional.

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I do look pretty.
I look pretty fucking

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professional right now.
I, I, I, I think you should

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probably get that that
microphone platinumed out

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though.
I think you think so.

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I think you need some.
I think you need some platinum

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in your life.
We need to bling my microphone a

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bit.
I didn't say bling, just

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platinum.
We don't need to go full

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rhinestone.
We're not.

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Come on, man, come on.
No, I, you know, I, I wish I

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could just do like, you know,
Airpods and, and no microphone

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in front of me, but it I've just
never gotten the sound right,

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you know.
Two days podcast is brought to

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00:04:47,320 --> 00:04:50,880
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How are you doing?
Doing good, like getting a

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little little rest after I've
been, you know, a lot of 1 offs

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happening, a lot of you know,
festivals and shows in the

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middle of nowhere.
For clients or for for your the

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band.
For, for, for Neon Trees.

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We've been out quite a bit.
And then obviously, like the

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corporate stuff too, you know,
it keeps me kind of all over the

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place.
Yeah.

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So this last batch, though, was,
you know, the three flights in

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plus a 2 hour Transit van, get
the show done in bed by 11,

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lobby call at 3:00 AM to go to
the next, you know, show in

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California.
And, you know, 2 hours in the

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van and flights.
And, you know, it's crazy flying

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with, you know, 48 pieces of
luggage showing up at the, the,

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the tiny Municipal Airport and
they're like, what is this?

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That's.
Hilarious.

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00:07:11,960 --> 00:07:15,760
So Neon Trees is sort of in
between small and big, right?

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Like they're, they're, you know,
it's not a big tour yet, but

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00:07:19,640 --> 00:07:23,360
it's also not like, you know,
four guys in a van kind of

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thing.
Yeah, it's it's very interesting

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with trees because for whatever
reason, people have heard the

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name.
Yeah.

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But then they can't sometimes
track it.

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Yeah.
And I've even had people be

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like, oh, you know, the, like
the typical Uber ride.

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What do you do?
I'm just trying to mind my own

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business.
And then, yeah, they push and

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they push.
And then you tell them and

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they're like, I've never heard
it.

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And then you're like, yes, you
have sometimes.

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It's much easier if you could
just say Beyoncé or, or, you

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00:07:55,040 --> 00:07:58,280
know, Justin Timberlake or.
Something totally but I mean, as

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soon as I say it started with a
whisper, they're like, you know,

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00:08:02,040 --> 00:08:06,000
because that their their hits
like animal and and and

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00:08:06,160 --> 00:08:10,080
everybody talks got a ton of
airplay and then also just like

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commercials.
And I mean I've been I've been

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in you know, an elevator and
heard to the bands that I work

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with pop on in in succession
while I'm coming, you know,

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coming down.
So like, you know, they've,

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they've, they've been out there
and you know, the, the, the

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tours are a little bit on the
smaller side, but the festivals

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are always crazy because you
know, we'll do, we'll do the

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college festivals and then, you
know, the, the, the standard,

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you know, state festivals and
it's crazy to college festivals.

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Like these kids basically grew
up, you know, listen to that

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stuff.
You know, I call them kids now.

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I, I feel I'm like, wait a
minute, I was a kid and I'm then

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I go to these college shows.
I'm like, Oh my gosh, these,

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these are.
Wait till you get to my age

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because I'm calling you a kid.
Well, hey, I'll take that as a

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00:09:00,040 --> 00:09:02,360
compliment for now.
Exactly.

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Trust me, it gets white over
here, man.

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00:09:06,080 --> 00:09:08,440
It gets worse.
You become me and then go, what

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the hell just happened?
Like a minute ago I was a young,

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foolish kid.
Now I'm an old, foolish adult.

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Yeah, there you go.
We call.

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We call ourselves Kid Alts,
buddy Kid Alts.

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That's funny, I, I admit that I
had never heard of Neon Trees

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until talking with you about it.
And then I went and looked it up

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on YouTube and stuff and I went,
oh, I've heard this song before.

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So, you know, sometimes,
sometimes, like, the way we're

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00:09:35,960 --> 00:09:39,640
fed music now isn't the same as
when I was a kid when you went

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out and bought an album because
you really wanted that album.

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And, you know, I'd spend a
Saturday afternoon in a record

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store, like thumbing through
albums and looking at the album

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covers and going, oh, that's
cool.

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But like, at that time, they
didn't even have listening

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stations where you could hear
some of the songs, right?

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00:09:56,360 --> 00:09:59,400
So you either heard one hit song
on the radio or you heard none

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of it and bought the album just
on a whim.

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00:10:02,360 --> 00:10:04,680
And but you knew what you were
buying.

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00:10:04,680 --> 00:10:08,840
And nowadays it's like you hear
something either on satellite

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radio, on radio, on a mix, on
your iTunes or whatever it is,

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or Apple Music, I guess, or, or
Spotify or whatever.

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And you go, whoa, I like that
song.

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And you might look at the screen
and go, yeah, I like this artist

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or whatever.
But yeah, it's just different.

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00:10:26,600 --> 00:10:28,240
So you don't always know the
artist.

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00:10:28,240 --> 00:10:28,880
You hear a?
It is.

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00:10:29,120 --> 00:10:31,000
I like it.
I mean, it has changed.

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00:10:31,000 --> 00:10:34,600
So I mean, and obviously music,
whether we're talking the

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00:10:34,600 --> 00:10:37,200
production side, we're talking
the business side where, you

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00:10:37,200 --> 00:10:40,000
know, all that stuff like the
progression of change and, and

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where it has gone.
It's it's it's really wild

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00:10:44,000 --> 00:10:48,640
because you know, for for me,
you know, I wasn't obviously

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00:10:48,640 --> 00:10:53,160
grabbing LP's off the shelf, you
know, and dropping the needle.

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00:10:53,520 --> 00:10:56,160
We had that at home.
But for me it was, you know,

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00:10:56,160 --> 00:10:58,680
going into the store and
listening to and listening to

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00:10:58,680 --> 00:11:01,160
the disc.
But you know, you were.

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00:11:01,760 --> 00:11:06,160
It wasn't so single driven.
Like the album had to support

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00:11:07,480 --> 00:11:10,240
the single.
Yeah, like if the single was

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00:11:10,240 --> 00:11:14,120
good, like maybe you might sell
a cassette or something like

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00:11:14,120 --> 00:11:16,240
that.
That just was a single cassette.

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00:11:16,240 --> 00:11:19,920
But it wasn't so single driven.
So like, that whole album had to

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00:11:19,920 --> 00:11:22,720
be rock solid.
No, you're 100% right.

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00:11:22,760 --> 00:11:27,160
And I go back so far that like
if the album wasn't good, they

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00:11:27,160 --> 00:11:29,400
just bought the 45.
They bought the little.

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00:11:29,400 --> 00:11:31,920
Like, I don't even know if
you've ever seen a 45, but the

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00:11:32,040 --> 00:11:34,640
small, the small record right
you.

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00:11:34,640 --> 00:11:37,640
Gotta remember, Marcel, I come
from the punk rock DIY scene.

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00:11:37,640 --> 00:11:39,920
We, you know, we still print
vinyl.

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00:11:39,920 --> 00:11:42,360
You know, I've got a whole stack
of vinyl right up there.

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00:11:42,360 --> 00:11:43,600
So I'm with you.
That's true.

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00:11:44,080 --> 00:11:48,080
No, but, but like, literally, if
the album sucked, you just spent

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00:11:48,080 --> 00:11:52,920
$0.99 and bought the the 45
instead of the $10 album or

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00:11:52,920 --> 00:11:55,480
whatever, right?
And I did that quite often

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00:11:55,480 --> 00:11:58,840
because I just wanted that one
song and I hated the band or

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00:11:58,840 --> 00:12:03,040
something.
And so, yeah, I mean it, it's so

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00:12:03,040 --> 00:12:05,960
different now.
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today at mainlight.com.
And, and I remember hearing Bon

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00:13:22,120 --> 00:13:26,360
Jovi on, on Howard Stern when I
used to listen to Howard Stern

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00:13:26,840 --> 00:13:29,760
and he's, he asked Bon Jovi, you
know, what do you think about

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00:13:29,760 --> 00:13:32,520
the music Business Today versus
when you were younger?

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00:13:32,520 --> 00:13:35,840
And he said, you know what?
I feel like our children are

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00:13:35,840 --> 00:13:39,200
missing out on that experience
of going to the record store,

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00:13:39,200 --> 00:13:42,920
going to Tower Records and
spending an entire morning or

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00:13:42,920 --> 00:13:45,880
afternoon there.
Like just looking at album

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00:13:45,880 --> 00:13:50,840
covers and, and just discovering
all of these bands that they had

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00:13:50,840 --> 00:13:53,320
never heard of and buying
something based on what the

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00:13:53,320 --> 00:13:56,880
album cover looked like or the
names of the songs or whatever.

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00:13:56,880 --> 00:13:59,920
And you could even go look at
the lyrics sometimes inside the

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00:13:59,920 --> 00:14:04,440
album cover or whatever.
And he said, you know, the, the

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00:14:04,440 --> 00:14:09,680
sort of kinetic connection to
that holding that album and

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00:14:09,680 --> 00:14:12,240
looking at all the songs and
looking at the pictures and

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00:14:12,240 --> 00:14:14,120
everything.
It's gone.

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00:14:14,520 --> 00:14:18,880
And now it's such a like just
here and gone kind of feeling

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00:14:18,880 --> 00:14:21,760
with music, like they come
through, they go through your,

247
00:14:21,920 --> 00:14:24,760
your playlist or your whatever
you're listening to.

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00:14:25,200 --> 00:14:28,520
And it's not the same.
There's not the depth.

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00:14:28,560 --> 00:14:32,440
It's all surface level now.
Yeah, but then you know on the

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00:14:32,440 --> 00:14:35,760
other side of it.
So me, I, I'm starting to get a

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00:14:35,760 --> 00:14:38,760
little bit more kind of set in
my way is not like trying to

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00:14:38,760 --> 00:14:43,040
find as much more like new music
and stuff like that.

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00:14:43,040 --> 00:14:46,480
Like stuff will come.
But my wife is still constantly

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00:14:46,480 --> 00:14:50,440
on the on the hunt.
And I mean, there's also an

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00:14:50,440 --> 00:14:55,400
accessibility now to where you
can, you know, you can find

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00:14:55,400 --> 00:14:58,840
bands that like back in the day,
you know, that band would not

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00:14:58,840 --> 00:15:02,560
even have a chance of being
available to you.

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00:15:02,600 --> 00:15:06,320
I mean, back when I used to, you
know, tour when I was still

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00:15:06,320 --> 00:15:11,600
playing, it's like finding
local, you know, you're in

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00:15:11,600 --> 00:15:15,720
Charleston, you know, and all of
a sudden this opening band is

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00:15:15,720 --> 00:15:19,240
just blowing your mind.
And yeah, you get to talk with

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00:15:19,240 --> 00:15:21,680
them and you get the record.
And then, you know, of course

263
00:15:21,760 --> 00:15:26,680
you lose that 3 storage units
ago, 20 years ago, but now it's

264
00:15:26,840 --> 00:15:29,280
it, you can still find them
again because it's all been

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00:15:29,280 --> 00:15:31,600
uploaded now.
And finding all those old bands

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00:15:31,600 --> 00:15:32,880
and listening to it again.
It's great.

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00:15:32,880 --> 00:15:36,040
The whole discovery process is
is so good now.

268
00:15:36,040 --> 00:15:38,560
So that's sort of the other edge
of the sword, right?

269
00:15:38,560 --> 00:15:40,560
Like, so I'll give you an
example.

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00:15:40,560 --> 00:15:44,960
I like, I'll put in, I'll just
find a song or something on

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00:15:44,960 --> 00:15:47,880
Apple Music.
And then, you know, you create

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00:15:48,440 --> 00:15:50,400
a, a station based on that song
or whatever.

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00:15:50,640 --> 00:15:53,120
And I discovered this band
called Gun Shine, who you

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00:15:53,120 --> 00:15:56,080
probably have heard of 'cause
they're from, I think your coast

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00:15:56,080 --> 00:15:57,840
of Florida.
I think they're from Tallahassee

276
00:15:57,840 --> 00:16:00,960
or something.
They're, they're a pretty,

277
00:16:01,760 --> 00:16:06,440
they're almost like an 80s glam
rock band, but in today's age,

278
00:16:06,440 --> 00:16:08,240
right?
And there's a lot of those bands

279
00:16:08,240 --> 00:16:10,400
out there that I really like
right now because that's the

280
00:16:10,400 --> 00:16:12,200
music scene that I come from
that.

281
00:16:12,240 --> 00:16:14,320
Well, and it's all running in
circles, man, right?

282
00:16:14,320 --> 00:16:16,080
It all comes back around, you
know?

283
00:16:16,520 --> 00:16:18,800
Check out Gun Shine.
They're a really interesting

284
00:16:18,800 --> 00:16:21,760
band.
And so then I'll just say, you

285
00:16:21,760 --> 00:16:23,960
know, create a station around
these guys.

286
00:16:23,960 --> 00:16:27,000
And now I discover just all
kinds of new rock, which I

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00:16:27,000 --> 00:16:30,840
happen to like a lot of that
music because it's like we got

288
00:16:30,840 --> 00:16:35,000
back to sort of guitar, bass,
drums and screaming vocals.

289
00:16:35,280 --> 00:16:38,120
And that's my, that's my jam,
right?

290
00:16:38,280 --> 00:16:42,200
So, so, so I do kind of like
that.

291
00:16:42,240 --> 00:16:44,840
But you know, like I said,
because you can listen to

292
00:16:44,840 --> 00:16:47,840
everything, you don't really
latch on to anything.

293
00:16:48,160 --> 00:16:50,800
You just kind of it passes
through for moments, right?

294
00:16:50,960 --> 00:16:55,000
As opposed to knowing and
especially like you know, when

295
00:16:55,280 --> 00:17:00,200
like I went from cassettes to
CDs and, and, and now to, you

296
00:17:00,200 --> 00:17:03,560
know, to, to MP threes and
owning it to now just streaming.

297
00:17:03,720 --> 00:17:07,359
Yeah, you know when you couldn't
when, when the Fast forward

298
00:17:07,359 --> 00:17:10,520
button or you know it when it
wasn't so accessible.

299
00:17:10,800 --> 00:17:16,359
It also slowed you down to pay
more notice and listen through.

300
00:17:16,520 --> 00:17:20,520
Right.
Right, exactly like Dark Side

301
00:17:20,560 --> 00:17:22,640
the.
Moon I've heard 1000 times or

302
00:17:22,640 --> 00:17:27,720
more right the the the whole
album, whereas like Gun Shine, I

303
00:17:27,920 --> 00:17:30,640
couldn't tell you what the other
songs on the album aren't

304
00:17:30,640 --> 00:17:34,480
necessarily right, but I could
recognize it if it came up.

305
00:17:34,480 --> 00:17:36,440
I'd go, yeah, that's that singer
from Gun Shine.

306
00:17:36,440 --> 00:17:40,640
But so, yeah, I mean very, very
different.

307
00:17:40,640 --> 00:17:42,320
So I didn't know you were you
played.

308
00:17:42,680 --> 00:17:44,960
You said you used to play.
Yeah.

309
00:17:44,960 --> 00:17:49,960
So the whole me coming into this
industry all started.

310
00:17:51,440 --> 00:17:54,160
I'm trying to think how far back
I should go with this, but

311
00:17:54,720 --> 00:17:59,400
basically I was.
Was 7, was 7.

312
00:18:01,520 --> 00:18:07,560
A long time ago, I was raised in
a very conservative Christian

313
00:18:07,560 --> 00:18:09,680
household.
Like we brought, we brought the

314
00:18:09,680 --> 00:18:14,440
TV up like from the basement
once a week, you know?

315
00:18:14,560 --> 00:18:16,720
Your dad didn't have an earring
in his lip, you're saying?

316
00:18:16,840 --> 00:18:19,400
No, no, no, no, it wasn't a
thing.

317
00:18:19,760 --> 00:18:23,440
But they came from the whole
Southern California, you know,

318
00:18:23,440 --> 00:18:27,800
hippie and rock scene.
You know, my dad has seen some

319
00:18:27,800 --> 00:18:31,920
of the like the best shows out
there, you know, from all times

320
00:18:31,920 --> 00:18:36,640
of bands and, and the bands he
got me into, you know, molded

321
00:18:36,640 --> 00:18:40,080
me, you know, with his record
player and all that style stuff

322
00:18:40,080 --> 00:18:42,880
too.
But like in in our household at

323
00:18:42,880 --> 00:18:47,920
that time, they've now relaxed
quite a bit after having three

324
00:18:47,920 --> 00:18:51,080
children.
But at that time it was it, you

325
00:18:51,080 --> 00:18:54,200
know, it was very kind of
restricted on that end.

326
00:18:54,240 --> 00:18:57,400
And, you know, the only thing I
was really able to listen to was

327
00:18:57,400 --> 00:19:02,440
like, you know, the, the, the
Christian music scene artists

328
00:19:02,440 --> 00:19:08,280
and stuff like that.
So I went to the Christian

329
00:19:08,280 --> 00:19:14,240
bookstore and was listening to
music and I found ACD with a

330
00:19:14,240 --> 00:19:16,840
cartoon face on it with spiky
hair.

331
00:19:17,200 --> 00:19:21,720
And I was like, what is this?
And I put it on and it blew my

332
00:19:21,720 --> 00:19:24,320
eardrums out.
It was just straight 121234.

333
00:19:24,600 --> 00:19:27,120
And then and it just went and
I'm like, you know, I've never,

334
00:19:27,280 --> 00:19:29,440
I've never heard anything close
to that.

335
00:19:30,080 --> 00:19:32,160
And I was like, that's
different.

336
00:19:32,160 --> 00:19:34,080
And I kept on going back and
going back.

337
00:19:34,080 --> 00:19:36,840
And the third time I went back,
I bought all the records they

338
00:19:36,840 --> 00:19:38,640
have.
And that band was MXPX.

339
00:19:38,640 --> 00:19:41,880
And that got me into punk rock.
Interesting.

340
00:19:42,120 --> 00:19:44,520
And that was in a Christian.
They're not.

341
00:19:44,760 --> 00:19:48,160
They're not Christian, are they?
They so they started on Tooth

342
00:19:48,160 --> 00:19:52,160
and Nail and like in their first
record, there were some

343
00:19:52,160 --> 00:19:56,320
references, but you know, they
were at that time, it was they

344
00:19:56,320 --> 00:20:00,160
were Christians in a band.
They, the music was about the

345
00:20:00,160 --> 00:20:02,400
music they were in the punk,
the, the Southern California

346
00:20:02,400 --> 00:20:06,040
punk rock scene, you know,
playing with, you know, all the,

347
00:20:06,200 --> 00:20:09,040
all the bands at that time.
But they got signed to Tooth and

348
00:20:09,040 --> 00:20:12,200
Nail because they, you know,
they came from, you know, those

349
00:20:12,200 --> 00:20:15,040
church shows like back in even
back in my day, you know.

350
00:20:15,520 --> 00:20:17,800
There wasn't a whole bunch of
places to play where it could be

351
00:20:17,800 --> 00:20:19,560
all ages.
So you would use, you'd use a

352
00:20:19,560 --> 00:20:22,000
church, you'd use a civic cent,
and you'd use whatever you

353
00:20:22,000 --> 00:20:23,120
could.
Yeah.

354
00:20:24,240 --> 00:20:27,360
And so that's how I discovered
punk rock.

355
00:20:27,440 --> 00:20:30,320
And then and.
Where were you at that time?

356
00:20:30,320 --> 00:20:32,360
Was that in California or was
that in Florida?

357
00:20:32,760 --> 00:20:36,400
No, I was.
I was, I was here in Florida and

358
00:20:37,040 --> 00:20:42,840
I was about 13, I want to say I
was 13 years old when I found

359
00:20:42,840 --> 00:20:46,400
it.
And then the church that I went

360
00:20:46,400 --> 00:20:50,280
to had another sister church and
their band, one of their bands

361
00:20:50,280 --> 00:20:55,800
for the church band was, was
younger youth group kids and

362
00:20:55,800 --> 00:20:59,400
they came and played an event
with us or something like that.

363
00:20:59,400 --> 00:21:03,560
And I look at the drummer and
he's got a Mohawk and the guitar

364
00:21:03,560 --> 00:21:08,760
player, you know, is, is all
thrift store clothes with a stud

365
00:21:08,760 --> 00:21:10,480
belt.
And I and I meet these guys and

366
00:21:10,480 --> 00:21:13,440
we start to talk about music and
we were into the same music.

367
00:21:13,440 --> 00:21:17,560
The, the culture is what lured
you in more than maybe even more

368
00:21:17,560 --> 00:21:19,880
than the music, right?
Like it was the culture and the

369
00:21:19,880 --> 00:21:23,680
look because you you mentioned
the guy's spiky hair in the in

370
00:21:23,680 --> 00:21:26,760
the one thing that you found in
the Christian bookstore and then

371
00:21:26,760 --> 00:21:29,120
the Mohawk on the drummer in
this other band.

372
00:21:29,520 --> 00:21:32,280
So it seems more like the look
and the culture that really was

373
00:21:32,280 --> 00:21:34,640
pulling you in.
Like I feel like that guy looks.

374
00:21:35,040 --> 00:21:38,920
It's, it's, it's a, it's a bit
of both because in, in punk rock

375
00:21:38,920 --> 00:21:42,160
culture or, you know, whichever
subgenre you want to go with,

376
00:21:43,680 --> 00:21:47,000
it's that identifier of like you
can see a look and be like that

377
00:21:47,000 --> 00:21:50,520
person thinks like me.
But it, it in, in all the

378
00:21:50,520 --> 00:21:52,680
subcultures, it's all based
around the music.

379
00:21:52,680 --> 00:21:56,320
Like what is it talking about
and how do you feel and like how

380
00:21:56,320 --> 00:21:58,360
it expresses you?
And then, you know, the clothing

381
00:21:58,360 --> 00:22:01,280
and all that stuff is just an
identifier to be like, I think

382
00:22:01,280 --> 00:22:03,880
we think the same.
We can talk to each other, you

383
00:22:03,880 --> 00:22:04,800
know, makes sense.
Yeah.

384
00:22:06,040 --> 00:22:10,560
But getting into that and, you
know, Long story short, that

385
00:22:10,560 --> 00:22:14,960
drummer and that guitar player
that was, that was Jeremy and

386
00:22:14,960 --> 00:22:18,960
Zach, they were brothers.
And at the time I played drums

387
00:22:18,960 --> 00:22:22,200
and I played guitar.
Well, their band, they needed a

388
00:22:22,200 --> 00:22:24,000
bass player.
They didn't need drums or

389
00:22:24,000 --> 00:22:27,280
guitar.
And so I was like, all right,

390
00:22:27,280 --> 00:22:30,920
I'll learn bass.
And Jeremy, he was going to

391
00:22:30,920 --> 00:22:34,760
school for a professional
upright jazz bass at the time,

392
00:22:34,760 --> 00:22:37,680
and he taught me bass.
And then that's how I started

393
00:22:37,680 --> 00:22:40,440
back in, I think our first, my
first show with them was back in

394
00:22:40,440 --> 00:22:43,000
99.
And that's how I, you know,

395
00:22:43,000 --> 00:22:44,720
started playing in, in the music
scene.

396
00:22:44,720 --> 00:22:48,320
And then I got into, you know,
hardcore and metal and, you

397
00:22:48,320 --> 00:22:49,880
know.
Where were you playing at the

398
00:22:49,880 --> 00:22:51,680
time though?
Like when you started playing

399
00:22:51,680 --> 00:22:53,200
with them?
Were you playing in churches or

400
00:22:53,200 --> 00:22:57,000
were you playing in?
So in Southwest Florida at the

401
00:22:57,000 --> 00:23:01,920
time when we started getting our
start Florida at that time in,

402
00:23:01,920 --> 00:23:06,560
in, you know, the early 2000s,
it was a hotbed for, for

403
00:23:06,560 --> 00:23:08,680
hardcore music.
You had a lot of bands coming

404
00:23:08,680 --> 00:23:12,360
out of out of Florida that were
blowing up really, really big.

405
00:23:14,040 --> 00:23:18,720
And so because of that, you had
a lot of national bands that

406
00:23:18,720 --> 00:23:22,480
were coming down.
So we were throwing DIY shows

407
00:23:22,480 --> 00:23:33,320
down at the the Naples Skate
Park and like Civic Center type

408
00:23:33,320 --> 00:23:38,040
area all the time.
And I mean, we had everybody

409
00:23:38,040 --> 00:23:41,040
playing their yeah, I mean
yellow card played their New

410
00:23:41,040 --> 00:23:43,640
Found Glory, played their
Dashboard Confessional.

411
00:23:43,960 --> 00:23:48,320
All these bands that are huge
now would come and we've set up

412
00:23:48,320 --> 00:23:53,600
on the floor with a with two
speakers on sticks and and RIP

413
00:23:53,600 --> 00:23:56,960
out shows as much as we could.
And then there was house shows

414
00:23:56,960 --> 00:24:02,960
and all that type of stuff.
So it was it was a great time to

415
00:24:02,960 --> 00:24:05,160
be in that scene.
It was so exciting because all

416
00:24:05,160 --> 00:24:09,760
these bands and like, especially
coming out of where I wasn't

417
00:24:09,760 --> 00:24:13,040
realizing that, oh, no, like you
can go see these bands.

418
00:24:13,080 --> 00:24:15,560
You know, it's not like you have
to go pay for a ticket to go

419
00:24:15,560 --> 00:24:18,560
watch them at the Barbie or be
Man Performing Arts Hall.

420
00:24:19,000 --> 00:24:23,480
Like no, like you can go be part
of the scene and and talk with

421
00:24:23,480 --> 00:24:26,200
these guys and exchange numbers.
And then when you book a tour,

422
00:24:26,600 --> 00:24:29,800
like they're like, OK, well,
hey, this is my friend up here

423
00:24:29,800 --> 00:24:32,040
at this venue, you in North
Carolina.

424
00:24:32,480 --> 00:24:34,400
I'll set you up.
We'll play with you.

425
00:24:34,400 --> 00:24:37,400
You play with, you know, us.
And like that whole DIY scene is

426
00:24:37,400 --> 00:24:40,440
kind of how I came up.
And I really, really loved it.

427
00:24:40,440 --> 00:24:45,360
But you know, you, you get to
that point in your life where

428
00:24:45,360 --> 00:24:48,840
you're like, well, I kind of got
to grow up now, right?

429
00:24:48,920 --> 00:24:51,160
You know, like this isn't, this
isn't happening.

430
00:24:51,680 --> 00:24:56,080
Jeremy went off to, you know,
play in a couple of bands and,

431
00:24:56,080 --> 00:24:59,280
you know, did the got signed,
got dropped, all, you know, that

432
00:24:59,280 --> 00:25:04,920
whole story.
And I went into corporate

433
00:25:04,920 --> 00:25:08,360
management wearing a suit and
tie every day.

434
00:25:08,960 --> 00:25:10,720
Yeah.
Corporate management, like

435
00:25:10,720 --> 00:25:14,080
outside the industry, outside if
you got away from music.

436
00:25:14,120 --> 00:25:18,840
Oh, OK.
Yeah, like when at the at the

437
00:25:18,840 --> 00:25:24,240
breaking point, I was a like a
national training manager for a

438
00:25:24,240 --> 00:25:28,120
company that's now defunct
called HH Gregg doing sales

439
00:25:28,120 --> 00:25:34,000
change, sales training for them.
They they had offered me and you

440
00:25:34,000 --> 00:25:39,200
know, a huge a store on the East
Coast, like the rocket was

441
00:25:39,200 --> 00:25:41,680
really lit, but every I just I
hated it.

442
00:25:41,680 --> 00:25:45,360
I was like, this is a great.
So I was at the mall with my

443
00:25:45,360 --> 00:25:47,360
wife and I was like, I don't
want to do this.

444
00:25:47,360 --> 00:25:49,880
Like like it's not on my own
terms.

445
00:25:49,880 --> 00:25:52,640
I can't even see you in that.
You know what I mean?

446
00:25:52,640 --> 00:25:54,120
Everybody I talk.
Oh yeah.

447
00:25:54,120 --> 00:25:58,080
I don't see that being you just
as much as I know about you it.

448
00:25:58,080 --> 00:26:00,400
Just doesn't fit.
It was still good though.

449
00:26:00,400 --> 00:26:04,200
I mean, I learned so much that
benefited me now in my

450
00:26:04,200 --> 00:26:05,480
positions.
I mean, when you're running

451
00:26:05,480 --> 00:26:10,400
crew, you know, running, running
a store of 48 people, you know,

452
00:26:10,400 --> 00:26:15,080
all truck deliveries, you know,
customer service, training, you

453
00:26:15,080 --> 00:26:19,080
know, everything that goes with
it, it it becomes, yeah, a lot

454
00:26:19,080 --> 00:26:21,600
of.
Moving parts, yeah, I could see

455
00:26:21,600 --> 00:26:23,880
that, yeah.
You know, knowing like I've

456
00:26:23,880 --> 00:26:28,320
bought lots of things from HH
Gregg and, you know, I think

457
00:26:28,320 --> 00:26:31,480
they paid Commission, right?
Because like you could tell

458
00:26:31,480 --> 00:26:33,440
based on the people that they
were hiring.

459
00:26:33,880 --> 00:26:39,160
And I could see how that could
be a great learning experience

460
00:26:39,160 --> 00:26:43,280
to get in there and be able to
sort of mold these people into

461
00:26:43,280 --> 00:26:47,000
something and have some of them
sort of rise up through the

462
00:26:47,000 --> 00:26:50,840
system and become someone like
that would be very rewarding.

463
00:26:51,200 --> 00:26:54,120
Although you're probably dealing
with a lot of people who don't

464
00:26:54,120 --> 00:26:56,320
rise up on a daily basis.
Too.

465
00:26:56,320 --> 00:26:58,520
It's true.
Yeah, it's true.

466
00:26:59,040 --> 00:27:01,520
But basically I went to my wife.
I'm like, I don't really want to

467
00:27:01,520 --> 00:27:04,440
do this anymore.
And from playing in bands,

468
00:27:05,560 --> 00:27:09,320
Jeremy and I had amassed, you
know, a trailer, all this

469
00:27:09,320 --> 00:27:12,040
equipment.
And I, I went to him.

470
00:27:12,040 --> 00:27:16,920
I was like, hey, you know,
let's, let's, let's start a, a

471
00:27:16,920 --> 00:27:18,560
production company or something
like that.

472
00:27:18,840 --> 00:27:25,600
You know, so we, we had 4JBL PRX
powered twelves, A personas

473
00:27:25,600 --> 00:27:30,080
mixer, nice boat anchor.
I think there was 8 par 56's on

474
00:27:30,080 --> 00:27:35,400
wood bases and a trailer and and
some back line gear and so we

475
00:27:35,520 --> 00:27:40,400
scraped up 3 grand apiece and
started hothouse and.

476
00:27:40,400 --> 00:27:42,760
Really.
I didn't realize your partner in

477
00:27:42,760 --> 00:27:46,120
Hothouse was a guy in a band
with you back in the day.

478
00:27:46,120 --> 00:27:50,480
Yeah, I mean, he's been my best
friend since the age of 16.

479
00:27:50,960 --> 00:27:53,440
That's I mean, yeah, we've been
tight for a long time.

480
00:27:54,040 --> 00:27:58,200
So, you know, we started
Hothouse and Jeremy is, is an

481
00:27:59,000 --> 00:28:01,800
awesome front of house audio
engineer.

482
00:28:02,280 --> 00:28:05,920
And I mean, I, I did audio
engineering too, but we didn't

483
00:28:05,920 --> 00:28:09,040
need two of us.
And so that's where I started.

484
00:28:09,040 --> 00:28:11,480
You know, I'd always really
loved lighting.

485
00:28:11,520 --> 00:28:13,080
I'd always been very interested
in it.

486
00:28:13,080 --> 00:28:16,920
I remember reading early like
American DJ catalog books and

487
00:28:16,920 --> 00:28:21,440
like porn over them.
My mom actually sent me a few

488
00:28:21,440 --> 00:28:24,640
months ago.
She's one of the first plots

489
00:28:24,640 --> 00:28:27,480
that I ever drew.
And it was just me messing

490
00:28:27,480 --> 00:28:30,240
around as a young teenager
drawing stuff.

491
00:28:30,240 --> 00:28:32,800
And I'm like, Oh my gosh, when I
saw it, I was like, I think this

492
00:28:32,800 --> 00:28:35,080
might be the end.
This is like the beginnings of

493
00:28:35,080 --> 00:28:39,200
all of it.
So you guys did Jack shit

494
00:28:39,200 --> 00:28:41,880
basically about running a
production company or anything

495
00:28:41,880 --> 00:28:43,240
like that.
You just said, hey, we got a

496
00:28:43,240 --> 00:28:46,120
little bit of gear that we've
acquired and let's just put it

497
00:28:46,120 --> 00:28:47,720
together and see if we can make
it work.

498
00:28:48,440 --> 00:28:53,320
Yeah, well, we did know a little
bit because after I, I, I'd gone

499
00:28:53,320 --> 00:28:57,040
up to after 911, you know, the
job market was weird.

500
00:28:57,040 --> 00:29:01,160
And we'd had a, a no name storm
that had flooded Fort Myers

501
00:29:01,160 --> 00:29:02,760
Beach, which is, which is where
I grew up.

502
00:29:02,760 --> 00:29:06,600
And my car had been basically
completely underwater from sea

503
00:29:06,600 --> 00:29:08,400
water.
So it was, it was dead.

504
00:29:08,760 --> 00:29:11,520
And I was like, I had friends
that lived up in Gainesville.

505
00:29:11,520 --> 00:29:16,120
So I'd gone up there to just,
you know, get out of town and go

506
00:29:16,120 --> 00:29:20,560
be somewhere else.
And that was cool and fun.

507
00:29:20,560 --> 00:29:22,960
But I ended up coming back
because, you know, I miss my

508
00:29:22,960 --> 00:29:24,960
friends and, you know, all that
type of stuff.

509
00:29:24,960 --> 00:29:29,720
Yeah, but when I came back, a
buddy of mine who owns a

510
00:29:29,800 --> 00:29:33,480
production company locally, you
know, I was looking for work.

511
00:29:33,480 --> 00:29:35,000
He's like, well, you can come
work for me.

512
00:29:35,000 --> 00:29:40,280
And he was doing corporate work,
but it was like we did uplights

513
00:29:40,280 --> 00:29:42,360
and stuff like that, but it
wasn't technology side.

514
00:29:42,360 --> 00:29:44,960
It was like Decor and Tchotchke
side.

515
00:29:45,960 --> 00:29:49,640
So so, but you know, a lot of
big events with him.

516
00:29:49,640 --> 00:29:53,480
So I, I, I already had that
background like building trust

517
00:29:53,480 --> 00:29:58,000
arches and that type of stuff,
you know, figuring out how to

518
00:29:58,000 --> 00:30:03,120
not blow circuit Breakers in a
ballroom with par 60 fours with

519
00:30:03,120 --> 00:30:05,960
gels on them.
Yeah, that type of stuff.

520
00:30:06,240 --> 00:30:08,560
Yeah.
But then the band stuff and

521
00:30:08,560 --> 00:30:10,840
knowing that background, then
we're just like, we can figure

522
00:30:10,840 --> 00:30:14,000
this out because I, I have an
artist my, my artistic side.

523
00:30:14,000 --> 00:30:17,560
Like I always knew about it.
But then once it started to

524
00:30:17,560 --> 00:30:22,000
being like designing, you know,
small corporate events and then

525
00:30:22,000 --> 00:30:24,880
doing audio and then getting
into video and then getting into

526
00:30:24,880 --> 00:30:28,320
lighting, then it was like,
well, the lighting side I always

527
00:30:28,320 --> 00:30:31,880
loved.
And so I ran with it and.

528
00:30:32,800 --> 00:30:37,080
But in, in the Fort Myers area,
is there, is there business to

529
00:30:37,080 --> 00:30:40,560
support that like it?
You know, I've never known Fort

530
00:30:40,560 --> 00:30:44,200
Myers to be a convention or
conference sort of center.

531
00:30:44,200 --> 00:30:48,280
I could see Naples perhaps.
It is it is Nate, it's Naples.

532
00:30:48,280 --> 00:30:50,440
Marco Island is the heavier side
of it.

533
00:30:51,520 --> 00:30:54,440
And honestly, when I started it,
like, you know, you're always

534
00:30:54,440 --> 00:30:58,360
coming from like a rock'n'roll
thought process of like, oh,

535
00:30:58,360 --> 00:31:02,520
we'll do you know these pop up
shows and like, you know, these

536
00:31:02,520 --> 00:31:05,400
small little food festivals and
stuff like that.

537
00:31:07,200 --> 00:31:11,480
But then the business side I
started seeing like my friends

538
00:31:11,480 --> 00:31:13,880
that own these other, well,
they're now my friends that own

539
00:31:13,880 --> 00:31:15,520
these other production companies
in town.

540
00:31:15,520 --> 00:31:19,000
I just, I saw what they're, you
know, like what these things

541
00:31:19,000 --> 00:31:21,840
were paying.
I was like, this makes zero

542
00:31:21,840 --> 00:31:24,440
sense.
You know, I don't want to be

543
00:31:24,440 --> 00:31:30,520
out, you know, dying in 100°
heat every day, you know, for

544
00:31:30,520 --> 00:31:34,000
this type of money.
So I started to really pay

545
00:31:34,000 --> 00:31:35,680
attention more on the corporate
side.

546
00:31:35,680 --> 00:31:40,360
And then, you know, once you
realize that where your shop is

547
00:31:41,080 --> 00:31:46,400
doesn't really matter in the
corporate game, that was kind of

548
00:31:46,400 --> 00:31:49,640
a breakthrough for us.
And we started to get these

549
00:31:49,640 --> 00:31:53,040
clients that have been using
like in house AV services, But

550
00:31:53,080 --> 00:31:56,760
you know, they had outgrown, you
know, what, what those, what

551
00:31:56,760 --> 00:31:58,720
those services could really do
for them.

552
00:31:58,720 --> 00:32:04,200
And they wanted a another level
of, of, of care and attention

553
00:32:04,360 --> 00:32:08,320
and professionalism.
And we started to, you know,

554
00:32:08,320 --> 00:32:13,800
bring those companies under our
wings and help them build into

555
00:32:13,800 --> 00:32:16,080
better shows.
And, you know, now we have a, a

556
00:32:16,080 --> 00:32:22,960
nice handful of amazing client
partners that when we, when we

557
00:32:22,960 --> 00:32:26,720
talk about these shows, it's,
it's not just a conversation of

558
00:32:26,720 --> 00:32:28,400
we want this, this and this.
Go do it.

559
00:32:28,400 --> 00:32:30,840
It's OK.
How do we build together?

560
00:32:31,200 --> 00:32:35,560
How, how do we make this better?
And part of that, and I think

561
00:32:35,560 --> 00:32:38,680
this is one thing that's unique
to us, is I'm constantly trying

562
00:32:38,680 --> 00:32:44,240
to educate my my client partners
on how technology can improve

563
00:32:44,240 --> 00:32:48,000
their show from a content
perspective, because there's a

564
00:32:48,000 --> 00:32:50,560
lot of trainings and learnings
and breakout rooms and stuff

565
00:32:50,560 --> 00:32:53,160
like that.
But then also help them grow on

566
00:32:53,160 --> 00:32:56,760
the financial side and showing
them opportunities of how they

567
00:32:56,760 --> 00:33:01,560
can take care of their sponsors
using technology.

568
00:33:01,560 --> 00:33:06,280
And wow, they're sponsors to
open up the wallets so that they

569
00:33:06,280 --> 00:33:10,280
can get, yeah, monitors,
monetize it for better resources

570
00:33:10,280 --> 00:33:12,160
to make it a better show, to
grow bigger.

571
00:33:12,160 --> 00:33:16,480
So that's one thing that we try
to do differently than anybody

572
00:33:16,480 --> 00:33:17,800
else.
And then on the other side of

573
00:33:17,800 --> 00:33:21,360
that too, is the gear is gear is
great.

574
00:33:22,160 --> 00:33:23,960
We love gear.
I mean, I loved a nerd out on

575
00:33:23,960 --> 00:33:25,480
it.
I mean, you want to talk about a

576
00:33:25,480 --> 00:33:28,200
guy that loves freaking Rd.
cases, I'm your guy.

577
00:33:28,200 --> 00:33:30,800
Like I would have Rd. case
furniture if I wasn't married.

578
00:33:30,800 --> 00:33:32,120
But my wife won't let that
happen.

579
00:33:32,720 --> 00:33:35,680
Like, I'm totally I, I love it.
No, it is good because it's not

580
00:33:35,680 --> 00:33:37,600
comfortable.
But you need some grounding.

581
00:33:38,520 --> 00:33:40,760
Thanks again for joining me on
Geese of Gear.

582
00:33:40,760 --> 00:33:44,520
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583
00:33:44,520 --> 00:33:47,560
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584
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585
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591
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592
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593
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594
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599
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600
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So with all the gear that's out

601
00:34:53,080 --> 00:34:55,320
there, there's all the
innovation and we love it.

602
00:34:55,840 --> 00:34:58,800
It's great, right?
You know, all the new things

603
00:34:58,800 --> 00:35:00,360
that you can do.
But it really comes down to the

604
00:35:00,360 --> 00:35:03,080
people, you know, the people
that you have implementing the

605
00:35:03,080 --> 00:35:05,480
gear, the vision behind that
that they're bringing.

606
00:35:06,040 --> 00:35:09,720
And with me being fortunate
enough to be out and do the, the

607
00:35:09,720 --> 00:35:14,520
touring stuff and meet those
cats, which you know, they're,

608
00:35:14,840 --> 00:35:19,200
they're ready to, you know, go
through a wall, you bring them

609
00:35:19,200 --> 00:35:21,720
onto a corporate show and
they're like, wait, we're in air

610
00:35:21,720 --> 00:35:24,720
conditioning and I'm sleeping in
my own bed.

611
00:35:24,840 --> 00:35:27,320
This is, this is great.
Let's, let's do a show.

612
00:35:27,320 --> 00:35:30,120
And nothing is impossible at
that point.

613
00:35:30,120 --> 00:35:34,080
Cuz they're like, oh, we've seen
worse bringing them in.

614
00:35:34,080 --> 00:35:37,520
And then they get to know my
clients and they form bonds.

615
00:35:37,520 --> 00:35:41,800
And then no one that has to look
for me being, you know, the

616
00:35:41,800 --> 00:35:46,240
owner because they know all my
guys can make anything happen

617
00:35:46,240 --> 00:35:49,720
for them and are empowered to
make anything happen for them.

618
00:35:51,040 --> 00:35:54,080
It's a really it's a, it's a
great, it's a great business

619
00:35:54,080 --> 00:35:56,840
model for me.
You know, so going backwards

620
00:35:56,840 --> 00:36:00,000
though, like when you first
started Hothouse, like did you,

621
00:36:00,720 --> 00:36:04,080
did you think about going to
Orlando and working for a

622
00:36:04,080 --> 00:36:07,960
production company as opposed to
starting one in in Fort Myers or

623
00:36:07,960 --> 00:36:10,600
working for one of the other
local companies or something?

624
00:36:10,600 --> 00:36:13,520
Or was it just a very organic
decision?

625
00:36:13,520 --> 00:36:15,960
We got this stuff sitting here.
Let's just put it to work,

626
00:36:15,960 --> 00:36:22,360
figure it out.
I think that's an interesting

627
00:36:22,360 --> 00:36:24,080
question.
Nobody's really ever asked me

628
00:36:24,080 --> 00:36:25,320
that, so I haven't thought about
it.

629
00:36:25,600 --> 00:36:32,000
Yeah, I think for me, after
running the big box retail and

630
00:36:32,000 --> 00:36:38,040
doing all that stuff, I think, I
think I had the confidence to

631
00:36:38,040 --> 00:36:41,760
just say, well, I can run a
business, so let's run a

632
00:36:41,760 --> 00:36:44,120
business.
But I don't know if have you

633
00:36:44,120 --> 00:36:47,320
seen the, there's a, there's a
few pictures going around on the

634
00:36:47,320 --> 00:36:49,360
on the Internet.
I don't know what show is that,

635
00:36:49,360 --> 00:36:54,040
but on the back of their, you
know, the SL yeah, 3320 or

636
00:36:54,040 --> 00:36:58,640
whatever it was or maybe a Sam
450, they had a sign that says

637
00:36:59,320 --> 00:37:03,960
we just did this because we
thought it would be easy on the

638
00:37:03,960 --> 00:37:06,600
back of the stage.
And I feel like, you know,

639
00:37:06,600 --> 00:37:08,040
getting.
Into this it's like.

640
00:37:08,200 --> 00:37:11,240
I think that was us, you know,
we were just, yeah, we can do

641
00:37:11,240 --> 00:37:12,920
this.
And then, you know, you get into

642
00:37:12,920 --> 00:37:18,360
it and it's like every new thing
that pops up and it's like, OK.

643
00:37:18,360 --> 00:37:19,480
You don't know what you don't
know.

644
00:37:19,480 --> 00:37:20,920
You don't know what you don't
know.

645
00:37:21,320 --> 00:37:24,800
But so having gone through that,
let me ask you something.

646
00:37:24,800 --> 00:37:29,400
So if you were advising a bunch
of 18/19/20 year olds right now

647
00:37:29,960 --> 00:37:34,960
who are thinking, should I start
my own rental company, would you

648
00:37:35,480 --> 00:37:39,680
guide them to maybe get a couple
years experience 1st and then do

649
00:37:39,680 --> 00:37:42,000
it?
Or would you just say, yeah,

650
00:37:42,000 --> 00:37:51,120
jump in head first, do it?
I think that we were lucky due

651
00:37:51,120 --> 00:37:56,240
to the time when it happened.
We were in that interim between,

652
00:37:56,240 --> 00:38:00,560
you know, things were going from
analog to digital like we.

653
00:38:00,560 --> 00:38:02,120
Were moving, lights were still
early.

654
00:38:02,920 --> 00:38:03,760
Correct.
Yeah.

655
00:38:03,840 --> 00:38:06,880
So I, I think we were lucky that
we jumped in when we did.

656
00:38:09,640 --> 00:38:15,760
I think currently with the
business, like I mean you gotta,

657
00:38:15,960 --> 00:38:17,640
you've got guys that are out
there doing it.

658
00:38:17,640 --> 00:38:21,280
I mean even locally like you
know, I've got a local company

659
00:38:21,280 --> 00:38:25,080
that that we will, you know,
we're we're kind with each

660
00:38:25,080 --> 00:38:26,600
other.
If they're too booked, they'll

661
00:38:26,600 --> 00:38:28,840
send them my way and and vice
versa.

662
00:38:29,400 --> 00:38:33,440
Yeah.
But I get a little worried when

663
00:38:33,440 --> 00:38:39,680
when, when the private equity is
just gobbling everything up.

664
00:38:41,400 --> 00:38:45,000
Everything is getting so
expensive.

665
00:38:45,400 --> 00:38:49,120
You know, I mean, we're talking
baseline gear is getting so

666
00:38:49,120 --> 00:38:53,280
expensive.
And sometimes, I mean, I'll say

667
00:38:53,280 --> 00:38:56,480
on the audio side, like console
side, I don't know why it's so

668
00:38:56,480 --> 00:39:02,680
expensive because I'm constantly
watching my my A1 looking at the

669
00:39:02,680 --> 00:39:05,320
crack of his butt because his
head is buried inside the

670
00:39:05,320 --> 00:39:09,440
freaking you, you know, the
brain fixing.

671
00:39:09,640 --> 00:39:13,400
And it's like you're spending
all this money.

672
00:39:14,120 --> 00:39:17,240
It's all being specked on all
these tours and it's it's

673
00:39:17,240 --> 00:39:19,480
getting to a point where, you
know, and everybody wants to

674
00:39:19,480 --> 00:39:21,880
360.
It's not like back in the day

675
00:39:21,880 --> 00:39:25,880
where you could be Dave Rat and
say I'm building boxes, I'm

676
00:39:25,880 --> 00:39:29,120
jumping in the van.
Yeah, I'm just going to do

677
00:39:29,120 --> 00:39:32,120
audio, you know, because now
it's like, well, I don't want to

678
00:39:32,120 --> 00:39:35,800
just hire an audio company and a
lighting company and a special

679
00:39:35,800 --> 00:39:37,480
effects company and a video
company.

680
00:39:37,480 --> 00:39:42,760
They they want it all 360, but
these totals, you know the.

681
00:39:42,760 --> 00:39:45,960
CapEx requirements are just
ridiculous at this point.

682
00:39:46,000 --> 00:39:49,280
I, I completely agree with you,
but you know, before we get into

683
00:39:49,280 --> 00:39:51,520
that, because I do want to
actually nail into that one

684
00:39:51,520 --> 00:39:54,480
because it's a big topic, the
whole private equity and, and

685
00:39:54,480 --> 00:39:56,360
CapEx requirements and all that
stuff.

686
00:39:56,360 --> 00:40:01,520
But what I was getting at is
like I would always advise

687
00:40:01,520 --> 00:40:06,480
people to take not only free
learning but paid learning.

688
00:40:07,360 --> 00:40:12,360
To take it seriously, like I, I
worked for companies before you

689
00:40:12,360 --> 00:40:17,360
were born, probably who I, I
felt like I was smarter than

690
00:40:17,360 --> 00:40:19,760
them.
Sometimes I felt like I, I

691
00:40:19,760 --> 00:40:23,680
didn't, I was like, I wouldn't
say demeaning myself or anything

692
00:40:23,680 --> 00:40:27,360
like that, but I would just, I,
I felt like I was rolling my

693
00:40:27,360 --> 00:40:29,720
eyes quite often because I
didn't agree with how they were

694
00:40:29,720 --> 00:40:33,720
doing things, but I was being
paid to learn the business.

695
00:40:33,920 --> 00:40:36,960
I was being paid to learn my job
and to learn how to be

696
00:40:37,040 --> 00:40:39,600
successful.
I was being paid to learn

697
00:40:39,720 --> 00:40:42,280
mistakes that weren't costing me
any money.

698
00:40:42,280 --> 00:40:48,160
They were costing my boss money.
And to me that is invaluable

699
00:40:48,160 --> 00:40:50,280
like that.
I'm not saying go waste your

700
00:40:50,280 --> 00:40:53,560
time working for a company for
25 years or something.

701
00:40:53,840 --> 00:40:59,720
I'm saying go invest your time
for a year or two years or three

702
00:40:59,720 --> 00:41:03,120
years, whatever it takes to
learn as much as you possibly

703
00:41:03,120 --> 00:41:06,360
can about whatever it is you
want to do with your life in and

704
00:41:06,360 --> 00:41:10,080
lose your parents money or your,
you know, the money that you got

705
00:41:10,080 --> 00:41:13,960
for your bar mitzvah or
whatever, whatever money is

706
00:41:13,960 --> 00:41:17,320
laying around.
Don't go blow that on your first

707
00:41:17,320 --> 00:41:21,240
endeavour if you have an
opportunity to be paid to learn

708
00:41:21,240 --> 00:41:23,800
to be successful.
Oh, and and.

709
00:41:25,400 --> 00:41:26,960
And you know, in the different
forms.

710
00:41:27,120 --> 00:41:30,000
I mean, I think both of us have
said this multiple times.

711
00:41:30,000 --> 00:41:37,680
Yeah, if you have access to to a
shop where you can cause it's

712
00:41:37,680 --> 00:41:40,920
important to learn it from the
bottom up.

713
00:41:41,600 --> 00:41:43,840
I agree.
Like especially when you Fast

714
00:41:43,840 --> 00:41:48,200
forward when I'm dealing with
crews, whether it be my crew or

715
00:41:48,200 --> 00:41:54,360
if I'm on tour, I am never going
to tell anybody to do anything

716
00:41:54,360 --> 00:41:58,800
that I haven't already done.
I've done it all now.

717
00:41:59,080 --> 00:42:01,800
Mine was different.
I was doing it all because it

718
00:42:01,800 --> 00:42:03,880
was owner operator.
I mean, it was Jeremy and I and

719
00:42:03,880 --> 00:42:07,320
that's that's just it like, you
know, we we bring a few people

720
00:42:07,320 --> 00:42:10,520
that maybe help, but it was it
was all on us when you're trying

721
00:42:10,520 --> 00:42:14,160
to make money in the beginning.
I.

722
00:42:14,160 --> 00:42:16,480
Completely agree with that.
Like learn to work a broom

723
00:42:16,480 --> 00:42:20,080
before you learn to work an MA3
console, you know what I mean?

724
00:42:20,760 --> 00:42:24,920
Yeah, because also.
Like I've seen a few people

725
00:42:24,920 --> 00:42:28,480
where.
Man, they can the.

726
00:42:28,600 --> 00:42:32,600
The programming side is just,
I'm like, whoa, like you're

727
00:42:32,600 --> 00:42:35,240
fast, you're good.
Like, holy cow.

728
00:42:36,200 --> 00:42:38,240
Me.
I mean, I'm, I'll say it, I'm an

729
00:42:38,240 --> 00:42:40,400
older dog.
Like the only reason why I know

730
00:42:40,400 --> 00:42:44,160
how to program is because I love
lighting and I love Oping and I

731
00:42:44,160 --> 00:42:47,240
love designing.
If if, if I didn't, I wouldn't.

732
00:42:47,680 --> 00:42:48,960
I don't want to learn
programming.

733
00:42:48,960 --> 00:42:52,960
I don't want to, you know, stick
with the latest updates and OK,

734
00:42:52,960 --> 00:42:55,840
now we've introduced that, like,
you know, that's I've already

735
00:42:55,840 --> 00:42:59,160
got enough time going on.
It is, it is especially when you

736
00:42:59,200 --> 00:43:03,400
own another company, you know,
and, and basically like what I

737
00:43:03,400 --> 00:43:06,320
do right now on the lighting
side, it's that's to fill my

738
00:43:06,320 --> 00:43:07,920
soul.
Like, I mean, yes, there's a

739
00:43:07,920 --> 00:43:12,520
monetary value to it too, that
comes to my household, but I do

740
00:43:12,520 --> 00:43:14,840
it because I love saying house
lights go.

741
00:43:15,400 --> 00:43:18,960
Like that's why I do it.
You know, I like to create.

742
00:43:18,960 --> 00:43:21,440
I'd, you know, I'd love to sit
in the middle of the crowd and

743
00:43:21,440 --> 00:43:25,480
just feel the the buzz and
energy, you know, surrounding

744
00:43:25,480 --> 00:43:26,640
that.
You're able to do that.

745
00:43:26,720 --> 00:43:28,280
It's it's.
Cool that you're able to run

746
00:43:28,280 --> 00:43:32,600
your your business and also
leave and go out for a couple

747
00:43:32,600 --> 00:43:35,760
weeks here and there and do
shows Yeah I mean I'm, I'm

748
00:43:35,800 --> 00:43:38,080
incredibly.
Blessed in in that aspect and

749
00:43:38,080 --> 00:43:41,520
big kudos to my wife for putting
up with it with our 4 1/2 year

750
00:43:41,520 --> 00:43:43,360
old son.
It's not always easy.

751
00:43:43,360 --> 00:43:46,080
It can be challenging.
I can't believe your son's

752
00:43:46,080 --> 00:43:48,720
already. 4 1/2, I remember when
he was born.

753
00:43:49,040 --> 00:43:51,800
I remember seeing it on Facebook
or whatever when he was born.

754
00:43:52,400 --> 00:43:56,760
Yeah, 4 1/2.
Mine's 21, so trust me, it moves

755
00:43:56,800 --> 00:44:00,320
quickly because I remember when
my kid was 4 1/2 quite clearly.

756
00:44:00,320 --> 00:44:04,920
But yeah, he's 21 now, so it
yeah, time rips, man.

757
00:44:05,160 --> 00:44:05,960
Yeah, it.
Rips.

758
00:44:06,160 --> 00:44:09,360
And it's hard for you to
remember them younger than they

759
00:44:09,400 --> 00:44:10,920
are when you're looking at them
too.

760
00:44:11,000 --> 00:44:13,880
Like you go to photos and you're
like, Oh my gosh, yeah.

761
00:44:14,280 --> 00:44:16,160
So how?
Do you balance that though, like

762
00:44:16,160 --> 00:44:20,680
as far as the lighting design,
touring or show side of things

763
00:44:20,680 --> 00:44:25,440
versus the, the business?
So like when Neon Trees or

764
00:44:25,440 --> 00:44:28,360
another client calls you and
says, hey, we've got four shows

765
00:44:28,360 --> 00:44:34,280
in, you know, in the Midwest in
a month that we need you on,

766
00:44:34,400 --> 00:44:37,240
here's the dates.
And then you have to somehow

767
00:44:37,240 --> 00:44:39,440
balance that with whatever's on
your books.

768
00:44:39,440 --> 00:44:44,440
I'm guessing for local work.
Is that challenging?

769
00:44:47,000 --> 00:44:48,680
It when it comes to high house,
it isn't.

770
00:44:48,680 --> 00:44:54,040
As challenging because our
schedules are pretty much three

771
00:44:54,040 --> 00:44:57,320
years in advance these really
well these.

772
00:44:57,320 --> 00:45:00,160
These these.
Entities, I mean, so one of the

773
00:45:00,160 --> 00:45:05,640
ones that we do is Common Ground
Alliance, that's the call 811

774
00:45:05,640 --> 00:45:09,560
before you dig infrastructure,
all that type of stuff.

775
00:45:09,560 --> 00:45:13,680
It's nationally accredited.
That's one of our big clients.

776
00:45:13,680 --> 00:45:19,080
And I mean, I know when and
where that show is 3 years in

777
00:45:19,080 --> 00:45:22,440
advance usually.
Because once you reach that

778
00:45:22,440 --> 00:45:30,760
size, I would say once you reach
a size of 300 attendees or more,

779
00:45:31,280 --> 00:45:36,360
the pool of where you can go
starts to shrink rapidly.

780
00:45:36,880 --> 00:45:39,560
And a lot of these places, I
mean.

781
00:45:41,560 --> 00:45:44,600
A big favorite.
If you have the money is the

782
00:45:44,600 --> 00:45:47,760
Marco Island JW Marriott
beautiful property.

783
00:45:47,760 --> 00:45:50,800
It's like being, I mean, I've
done shows at Turtle Bay.

784
00:45:51,200 --> 00:45:55,280
It's gorgeous.
But as normal you would say, oh,

785
00:45:55,280 --> 00:45:58,800
I'm bringing in my convention or
what more my association.

786
00:45:58,800 --> 00:46:02,720
What are you going to do for me?
That place is booked out so hard

787
00:46:02,720 --> 00:46:06,560
between that they're just like
nothing like you're going to pay

788
00:46:06,560 --> 00:46:10,840
$900 tonight and you're going to
pay to use the ballroom and

789
00:46:10,840 --> 00:46:15,280
you're going to pay, pay, pay,
pay because so many different

790
00:46:15,280 --> 00:46:19,040
associations and all these
places are after COVID, they

791
00:46:19,040 --> 00:46:23,360
just it exploded, which pisses
me off because as a Florida.

792
00:46:23,360 --> 00:46:27,440
Resident I used to be able to
book a weekend there or at in

793
00:46:27,440 --> 00:46:33,440
the keys at the Chica Lodge or
something and get like a, get a,

794
00:46:33,440 --> 00:46:36,760
a resident Florida resident
discount and get oceanfront for

795
00:46:36,760 --> 00:46:40,560
like 250 bucks.
And that's just unheard of now.

796
00:46:40,560 --> 00:46:44,520
Like that's seven, 800 bucks all
day long at a deal, you know,

797
00:46:44,520 --> 00:46:47,080
and I'm like, what what
happened?

798
00:46:47,080 --> 00:46:48,680
Like I can't go anywhere
anymore.

799
00:46:48,880 --> 00:46:53,280
It's gotten so expensive.
That for my, for my last

800
00:46:53,280 --> 00:46:58,240
birthday, I was looking because
I was like, well, go to the

801
00:46:58,240 --> 00:47:01,480
keys, I'll get some of the boys
down and we'll go hang out and

802
00:47:01,480 --> 00:47:03,920
I'm looking at these places.
And of course, if you don't know

803
00:47:03,920 --> 00:47:06,080
the keys, like there's not a
whole lot of beaches in the

804
00:47:06,080 --> 00:47:08,320
keys.
Like it's coral rock.

805
00:47:08,320 --> 00:47:11,560
That's what the keys is.
So looking at these places and

806
00:47:11,560 --> 00:47:14,840
look at the prices.
And then I said then you know,

807
00:47:14,840 --> 00:47:19,080
you go to VRBO or Airbnb,
whatever it says, look at that.

808
00:47:19,080 --> 00:47:24,120
And then a 44 foot catamaran
popped up and I was like, oh

809
00:47:24,120 --> 00:47:25,880
wait a minute, how many cabs has
this got?

810
00:47:25,880 --> 00:47:29,520
4 Sweet.
So we ended up staying on a cab

811
00:47:29,680 --> 00:47:33,400
around as opposed to staying at
A at A at a hotel because it's

812
00:47:33,400 --> 00:47:35,960
gotten so expensive to wear.
Ridiculous.

813
00:47:35,960 --> 00:47:39,320
Staying on a. $1,000,000.
Yacht is cheaper than staying at

814
00:47:39,320 --> 00:47:41,280
a hotel, which is?
That's ridiculous.

815
00:47:41,360 --> 00:47:43,920
Bonkers.
Yeah, completely bonkers.

816
00:47:44,160 --> 00:47:47,240
Well, I'm seeing more and more
boats in Florida being put on

817
00:47:47,320 --> 00:47:50,920
Airbnb and stuff, you know, like
as options.

818
00:47:50,920 --> 00:47:54,240
Hey, instead of renting a hotel
or a house, rent this thing.

819
00:47:54,760 --> 00:47:56,320
So if you're at, if you're at
the right.

820
00:47:56,320 --> 00:47:58,800
Type of Marina like a lot of
these are resort style or

821
00:47:58,800 --> 00:48:01,360
marinas now that also have a
hotel so you have access to the

822
00:48:01,360 --> 00:48:03,760
pool you have access to
everything else and it's super

823
00:48:03,760 --> 00:48:08,000
cool but it's all symptoms of
like these rooms are all eaten

824
00:48:08,000 --> 00:48:14,280
up and everybody's trying to
book out you know to the point

825
00:48:14,280 --> 00:48:18,880
where I'm doing conference calls
with inside labor unions you

826
00:48:18,880 --> 00:48:21,440
know four years in advance of a
show and they're like well we

827
00:48:21,440 --> 00:48:24,080
need to get this Nile nailed
down I'm like when do you think

828
00:48:24,080 --> 00:48:26,840
this is happening yeah and
they're like well it's next year

829
00:48:26,840 --> 00:48:30,840
right I'm like no man you're
booked out four years like so

830
00:48:30,840 --> 00:48:34,240
that makes it easier though for.
You to be able to to stick your

831
00:48:34,240 --> 00:48:37,160
shows in with with your bands
and stuff when you need to.

832
00:48:37,480 --> 00:48:40,600
It does really on.
On that side and Jeremy's really

833
00:48:40,600 --> 00:48:44,520
great and my team is great.
You know, I, I've got a crew of

834
00:48:44,520 --> 00:48:48,840
people and since we work pretty
much everywhere, I'm pulling

835
00:48:48,840 --> 00:48:51,920
from my, my, my, my touring
buddies.

836
00:48:52,160 --> 00:48:54,280
Yeah.
Because if you're flying in

837
00:48:54,280 --> 00:48:56,560
anyway.
So, yeah, doesn't matter where

838
00:48:56,560 --> 00:48:58,760
they come from.
So I'm, I'm able to use the best

839
00:48:58,760 --> 00:49:00,120
in the business.
Yeah.

840
00:49:00,120 --> 00:49:03,400
People that I trust where if I'm
not there, I'm not worried

841
00:49:03,400 --> 00:49:06,320
because I know they're getting a
level of care that there's no

842
00:49:06,320 --> 00:49:09,320
way that my client would have
access to any other way.

843
00:49:09,360 --> 00:49:13,400
Your your.
Company too like is, is of a

844
00:49:13,400 --> 00:49:16,560
size where it's not like massive
stress.

845
00:49:16,560 --> 00:49:21,120
It's not massive, you know, it's
not like you have 200 employees

846
00:49:21,120 --> 00:49:23,640
that are constantly going, hey,
Corey, I need to hey, Corey.

847
00:49:23,680 --> 00:49:26,680
Hey, you know, it's pretty calm
and casual.

848
00:49:26,680 --> 00:49:29,520
I would expect we have tailored
it.

849
00:49:29,520 --> 00:49:34,320
In a way, for it to be the
animal that we want, yeah, it

850
00:49:34,320 --> 00:49:36,240
makes a lot of sense if things
start to.

851
00:49:36,240 --> 00:49:37,640
Take off in a.
Different direction.

852
00:49:37,640 --> 00:49:42,040
I mean, you know, it's craziness
is a phone call away, right?

853
00:49:42,040 --> 00:49:44,840
You know, one phone call can
change your life, but we've

854
00:49:44,840 --> 00:49:49,320
tried to tailor it so that it
can be this business facilitates

855
00:49:49,320 --> 00:49:53,600
our lives and our family.
And not in reverse, Yeah, but

856
00:49:53,600 --> 00:49:55,080
when it comes.
To the lighting.

857
00:49:55,080 --> 00:49:59,640
Side that's where it, you know,
hothouse is, is easy to work

858
00:49:59,640 --> 00:50:03,880
with there, but my wife, that's
where I have to pay attention.

859
00:50:03,880 --> 00:50:08,360
That's where the balance my wife
and my son figuring out like,

860
00:50:08,800 --> 00:50:12,120
you know, because I'm not the
only, you know, person, you

861
00:50:12,120 --> 00:50:16,160
know, with a a high pressure,
high stress job.

862
00:50:16,400 --> 00:50:19,280
You know, my my wife is in the
same boat.

863
00:50:19,280 --> 00:50:23,200
I mean, she's handling, she's a
buyer for Chico's fashion

864
00:50:23,200 --> 00:50:27,000
company and she's handling, you
know, millions upon millions

865
00:50:27,000 --> 00:50:30,600
upon millions of purchasing, you
know, dealing with, you know,

866
00:50:30,600 --> 00:50:32,880
especially like, you know, when
you're talking about all the the

867
00:50:32,880 --> 00:50:35,840
trade stuff that's going on, you
know, where you're changing, you

868
00:50:35,840 --> 00:50:39,800
know, all the time.
So she's stressed out too.

869
00:50:39,800 --> 00:50:43,600
And so that finding that balance
is actually where I spend the

870
00:50:43,600 --> 00:50:46,680
most amount of my energy is
trying to make make sure that

871
00:50:46,680 --> 00:50:48,480
we're we're having clear
communication.

872
00:50:49,120 --> 00:50:51,680
But she's so amazing.
I remember because she doesn't

873
00:50:51,680 --> 00:50:55,200
get to go out and see the shows,
you know, like she's here and

874
00:50:55,840 --> 00:50:58,520
scheduled.
Yeah, being a mom and I'm

875
00:50:58,520 --> 00:51:03,240
flying.
But Eric Price came through on

876
00:51:03,240 --> 00:51:07,040
the Mast Don tour and actually
came to Fort Myers, which was

877
00:51:07,080 --> 00:51:09,080
great because we're like, oh
man, we only need to get a

878
00:51:09,080 --> 00:51:10,920
babysitter.
We don't have to drop them at

879
00:51:10,920 --> 00:51:13,600
grandma and grandpa's and get a
hotel and blah, blah, blah to go

880
00:51:13,600 --> 00:51:16,960
see a show.
And we're, we're, we're up in

881
00:51:16,960 --> 00:51:21,200
front of house with Eric.
And you know, it's just, and

882
00:51:21,200 --> 00:51:24,600
Eric is such a fabulous LD.
Like it's just beautiful.

883
00:51:25,240 --> 00:51:27,280
I'm just popping along.
She just looks at me and she's

884
00:51:27,280 --> 00:51:30,920
like, I could never tell you not
to do this.

885
00:51:31,520 --> 00:51:34,040
Yeah, she's up there and she.
Feels the bug and.

886
00:51:34,200 --> 00:51:37,000
She's like, this is, yeah.
Yeah, you.

887
00:51:37,000 --> 00:51:39,440
Know she's like that's cool
though that I mean you married.

888
00:51:39,440 --> 00:51:43,440
Well, you know, it's like, is it
Mr. Wonderful who always says

889
00:51:43,440 --> 00:51:46,280
that, you know, the most
important decision you're ever

890
00:51:46,280 --> 00:51:48,720
going to make in life is who you
choose as your partner?

891
00:51:49,160 --> 00:51:52,920
And, and it's true.
I mean, I know so many people

892
00:51:52,920 --> 00:51:55,600
whose wives nag at them.
And you know, it's like, she

893
00:51:55,600 --> 00:51:58,600
just doesn't get what I do.
And you know, you picked wrong

894
00:51:58,600 --> 00:52:01,000
there, Mr. Like, she's not a bad
person.

895
00:52:01,000 --> 00:52:02,720
She's just not a good match for
you.

896
00:52:03,160 --> 00:52:06,920
And that's never going to solve
itself because she's not just

897
00:52:06,920 --> 00:52:09,520
going to suddenly come to your
side and you're not going to

898
00:52:09,520 --> 00:52:11,600
quit your career.
So guess what?

899
00:52:11,600 --> 00:52:12,920
You're going to have trouble
forever.

900
00:52:13,400 --> 00:52:19,200
And also I try to be very clear.
On it too with myself is she did

901
00:52:19,200 --> 00:52:25,720
say on, on, on on the Unity tour
where I was out with AWOL Nation

902
00:52:26,280 --> 00:52:30,400
and we were out with 311.
That was the longest tour that

903
00:52:30,400 --> 00:52:32,840
I've ever been on.
I think it clocked in close to

904
00:52:32,840 --> 00:52:37,200
seven weeks.
And, you know, she came to me.

905
00:52:38,240 --> 00:52:41,440
She came to me and she's like,
she's like, you need to not

906
00:52:41,440 --> 00:52:43,400
forget I didn't sign up for
this.

907
00:52:43,680 --> 00:52:46,400
Yeah, which is true.
She she signed up for Hothouse

908
00:52:47,280 --> 00:52:49,800
and then all of a sudden not
Shithouse.

909
00:52:51,880 --> 00:52:53,720
Yeah, yeah.
She signed up for Hothouse and

910
00:52:53,720 --> 00:52:57,440
you delivered Shithouse.
Yeah, this is the She signed up

911
00:52:57,440 --> 00:53:00,720
for this shithouse.
So like, yeah, yeah, there's

912
00:53:00,720 --> 00:53:03,120
bound to be some.
Surprises there, yeah, but

913
00:53:03,120 --> 00:53:06,800
keeping that.
You know, in my mind and at the

914
00:53:06,800 --> 00:53:10,480
front of you know, like this is
all great and you know, I love

915
00:53:10,480 --> 00:53:15,240
what I do and it's so rewarding
and I get to meet such amazing

916
00:53:15,240 --> 00:53:20,280
people and see amazing places.
But I always need to keep her on

917
00:53:20,280 --> 00:53:23,520
the front of my mind and tell
her, hey, I'll quit it tomorrow

918
00:53:24,160 --> 00:53:26,680
if you need me to quit it cuz
that's the other side of earth,

919
00:53:26,680 --> 00:53:28,440
right?
Good for you man.

920
00:53:28,520 --> 00:53:31,000
You know what?
But you've said so many things,

921
00:53:31,000 --> 00:53:34,400
like, I hate to pretend like
we're relationship counselors,

922
00:53:34,400 --> 00:53:38,440
but you've said so many things
about communication and about

923
00:53:38,840 --> 00:53:42,400
being honest with each other and
about like having those open

924
00:53:42,400 --> 00:53:44,640
talks and, and how do you feel
about this?

925
00:53:44,640 --> 00:53:46,320
Well, I don't know, how do you
feel about this?

926
00:53:46,320 --> 00:53:48,120
And you know, that's where it's
all at.

927
00:53:48,120 --> 00:53:50,400
Like as long as everybody's on
the same page and you're

928
00:53:50,400 --> 00:53:53,960
communicating, you know, there's
going to be little flare ups

929
00:53:53,960 --> 00:53:57,200
every now and then of oops, I'm
gone for three weeks, oops, you

930
00:53:57,200 --> 00:54:01,400
know, this happened or whatever.
But those are those are you can

931
00:54:01,400 --> 00:54:04,440
deal with those when you know,
everybody's on the same page.

932
00:54:04,920 --> 00:54:12,600
So I think we can deal with a.
Lot of the issues of everything

933
00:54:12,800 --> 00:54:16,960
you can pick and choose whatever
you want with communication when

934
00:54:16,960 --> 00:54:21,560
people sit down and talk to each
other as people with with with

935
00:54:21,600 --> 00:54:26,080
with respect and operating grace
and and you know.

936
00:54:28,200 --> 00:54:31,360
Things things aren't.
As things can be simplified real

937
00:54:31,360 --> 00:54:34,360
quick, you know, when you have
a, when you have a little powwow

938
00:54:34,360 --> 00:54:38,280
on the deck and somebody's
talking about my PA, my sight

939
00:54:38,280 --> 00:54:41,840
lines, and everyone's just like,
all right, guys, hey, what

940
00:54:41,840 --> 00:54:44,440
should we do?
Yeah, You know, I'll give a

941
00:54:44,440 --> 00:54:45,760
little solution.
Not the problem.

942
00:54:45,760 --> 00:54:47,200
Yeah.
Yeah, you can.

943
00:54:47,200 --> 00:54:50,040
Fix stuff so quick.
When you show up on deck and

944
00:54:50,040 --> 00:54:53,240
you're screaming at hands and
you're wondering why you're

945
00:54:53,240 --> 00:54:56,120
having a bad day and why your
blood pressure's.

946
00:54:56,120 --> 00:54:58,880
High and why you chose that?
Yeah, like.

947
00:54:58,880 --> 00:55:02,280
I come in and, like, I want
hands to be laughing and joking

948
00:55:02,280 --> 00:55:05,000
with the crew, too.
They're not like some, you know,

949
00:55:05,000 --> 00:55:07,280
sled dogs, like come in, hang
out.

950
00:55:07,280 --> 00:55:10,760
Hey, yeah, could you do this?
And you, man, you, you just

951
00:55:10,760 --> 00:55:14,800
treat people with, you know,
respect and be kind.

952
00:55:15,360 --> 00:55:19,600
And I mean, especially in our
industry, like, people will go

953
00:55:19,600 --> 00:55:24,240
through walls for you.
But if you come in and you know

954
00:55:24,240 --> 00:55:28,960
you're talking down to him and
like, hey, you come on, man, you

955
00:55:28,960 --> 00:55:32,080
know, And when I see it on on my
deck.

956
00:55:33,840 --> 00:55:36,880
I and.
Here's one thing where I can get

957
00:55:36,880 --> 00:55:40,760
in trouble.
Because as opposed to like, big

958
00:55:40,760 --> 00:55:44,560
hat, no cattle, big hat.
Owns cattle.

959
00:55:44,560 --> 00:55:47,880
Like you, I don't care who I'm
talking to you like yeah, I own

960
00:55:47,880 --> 00:55:50,440
all this stuff too.
I'm here because I love to do

961
00:55:50,440 --> 00:55:54,200
this, but like you're talking on
the same level with me.

962
00:55:54,200 --> 00:55:57,480
Whether you know it or not.
I will call it out immediately.

963
00:55:57,880 --> 00:55:59,200
Immediately.
It's like, no.

964
00:55:59,240 --> 00:56:02,080
And I don't care who you are
because it's just you you're

965
00:56:02,080 --> 00:56:06,640
giving, you're giving your camp
a bad name or your company a bad

966
00:56:06,640 --> 00:56:10,280
name because everybody talks
about, oh, is this person coming

967
00:56:10,280 --> 00:56:11,680
through?
Yeah, when they came through to

968
00:56:11,680 --> 00:56:14,800
me.
Those guys are assholes like.

969
00:56:14,840 --> 00:56:18,240
And then not only that, that can
go all the way up to your band,

970
00:56:18,240 --> 00:56:19,920
because if you guys are
assholes, then your band is

971
00:56:19,920 --> 00:56:21,320
assholes.
Yeah, right.

972
00:56:21,720 --> 00:56:24,480
Well, yeah, you're a
representative, exactly.

973
00:56:25,720 --> 00:56:28,360
But you're having a great day.
I agree with you completely.

974
00:56:28,360 --> 00:56:31,640
I love the whole, I love the
whole concept of, you know, just

975
00:56:31,640 --> 00:56:37,840
good communication and and yeah,
I mean, it took me a lot of time

976
00:56:37,840 --> 00:56:42,760
in my own career and my own life
to not be a hot head and to not

977
00:56:42,760 --> 00:56:47,000
just immediately react to things
and immediately jump in guns a

978
00:56:47,000 --> 00:56:50,320
blazing and all that stuff.
Because we're passionate people.

979
00:56:50,320 --> 00:56:54,320
And I'm in business, I'm an
incredibly passionate person,

980
00:56:54,680 --> 00:56:58,520
but I've learned to turn the
passion into a superpower as

981
00:56:58,520 --> 00:57:02,400
opposed to into something that
just flares things up and makes

982
00:57:02,400 --> 00:57:04,200
them bigger problems than they
are.

983
00:57:04,200 --> 00:57:08,960
And generally that's just about
timing, you know, like when you

984
00:57:08,960 --> 00:57:11,800
yell and it it's the same way I
raised my son.

985
00:57:12,040 --> 00:57:15,160
You know, if you yell all the
time, it's just fucking noise.

986
00:57:15,160 --> 00:57:18,080
At the end of the day, it it
doesn't matter anymore.

987
00:57:18,360 --> 00:57:22,200
But if you only yell once in a
while, they know you're serious,

988
00:57:22,840 --> 00:57:24,040
you know, take notice.
Oh.

989
00:57:24,080 --> 00:57:25,400
Yeah, they know you.
Oh.

990
00:57:25,480 --> 00:57:29,840
Now he's mad, you know, versus
being mad all the time.

991
00:57:29,840 --> 00:57:31,960
You're just an asshole.
You know, like if you're just

992
00:57:31,960 --> 00:57:33,520
yelling all the time, you're an
asshole.

993
00:57:34,600 --> 00:57:36,280
Yeah.
It took me a lot of years to

994
00:57:36,280 --> 00:57:38,960
learn that though.
And it was, it wasn't because I

995
00:57:38,960 --> 00:57:40,440
was an asshole, even though I
am.

996
00:57:40,920 --> 00:57:46,000
It was because I'm extremely
passionate and, and I was

997
00:57:46,000 --> 00:57:49,800
wearing that passion on my
sleeve as opposed to to sort of

998
00:57:50,120 --> 00:57:53,840
curtailing the passion and using
it as a superpower.

999
00:57:54,160 --> 00:57:57,560
And that's what I try to do now.
And, and it serves me very, very

1000
00:57:57,560 --> 00:58:00,240
well.
So and I, I treat people the

1001
00:58:00,240 --> 00:58:02,640
same when they're coming at me.
Like if if people come at me

1002
00:58:02,640 --> 00:58:08,280
yelling, I'm either like, okay,
you know, if this is is you and

1003
00:58:08,280 --> 00:58:10,640
this is how we're going to deal
with this, I'm going to take a

1004
00:58:10,640 --> 00:58:12,920
little bit of a time out and
we'll talk about it later when

1005
00:58:12,920 --> 00:58:16,840
you're when you're a little more
capable of having a human

1006
00:58:16,840 --> 00:58:19,720
conversation.
No, no, no, I'm sorry, I'm

1007
00:58:19,720 --> 00:58:21,160
sorry.
I'm just a little pissed off

1008
00:58:21,160 --> 00:58:23,040
right now.
OK, that's cool.

1009
00:58:23,040 --> 00:58:25,920
I understand that and I accept
that and and, you know, let's

1010
00:58:25,920 --> 00:58:29,440
talk about that.
But, you know, so, yeah, there's

1011
00:58:29,440 --> 00:58:32,600
just ways without being
condescending and, and stuff

1012
00:58:32,600 --> 00:58:34,880
like that.
There's ways to to just be

1013
00:58:34,920 --> 00:58:37,040
better.
But I love the whole thing with

1014
00:58:37,080 --> 00:58:39,720
with, you know, your
communication with your wife and

1015
00:58:39,720 --> 00:58:43,120
how you guys have sort of set
some boundaries and every once

1016
00:58:43,120 --> 00:58:45,400
in a while you got to break that
boundary and then come right

1017
00:58:45,400 --> 00:58:47,800
back in again, as long as
there's some communication

1018
00:58:47,800 --> 00:58:48,920
involved and stuff.
So that's.

1019
00:58:48,960 --> 00:58:50,360
Yeah, absolutely.
I mean.

1020
00:58:51,200 --> 00:58:53,480
I, you know, I'll never be able
to win the lottery because I

1021
00:58:53,480 --> 00:58:55,800
already hit once with her.
So that's just the way it is.

1022
00:58:56,200 --> 00:58:58,640
Let me ask you a crazy.
Question that you might not even

1023
00:58:58,640 --> 00:59:00,360
want to answer.
Go for it.

1024
00:59:00,360 --> 00:59:04,240
So if if you had a genie pop up
right now and he said I'm going

1025
00:59:04,240 --> 00:59:08,280
to give you a choice, you can
either have a business that

1026
00:59:08,280 --> 00:59:12,160
becomes, you know, a $10 million
business that's wildly

1027
00:59:12,160 --> 00:59:15,440
successful, but you got to
completely give up lighting

1028
00:59:15,440 --> 00:59:18,920
design.
Or, you know, you can go bump

1029
00:59:19,960 --> 00:59:23,760
Koenig and become the LD for
Metallica, or you can become the

1030
00:59:23,760 --> 00:59:28,400
LD for Beyoncé or choose
whatever artist in the world and

1031
00:59:28,400 --> 00:59:31,040
you become their full time LD
for the next 10 years.

1032
00:59:31,560 --> 00:59:34,320
Which would you choose?
Well, so here's the deal.

1033
00:59:34,640 --> 00:59:38,360
That that choice is actually
career family.

1034
00:59:38,360 --> 00:59:40,360
So I'd have to I'd have to
choose hot house.

1035
00:59:40,400 --> 00:59:44,360
Wow, that's such a.
Great, good for you.

1036
00:59:44,600 --> 00:59:46,920
What a great answer.
As much as you love lighting

1037
00:59:46,920 --> 00:59:49,800
design, he's he's adorable man
I.

1038
00:59:50,240 --> 00:59:53,000
Love being with that dude yeah,
I I get it because I.

1039
00:59:53,000 --> 00:59:55,200
Would make that same choice for
that same reason.

1040
00:59:55,200 --> 00:59:57,800
By the way, there's no way I
would have left my kid when he

1041
00:59:57,800 --> 01:00:01,000
was 4 1/2 years old.
You could have held 14 guns to

1042
01:00:01,000 --> 01:00:02,880
my head.
And I would have said shoot me

1043
01:00:02,880 --> 01:00:06,080
because I ain't leaving.
Well, and and my wife, I mean

1044
01:00:06,080 --> 01:00:08,240
that.
Jordan's my wife, but she's

1045
01:00:08,280 --> 01:00:11,320
she's my best friend.
I mean, yeah, when like, when

1046
01:00:11,800 --> 01:00:13,480
people be like, oh, what are you
doing this weekend?

1047
01:00:13,480 --> 01:00:15,440
And it's like, oh, we're we're
going to a show.

1048
01:00:15,440 --> 01:00:18,280
And they're like, you, you still
go to concerts?

1049
01:00:18,280 --> 01:00:20,800
I'm like, yeah, me and my wife
go to concerts.

1050
01:00:20,800 --> 01:00:22,320
That's our happy place.
Yeah.

1051
01:00:22,320 --> 01:00:25,920
You know, like go to the
festival, have fun.

1052
01:00:25,920 --> 01:00:28,320
You know, like I have to turn
that side of my brain off where

1053
01:00:28,320 --> 01:00:30,840
I'm analyzing everything going
like, listen, you know, I got to

1054
01:00:31,760 --> 01:00:33,640
kill that because I don't want
to kill it for her.

1055
01:00:34,120 --> 01:00:35,880
She's like you judging
everything right now.

1056
01:00:35,880 --> 01:00:38,720
I'm like, I'm trying not to.
I'm trying not to not not

1057
01:00:38,720 --> 01:00:41,800
outwardly.
In my own head, perhaps, but not

1058
01:00:41,800 --> 01:00:44,280
outwardly.
I won't say anything, but I mean

1059
01:00:44,280 --> 01:00:44,840
we.
We.

1060
01:00:45,160 --> 01:00:49,200
We have such a, you know, we
have such a great life.

1061
01:00:49,200 --> 01:00:52,440
And then, you know, with with
the COVID surprise of Griffin

1062
01:00:52,440 --> 01:00:56,520
coming into the mix, like
especially for such a dark time

1063
01:00:56,520 --> 01:00:57,960
for all of us.
I mean, that's when you and I

1064
01:00:57,960 --> 01:01:02,400
met was at, you know, such a
crazy time for for all of us and

1065
01:01:02,400 --> 01:01:05,560
you know, to have no income
coming in and all of a sudden

1066
01:01:05,560 --> 01:01:08,400
it's like another mouth to feed
and freaking out over that.

1067
01:01:08,400 --> 01:01:11,080
And then now you've got this
little person.

1068
01:01:11,280 --> 01:01:13,080
It all works.
So it all finds a way to.

1069
01:01:13,080 --> 01:01:16,200
Work when you have that little
person who you look at and you

1070
01:01:16,200 --> 01:01:18,000
go, Oh my God, I'm responsible
for this.

1071
01:01:18,360 --> 01:01:21,920
Like I'll never forget leaving
the hospital.

1072
01:01:22,680 --> 01:01:25,640
And I'm like, what do you mean
you're letting us go?

1073
01:01:26,520 --> 01:01:29,200
Well, you're done.
Like what the what the hell do

1074
01:01:29,200 --> 01:01:32,200
you want from us?
And I'm like, well, don't I have

1075
01:01:32,200 --> 01:01:35,120
like an instruction manual or
something like, what do we do,

1076
01:01:35,360 --> 01:01:37,320
you know?
I don't know what to do, you

1077
01:01:37,320 --> 01:01:39,360
know, And I was 40 years old.
How slow?

1078
01:01:39,360 --> 01:01:41,360
Did you drive home?
Well, no.

1079
01:01:41,360 --> 01:01:43,640
Here's the thing.
I had to have people from the

1080
01:01:43,640 --> 01:01:47,520
hospital, I had to have people
from the hospital come outside

1081
01:01:47,520 --> 01:01:50,880
to the parking lot to show me
how to put the freaking the the

1082
01:01:50,880 --> 01:01:55,920
seat into the into the BMWI was
like, I don't know how to do

1083
01:01:55,920 --> 01:01:57,880
this.
Like where's this before

1084
01:01:57,880 --> 01:01:59,120
YouTube?
Right.

1085
01:01:59,120 --> 01:02:03,920
So, well, I mean, it was. 21
years ago, so I don't remember

1086
01:02:03,920 --> 01:02:06,560
if that was before YouTube, but
probably pretty early in

1087
01:02:06,560 --> 01:02:08,280
YouTube.
You couldn't just YouTube

1088
01:02:08,280 --> 01:02:10,600
everything, you know, figure out
how to do it.

1089
01:02:11,120 --> 01:02:14,560
But yeah, I mean, it was just
like, I couldn't believe they

1090
01:02:14,560 --> 01:02:18,360
were letting us leave without an
operating manual or how do we

1091
01:02:18,360 --> 01:02:22,120
keep this human alive?
You know, like, does he eat

1092
01:02:22,120 --> 01:02:23,880
popcorn?
Does he like steak?

1093
01:02:23,880 --> 01:02:26,680
What do you do?
You know, when does he when can

1094
01:02:26,680 --> 01:02:29,000
he have his first beer?
I don't know any of these

1095
01:02:29,000 --> 01:02:31,760
things, right?
Let alone like, I put the seat

1096
01:02:31,760 --> 01:02:34,200
in backwards.
I had the car seat in backwards

1097
01:02:34,200 --> 01:02:37,120
because, you know, it's supposed
to be rear facing instead of

1098
01:02:37,120 --> 01:02:40,720
forward facing or whatever.
I did it backwards and I got in

1099
01:02:40,720 --> 01:02:43,320
trouble for that.
And you know, it was just like,

1100
01:02:43,320 --> 01:02:49,000
wow, a kid is actually not not
only financially counting on me

1101
01:02:49,000 --> 01:02:52,200
now, but literally to stay
alive.

1102
01:02:52,200 --> 01:02:55,000
We have to feed them.
We got to wash them every now

1103
01:02:55,000 --> 01:02:57,040
and then.
You got to change a diaper here

1104
01:02:57,040 --> 01:02:58,880
and there.
You know, it's like, what the

1105
01:02:58,880 --> 01:03:01,920
hell?
But it and I don't know about

1106
01:03:01,920 --> 01:03:05,160
for you.
Like when?

1107
01:03:05,280 --> 01:03:07,920
When we were in the.
In the birthing section of the

1108
01:03:07,920 --> 01:03:11,640
hospital, like, we were just
surrounded by ninjas like these

1109
01:03:11,640 --> 01:03:16,480
nurses and everybody there.
Like, they were incredible.

1110
01:03:16,480 --> 01:03:19,480
And then as soon as he was born
and everything was cool, they

1111
01:03:19,480 --> 01:03:23,240
moved us to the other wing and
like, they're like, fucking

1112
01:03:23,240 --> 01:03:25,480
figure it out.
Yeah, exactly.

1113
01:03:25,760 --> 01:03:30,040
Well, we had a.
Problem and you know, no

1114
01:03:30,040 --> 01:03:33,480
politics, no nothing.
We had a problem because my

1115
01:03:33,480 --> 01:03:40,720
ex-wife now didn't want to
breastfeed and I wasn't

1116
01:03:40,720 --> 01:03:42,720
breastfed and look at I turned
out perfect.

1117
01:03:43,240 --> 01:03:50,920
So I'm just joking by the way.
But you know, the nurses and and

1118
01:03:50,920 --> 01:03:55,360
stuff like were treating us like
we were freaking some kind of

1119
01:03:55,360 --> 01:04:01,000
space aliens, like you're not
breastfeeding, you know, like we

1120
01:04:01,000 --> 01:04:04,240
were terrible people.
Like we were depriving our son

1121
01:04:04,240 --> 01:04:07,320
of health and all this stuff.
They were treating us like shit.

1122
01:04:07,600 --> 01:04:13,360
And so finally our pediatrician
came in for his first visit in

1123
01:04:13,360 --> 01:04:16,040
the hospital to, to meet the
baby and everything.

1124
01:04:16,680 --> 01:04:18,160
And he said, do you guys have
any questions?

1125
01:04:18,160 --> 01:04:19,800
And I said, how much time you
got?

1126
01:04:20,320 --> 01:04:25,760
Because I got questions.
But my first question was, can

1127
01:04:25,760 --> 01:04:27,680
you give me the real scoop on
breastfeeding?

1128
01:04:27,680 --> 01:04:30,440
Because everybody's freaking us
out a little bit right now like

1129
01:04:30,440 --> 01:04:34,280
they're guilting us and making
us look like a bunch of assholes

1130
01:04:34,280 --> 01:04:36,360
because we're not planning on
breastfeeding.

1131
01:04:36,960 --> 01:04:41,840
And he said, listen, Marcel, I
have two kids that are two years

1132
01:04:41,840 --> 01:04:49,440
apart, two sons and 1 was
breastfed and one was fed

1133
01:04:49,680 --> 01:04:54,160
formula.
And he said the one fed formula

1134
01:04:54,640 --> 01:04:59,280
is smarter, easier to to deal
with, he's more reasonable.

1135
01:04:59,520 --> 01:05:03,080
He's like, you would think if
anything, if one of them had an

1136
01:05:03,080 --> 01:05:07,920
advantage, it was the one that
was fed formula, he said.

1137
01:05:07,920 --> 01:05:12,560
Here's the thing, the first four
months, there's a lot of stuff

1138
01:05:12,560 --> 01:05:15,960
in breast milk that keeps babies
alive.

1139
01:05:15,960 --> 01:05:18,480
Basically.
There's stuff that that their

1140
01:05:18,480 --> 01:05:22,160
immune system, it builds their
immune system very, very quickly

1141
01:05:22,360 --> 01:05:24,560
right out of the birth canal,
basically.

1142
01:05:24,760 --> 01:05:28,720
Yeah, immune system and the.
Latching like that, Yeah, yeah,

1143
01:05:28,720 --> 01:05:30,960
connection.
Well, the latching we all learn

1144
01:05:30,960 --> 01:05:33,200
when.
We're like 16 and get our first

1145
01:05:33,200 --> 01:05:37,120
real boob in our mouth, you
know, But but the other part,

1146
01:05:37,160 --> 01:05:39,160
yeah.
So I figured it out eventually.

1147
01:05:39,160 --> 01:05:42,760
You know, the latching I I got
into but but no.

1148
01:05:42,840 --> 01:05:46,720
And, and he said literally just
don't go on airplanes or in

1149
01:05:46,720 --> 01:05:49,240
crowds with the baby in the
first four months and you're

1150
01:05:49,240 --> 01:05:51,600
fine.
He said, in fact, there are

1151
01:05:51,600 --> 01:05:55,240
things in formula that are not
in breast milk that are equally

1152
01:05:55,240 --> 01:05:58,600
important or even sometimes more
important in the development of

1153
01:05:58,600 --> 01:06:01,640
that child.
And you're not sacrificing

1154
01:06:01,640 --> 01:06:04,280
anything.
So if they if they, you tell

1155
01:06:04,320 --> 01:06:08,160
them to go fuck themselves.
The doctor actually said that to

1156
01:06:08,160 --> 01:06:11,080
me and I was like, good, thank
you, because that's kind of what

1157
01:06:11,080 --> 01:06:13,120
I did.
Yeah, for, for me.

1158
01:06:13,480 --> 01:06:17,840
And this goes, man, for me, and
this is just a life thing.

1159
01:06:19,160 --> 01:06:20,680
Balance.
Yeah.

1160
01:06:20,680 --> 01:06:24,040
If you have too much of
anything, yeah, it's not a good

1161
01:06:24,040 --> 01:06:26,160
thing.
Yeah, you know, it's so true.

1162
01:06:26,280 --> 01:06:27,440
Yeah.
It just just.

1163
01:06:27,440 --> 01:06:31,160
Balance.
Like, you know, in in lighting

1164
01:06:31,160 --> 01:06:34,720
design balance, you know, like,
yeah, you don't want to turn

1165
01:06:34,720 --> 01:06:36,440
everything on all.
At once, just because you have

1166
01:06:36,440 --> 01:06:37,400
it.
Yeah.

1167
01:06:37,480 --> 01:06:39,840
I mean, gosh.
You know, when people ask me to

1168
01:06:39,840 --> 01:06:42,880
like, well, so do you have any
tips for like, you know, getting

1169
01:06:42,880 --> 01:06:44,960
into the lighting industry?
I'm like learning to sit on your

1170
01:06:44,960 --> 01:06:46,800
hands.
Yeah, yeah.

1171
01:06:46,960 --> 01:06:48,360
When you.
Got all the toys you want to use

1172
01:06:48,360 --> 01:06:49,880
all?
The toys I still struggle with

1173
01:06:49,880 --> 01:06:53,240
it all the time, like don't use
all the toys I always love.

1174
01:06:53,240 --> 01:06:57,040
Designers who who start with
darkness, you know what I mean?

1175
01:06:57,040 --> 01:07:00,000
Like it just, you don't start
with everything on, you start

1176
01:07:00,000 --> 01:07:03,200
with everything off, you know,
because everything's building

1177
01:07:03,200 --> 01:07:06,080
and, and darkness is still
important.

1178
01:07:06,120 --> 01:07:09,040
You know, shadows are important
and all that kind of stuff.

1179
01:07:09,040 --> 01:07:11,680
I love that.
And then it's it goes through

1180
01:07:11,680 --> 01:07:13,080
to.
Everything else, you know, with,

1181
01:07:13,080 --> 01:07:15,600
with with my son, it's like,
well, what about screen time?

1182
01:07:15,600 --> 01:07:18,400
It's like balance.
Yeah, yes, he needs luck with

1183
01:07:18,480 --> 01:07:19,960
that.
Yes, He good luck with that.

1184
01:07:20,040 --> 01:07:22,480
I, I you're.
So going to live, lose control

1185
01:07:22,480 --> 01:07:24,120
on that.
You know, I had that

1186
01:07:24,120 --> 01:07:26,160
conversation with someone this
morning, he said.

1187
01:07:26,160 --> 01:07:30,200
You know, I'm going to teach my
kid to not I'm not going to

1188
01:07:30,200 --> 01:07:33,240
allow my kids screen time.
And I said good fucking luck.

1189
01:07:33,280 --> 01:07:36,240
Like you have no control over
that whatsoever.

1190
01:07:36,560 --> 01:07:39,160
You can block them.
You can put apps on their phone.

1191
01:07:39,440 --> 01:07:41,360
They figure it out way better
than you do.

1192
01:07:41,560 --> 01:07:43,720
You know they'll and then either
that or they're just.

1193
01:07:43,800 --> 01:07:48,200
Grabbed on your leg, going hey,
hey, hey, you're like, throw

1194
01:07:48,320 --> 01:07:49,280
that out.
The other problem.

1195
01:07:49,640 --> 01:07:52,200
I need a minute.
Yeah, have you ever done a cross

1196
01:07:52,200 --> 01:07:54,440
country?
Flight without an iPad?

1197
01:07:54,440 --> 01:07:56,640
Don't even bother because I've
been there.

1198
01:07:56,640 --> 01:07:59,520
Like I had a kid when there was
no iPads.

1199
01:07:59,520 --> 01:08:01,560
You know, there wasn't iPhones
back then.

1200
01:08:02,000 --> 01:08:05,200
And so, you know, you had to
bring a DVD player, a bunch of

1201
01:08:05,200 --> 01:08:07,760
DVD's, some books, some
coloring.

1202
01:08:08,000 --> 01:08:10,920
You had to have a freaking
duffel bag full of stuff just to

1203
01:08:10,920 --> 01:08:13,240
keep them busy.
When the iPad came out, I went

1204
01:08:14,040 --> 01:08:16,800
toss all that stuff.
I just need this one device and

1205
01:08:16,800 --> 01:08:19,080
he's happy as hell.
For a 5 hour flight.

1206
01:08:19,600 --> 01:08:21,640
That's pretty amazing, yeah.
Yeah.

1207
01:08:21,880 --> 01:08:25,760
So back, back to the business.
So we, we kind of touched on the

1208
01:08:25,760 --> 01:08:28,880
whole private equity thing and
I'm not slamming private equity

1209
01:08:28,880 --> 01:08:31,479
because I think there's
obviously a need for it in our

1210
01:08:31,479 --> 01:08:35,479
industry.
The the problem is which is also

1211
01:08:35,479 --> 01:08:38,680
the opportunity.
These shows just keep getting

1212
01:08:38,680 --> 01:08:42,920
bigger and you know, the stadium
shows now the requirements for

1213
01:08:42,920 --> 01:08:46,760
some of these stadium shows, but
even arena shows, it's like I

1214
01:08:46,760 --> 01:08:49,920
remember a day first of all,
when there was no moving lights,

1215
01:08:50,479 --> 01:08:54,279
but I remember when moving
lights happened and it was like,

1216
01:08:54,520 --> 01:08:58,760
you know, 24 movers on a rig was
that was a big deal, right?

1217
01:08:59,920 --> 01:09:04,760
Like now, you know, the average
arena tour probably has 5600

1218
01:09:04,760 --> 01:09:09,080
moving lights and, and you know,
stadiums over 1000.

1219
01:09:09,600 --> 01:09:13,120
I mean, it's crazy.
It's it's absolutely.

1220
01:09:13,120 --> 01:09:18,560
Insane and.
It's making it so I.

1221
01:09:18,560 --> 01:09:23,359
Mean it.
It affects how much certain

1222
01:09:23,359 --> 01:09:26,600
positions can make because it's
constantly like the more more

1223
01:09:26,600 --> 01:09:29,240
more.
And then you have the other

1224
01:09:29,240 --> 01:09:34,120
nefarious ones in the room that
will not say who they are that

1225
01:09:34,120 --> 01:09:36,960
are just soaking every dollar
out of every tour.

1226
01:09:37,760 --> 01:09:41,359
And they're making it.
So, I mean, these the artists

1227
01:09:41,359 --> 01:09:45,240
are now touring to stay
relevant, but only the biggest

1228
01:09:45,240 --> 01:09:47,840
tours are actually making any
money.

1229
01:09:48,240 --> 01:09:49,840
Yeah, there's a bigger gap
between.

1230
01:09:49,840 --> 01:09:52,479
The haves and have nots now.
And it's funny because I was

1231
01:09:52,560 --> 01:09:55,040
recently talking to somebody
from Live Nation, somebody

1232
01:09:55,040 --> 01:09:59,240
pretty high up in Live Nation
who I said, what, what do you

1233
01:09:59,240 --> 01:10:01,560
think 2026 is going to look
like?

1234
01:10:01,560 --> 01:10:04,960
Or maybe the end of 25 going
into 26, What do you think it's

1235
01:10:04,960 --> 01:10:07,120
going to look like?
And he said, well, we're showing

1236
01:10:07,120 --> 01:10:10,480
really strong blah, blah, blah.
Like he gave me the company

1237
01:10:10,480 --> 01:10:14,200
line, strong numbers and blah
blah blah and good growth.

1238
01:10:14,200 --> 01:10:16,760
And I said but where?
And he said stadiums.

1239
01:10:17,200 --> 01:10:19,760
And I said, So what about
arenas?

1240
01:10:19,760 --> 01:10:23,120
And he goes, arenas are going to
do OK, but they're softer than

1241
01:10:23,120 --> 01:10:27,880
stadiums and smaller theater
shows, and even some of the

1242
01:10:27,880 --> 01:10:29,960
sheds and stuff aren't going to
do as well.

1243
01:10:30,120 --> 01:10:34,360
And, and I was like, really?
And he said, you know, there's

1244
01:10:34,360 --> 01:10:38,520
just such a hunger for these big
stadium shows right now and for

1245
01:10:38,520 --> 01:10:41,560
Live Nation, they're so
lucrative because they own the

1246
01:10:41,560 --> 01:10:45,760
stadiums most of the time.
So it's interesting the

1247
01:10:45,760 --> 01:10:49,440
direction this business is going
because you know, the really big

1248
01:10:51,240 --> 01:10:54,200
seem to, it's funny because it's
almost the opposite of the

1249
01:10:54,200 --> 01:10:58,440
industry, our industry, our, our
companies, I see that the

1250
01:10:58,440 --> 01:11:02,760
biggest and the smallest right
now are struggling and it's

1251
01:11:02,760 --> 01:11:05,640
usually due to a lack of capital
in some way.

1252
01:11:05,640 --> 01:11:08,640
Like, you know, you've got the
PRGS and solo techs and stuff

1253
01:11:08,640 --> 01:11:11,760
who are always fighting to get
additional capital in and our

1254
01:11:11,760 --> 01:11:14,920
loans are getting sold from this
private equity to this private

1255
01:11:14,920 --> 01:11:17,600
equity or whatever.
And then the smallest ones may

1256
01:11:17,600 --> 01:11:21,160
not have access to the capital
they need to be able to grow to

1257
01:11:21,160 --> 01:11:24,120
the next level.
And, and they don't have access

1258
01:11:24,120 --> 01:11:27,080
to those shows at the next level
unless they're able to buy a lot

1259
01:11:27,080 --> 01:11:31,200
more gear to get to those shows.
So there's sort of a crunch on

1260
01:11:31,200 --> 01:11:34,480
both ends.
But yeah, it's, I don't know.

1261
01:11:34,760 --> 01:11:37,760
It's, it seems dangerous.
It seems like we're headed for a

1262
01:11:37,760 --> 01:11:42,760
crash somehow.
You know, I, I just I.

1263
01:11:42,760 --> 01:11:48,920
Would feel.
So much better if I saw more of

1264
01:11:49,000 --> 01:11:52,320
a.
An actual.

1265
01:11:52,400 --> 01:11:58,560
Ecosystem happening like it used
to be, where it's like, you

1266
01:11:58,560 --> 01:12:03,000
know, oh, was it the London
Olympics?

1267
01:12:03,440 --> 01:12:07,320
Need more sharpies.
OK, Mr. Woodruff, we already

1268
01:12:07,320 --> 01:12:11,560
have 500 and something Sharpies
out there.

1269
01:12:11,560 --> 01:12:14,720
That's all we own.
Well I need another.

1270
01:12:14,920 --> 01:12:17,480
I can't remember what the figure
was but was another couple 100

1271
01:12:17,480 --> 01:12:27,440
sharpies so they had to go to.
A competitor.

1272
01:12:28,280 --> 01:12:29,960
And cross rent those other
fixtures.

1273
01:12:30,160 --> 01:12:33,240
Yeah, when?
You have more of an ecosystem.

1274
01:12:33,240 --> 01:12:37,360
Where, where you can set up the
next guy down to have some cross

1275
01:12:37,360 --> 01:12:40,480
rental and then he can set the
next guy down to have some more

1276
01:12:40,480 --> 01:12:42,640
cross.
When it becomes an ecosystem,

1277
01:12:42,640 --> 01:12:46,600
then the whole, the whole
business does better because

1278
01:12:46,640 --> 01:12:51,680
everyone is getting a piece of
those big dollars that's, you

1279
01:12:51,680 --> 01:12:55,680
know, starting to kick through
and it can help you make that

1280
01:12:55,680 --> 01:12:59,960
bigger purchase because you're
like, well, my buddy over here,

1281
01:13:00,040 --> 01:13:05,120
he, he, he said if you buy these
fixtures, he'll, he'll hold off

1282
01:13:05,120 --> 01:13:07,520
on buying some more cross rent
from you.

1283
01:13:07,520 --> 01:13:11,760
If you have the, and then you
work together, you know, with,

1284
01:13:11,840 --> 01:13:15,440
with other competitors and other
other shops.

1285
01:13:15,440 --> 01:13:17,000
It's so funny.
You've just created.

1286
01:13:17,000 --> 01:13:21,400
An ad for the new business that
I'm building which is called

1287
01:13:21,400 --> 01:13:29,160
Gearshare, which is basically a
completely AI driven matching

1288
01:13:30,280 --> 01:13:32,080
site.
It it's a marketplace.

1289
01:13:32,080 --> 01:13:36,080
But basically on one side, you
have a huge amount of inventory

1290
01:13:36,080 --> 01:13:38,160
from hundreds of companies or
thousands.

1291
01:13:38,280 --> 01:13:41,880
You have an AI search engine
that is basically finding

1292
01:13:41,880 --> 01:13:44,520
everything you need from
everywhere on earth, whether

1293
01:13:44,520 --> 01:13:47,240
they're the smallest companies
or the largest companies.

1294
01:13:47,680 --> 01:13:52,360
And So what that allows is
little companies like Hothouse

1295
01:13:52,720 --> 01:13:59,120
to be able to put their downtime
on inventory up for

1296
01:13:59,120 --> 01:14:02,360
availability.
So it's it's Airbnb for our

1297
01:14:02,360 --> 01:14:07,320
industry basically.
And because I feel like one of

1298
01:14:07,320 --> 01:14:10,000
the, and now it sounds like I'm
selling, but I'm not.

1299
01:14:10,000 --> 01:14:13,760
This is just my true feelings.
I feel like that one of the

1300
01:14:14,640 --> 01:14:19,240
challenges that our industry has
to overcome is this, every time

1301
01:14:19,240 --> 01:14:23,040
somebody says I need another
couple 100 Sharpies, you got to

1302
01:14:23,040 --> 01:14:28,520
go out and spend, you know, 200
* 5000 bucks or whatever, that's

1303
01:14:28,520 --> 01:14:33,800
$1,000,000 to go and buy another
couple 100 Sharpies.

1304
01:14:34,280 --> 01:14:39,200
And while the manufacturers love
that model, it's, it's not

1305
01:14:39,200 --> 01:14:42,880
sustainable on the rental
company side because you know,

1306
01:14:43,080 --> 01:14:47,280
there's so much debt being built
up to a point where it's just

1307
01:14:47,280 --> 01:14:51,320
incredibly unhealthy and, and
it, it creates just such an ugly

1308
01:14:51,320 --> 01:14:56,480
environment to do business in.
So I feel like if utilization is

1309
01:14:56,480 --> 01:14:59,120
currently at 50%, it needs to be
at 80%.

1310
01:14:59,120 --> 01:15:01,360
If it's currently at 70, it
needs to be at 90.

1311
01:15:01,360 --> 01:15:04,720
Whatever it is, it needs
utilization needs to be bumped

1312
01:15:04,720 --> 01:15:08,680
up so that you don't just have,
you know, all of this dry

1313
01:15:08,680 --> 01:15:12,800
inventory sitting there doing
nothing in between shows.

1314
01:15:13,000 --> 01:15:14,880
It should be being used on
another show.

1315
01:15:14,880 --> 01:15:17,960
That's good for the
sustainability of the planet.

1316
01:15:17,960 --> 01:15:20,200
It's good for the sustainability
of the industry.

1317
01:15:20,640 --> 01:15:26,680
And so anyways, it's something I
literally built 20 years ago and

1318
01:15:26,680 --> 01:15:29,560
then realized the technology
just wasn't ready for the big

1319
01:15:29,560 --> 01:15:31,920
show yet.
So I, I killed it before I

1320
01:15:31,920 --> 01:15:35,960
started it basically.
And for the last 20 years I've

1321
01:15:35,960 --> 01:15:39,320
sat around thinking somebody's
going to build this and nobody

1322
01:15:39,320 --> 01:15:41,400
ever really did.
So I just finally said, you know

1323
01:15:41,400 --> 01:15:44,840
what, I guess I got to do it.
So it launches in a couple of

1324
01:15:44,840 --> 01:15:49,160
months and I think stuff like
that isn't, it's really

1325
01:15:49,160 --> 01:15:52,680
important.
Because the, it, it's the

1326
01:15:52,680 --> 01:15:55,240
keeping up with the Joneses.
Oh, well, they just bought that.

1327
01:15:56,040 --> 01:15:59,600
I mean, it's dangerous.
Like the, the, the debt side.

1328
01:15:59,600 --> 01:16:02,320
I mean, I've, I've, I've, I've
done it, I've gone into debt,

1329
01:16:02,320 --> 01:16:08,160
I've made those moves, but I try
to be very, very cautious

1330
01:16:08,160 --> 01:16:14,800
because I mean, I've, I've, I've
seen, you know, election cycle

1331
01:16:14,800 --> 01:16:17,920
downturns and businesses, you
know, because, oh, it's a pause

1332
01:16:17,920 --> 01:16:22,440
off because even though nothing
really changes sometimes for

1333
01:16:22,440 --> 01:16:25,880
that client, they still want to
pump the brakes and you see

1334
01:16:25,880 --> 01:16:30,280
those ups and downs and then
COVID or, you know, all this

1335
01:16:30,280 --> 01:16:32,160
other type of stuff.
I want to make sure that I'm

1336
01:16:32,160 --> 01:16:35,960
nimble enough to to be able to
make it through the next once in

1337
01:16:35,960 --> 01:16:40,120
a lifetime crisis, seeing as
that's just my thing now, I

1338
01:16:40,120 --> 01:16:41,480
guess that's just a millennial
thing.

1339
01:16:41,480 --> 01:16:44,480
No, no, but it's smart.
It it's smart.

1340
01:16:44,880 --> 01:16:51,120
To like the thing that's going
to break you is debt and our

1341
01:16:51,120 --> 01:16:55,080
industry, I believe is carrying
a significant amount of debt

1342
01:16:55,080 --> 01:16:57,800
right now.
And it's because everyone's

1343
01:16:57,800 --> 01:16:59,240
trying to keep up with the
Joneses.

1344
01:16:59,240 --> 01:17:03,200
So if you've got the version 2,
I need the version 7, you know,

1345
01:17:03,640 --> 01:17:06,880
and I mean, if you just look at
sound systems, you know, like

1346
01:17:06,880 --> 01:17:12,040
the, it's incredible how much
people are willing to invest in

1347
01:17:12,040 --> 01:17:14,800
the latest L acoustic rigor, the
latest DNB rig.

1348
01:17:15,000 --> 01:17:18,360
That doesn't change a thing
about your revenue.

1349
01:17:18,560 --> 01:17:21,480
It doesn't change a thing about
how many tickets are sold in

1350
01:17:21,480 --> 01:17:23,800
that event.
Nothing, nothing.

1351
01:17:24,040 --> 01:17:28,160
You know, it's like, and anybody
who is in the moving light game,

1352
01:17:28,520 --> 01:17:33,640
you know, we're making these
incremental advancements and

1353
01:17:33,640 --> 01:17:36,760
everyone has to jump and buy all
of these new products.

1354
01:17:37,240 --> 01:17:40,000
And I get it.
I mean, it's, it's, it's sort of

1355
01:17:40,000 --> 01:17:43,720
a, a flywheel or a hamster wheel
that has to keep running, right.

1356
01:17:44,160 --> 01:17:51,400
But yeah, like I, I would love
to see a few less brands out

1357
01:17:51,400 --> 01:17:55,400
there and just a lot more focus
on the really great brands

1358
01:17:55,400 --> 01:17:56,800
'cause there are some great
brands.

1359
01:17:56,800 --> 01:17:59,880
You know, there are some really,
really great brands in the

1360
01:17:59,880 --> 01:18:02,280
moving light game, in the audio
game, etcetera.

1361
01:18:02,880 --> 01:18:06,640
And now we're seeing all these
like I cringe every time on

1362
01:18:07,320 --> 01:18:10,480
these, these whatever the light
networks are all called on

1363
01:18:10,480 --> 01:18:13,880
Facebook now, but I cringe when
I read these posts, you know,

1364
01:18:13,880 --> 01:18:18,640
has anyone been using sheds for
your shows or all of these other

1365
01:18:18,640 --> 01:18:20,840
like off brand Chinese brands
and stuff?

1366
01:18:22,720 --> 01:18:25,080
You know, really is that what
we've become?

1367
01:18:25,760 --> 01:18:28,600
Like, come on.
I mean, I get it.

1368
01:18:28,600 --> 01:18:30,680
Everybody's got to start
somewhere and I don't.

1369
01:18:30,680 --> 01:18:34,400
Try to dog people, but at the
end of the day, it's it's, it's

1370
01:18:35,280 --> 01:18:40,680
where it's hard for me is you
got all these people that I know

1371
01:18:40,680 --> 01:18:45,200
personally that are trying to
come up with new fixtures or how

1372
01:18:45,200 --> 01:18:49,520
to innovate and all this other
type of stuff and, you know,

1373
01:18:49,520 --> 01:18:54,680
within six months.
You know the knock.

1374
01:18:54,680 --> 01:18:59,880
Off is out there and you know
brat it just I mean as a

1375
01:18:59,880 --> 01:19:04,880
business owner, I I feel so hard
for for for the industry when

1376
01:19:04,880 --> 01:19:08,400
that stuff is happening and
whenever I see stuff that is a

1377
01:19:08,400 --> 01:19:13,040
little too much, I mean I send
it over and be like, hey, I

1378
01:19:13,040 --> 01:19:15,800
think you might be able to get
seasoned assist on this.

1379
01:19:15,800 --> 01:19:19,080
You know, well, it's funny,
right Before, right before I

1380
01:19:19,080 --> 01:19:22,120
got.
On this a good friend of mine

1381
01:19:22,120 --> 01:19:26,080
who owns a pretty large sound
company sent me this thing and

1382
01:19:26,080 --> 01:19:30,720
said have you seen this?
And So what they were doing is

1383
01:19:30,720 --> 01:19:35,400
they were looking online because
they have AL acoustic Cara rig

1384
01:19:35,520 --> 01:19:39,120
for sale with me and they were
looking online to see if there

1385
01:19:39,120 --> 01:19:42,880
were other ones for sale.
And they found this Chinese

1386
01:19:43,680 --> 01:19:50,360
direct knock off, called Cara 2
and sent it to me and I was

1387
01:19:50,360 --> 01:19:51,480
like.
I was shocked.

1388
01:19:51,920 --> 01:19:53,800
I was just like, that's
disgusting.

1389
01:19:54,160 --> 01:19:57,040
Well, you you saw the video of
the L.

1390
01:19:57,040 --> 01:20:00,800
Acoustics rigs getting destroyed
by ESI.

1391
01:20:00,920 --> 01:20:05,200
Yeah, I mean, like true.
The fact that they won and they

1392
01:20:05,200 --> 01:20:08,800
were able to grab that system
and take a dozer to it, like

1393
01:20:08,880 --> 01:20:12,960
good for you.
I mean, that's but it's so hard

1394
01:20:12,960 --> 01:20:15,520
like that.
If they weren't as big as L

1395
01:20:15,520 --> 01:20:18,400
Acoustic is, you know, there's
no way they would have been able

1396
01:20:18,400 --> 01:20:21,680
to do that.
How about the smaller companies

1397
01:20:21,680 --> 01:20:23,160
who are getting ripped off like
that?

1398
01:20:23,160 --> 01:20:27,280
Like, you know, you can't afford
to go to China and fight these

1399
01:20:27,280 --> 01:20:32,000
people on their on their soil
and take them to court and do

1400
01:20:32,000 --> 01:20:34,640
all these things to try and
protect your trademark or your

1401
01:20:34,640 --> 01:20:37,840
patent or whatever it it's just
too hard.

1402
01:20:37,840 --> 01:20:40,160
And they pop up so quickly.
And I mean, look at the MA

1403
01:20:40,160 --> 01:20:44,720
consoles, the MA 2 that sat on a
booth at LDI last year.

1404
01:20:44,720 --> 01:20:48,760
Like shocking, shocking just
completely.

1405
01:20:48,960 --> 01:20:52,000
And I know people, and I won't
say who they are, but I know

1406
01:20:52,000 --> 01:20:55,480
people who buy them and use
them, you know, Yeah.

1407
01:20:55,480 --> 01:21:00,880
And and honestly like.
And I will my I understand this

1408
01:21:00,880 --> 01:21:05,200
and my perspective is different.
Fort Myers is, it's not a small

1409
01:21:05,200 --> 01:21:11,080
town, but I didn't grow up with
any type of real technology

1410
01:21:11,080 --> 01:21:14,440
around.
So when it came to getting in

1411
01:21:14,440 --> 01:21:18,280
the lighting, what was holding
me back was I needed a console.

1412
01:21:19,200 --> 01:21:23,560
And you know, there all there is
is like more theaters around.

1413
01:21:23,560 --> 01:21:26,600
There's not any real venue that
would have a console.

1414
01:21:27,560 --> 01:21:33,400
So that's how I got in with
Kansas was because I didn't want

1415
01:21:33,400 --> 01:21:36,600
to buy a knock off because I
knew that that would mess me up,

1416
01:21:37,600 --> 01:21:42,040
but I also needed something that
I could afford and that

1417
01:21:42,040 --> 01:21:47,400
hopefully I could learn, you
know, but also this is where

1418
01:21:47,400 --> 01:21:53,600
when these consoles are so
expensive, it it it, it, it

1419
01:21:53,600 --> 01:21:57,880
turns into a, you know, in the
gatekeeping a little bit unless

1420
01:21:57,880 --> 01:22:00,640
you're in a bigger city because
like, how are you going to learn

1421
01:22:00,800 --> 01:22:03,440
the muscle memory on this stuff?
But the problem.

1422
01:22:03,440 --> 01:22:05,040
Is.
And and I think so few.

1423
01:22:05,040 --> 01:22:10,680
People recognize, and I'm not,
I'm not trying to excuse MA for

1424
01:22:10,680 --> 01:22:12,240
being super expensive or
anything.

1425
01:22:12,240 --> 01:22:16,680
Oh no, no, no.
But but The thing is to support

1426
01:22:16,680 --> 01:22:20,520
the software and to continue
advancing and and innovating the

1427
01:22:20,520 --> 01:22:24,040
software is very, very, very
expensive.

1428
01:22:24,120 --> 01:22:28,120
And you either have to charge
for every update you do that

1429
01:22:28,120 --> 01:22:33,160
everyone would just scowl at, or
you have to have a really high

1430
01:22:33,160 --> 01:22:35,240
starting price, you know,
because you're going to be

1431
01:22:35,240 --> 01:22:39,240
supporting the software forever.
So could they sell that console

1432
01:22:39,240 --> 01:22:41,880
for 1520 grand?
Sure, of course they could.

1433
01:22:41,880 --> 01:22:44,360
If you look at the hardware
that's there, put it all

1434
01:22:44,360 --> 01:22:48,960
together, I'm sure it's probably
567 grand in components, maybe

1435
01:22:48,960 --> 01:22:52,400
10, I don't know.
But even if it's 15 grand in

1436
01:22:52,400 --> 01:22:56,320
components, could you sell it at
30 for a brand new MA3 console?

1437
01:22:56,320 --> 01:22:58,480
Of course you could.
But then you're going to have to

1438
01:22:58,480 --> 01:23:01,240
charge for software updates
because, you know, they have how

1439
01:23:01,240 --> 01:23:05,760
many programmers that are, oh,
100% constantly improving that?

1440
01:23:05,960 --> 01:23:08,840
How many people that you?
And I know if we told.

1441
01:23:08,840 --> 01:23:15,240
Them look you can keep 2 but
there's a subscriber fee.

1442
01:23:15,800 --> 01:23:17,960
Yeah.
I know 5 off the top of my head

1443
01:23:17,960 --> 01:23:19,200
that would be.
Like, thank you.

1444
01:23:19,320 --> 01:23:21,520
Jesus, I don't want to learn
another thing.

1445
01:23:21,680 --> 01:23:25,480
Just let me keep my 2, you know?
Yeah, I've talked to multiples

1446
01:23:25,480 --> 01:23:26,160
about it.
They're like of.

1447
01:23:26,640 --> 01:23:28,520
Course.
The market, the market is there,

1448
01:23:28,520 --> 01:23:29,840
I mean.
Don't get me wrong.

1449
01:23:29,840 --> 01:23:33,280
I remember when, you know, there
was a small portion of time

1450
01:23:33,280 --> 01:23:36,400
where Hothouse also had a
recording studio because Jeremy

1451
01:23:36,400 --> 01:23:39,160
loved recording and then I broke
down the numbers.

1452
01:23:39,160 --> 01:23:42,720
I'm like, I don't know how
anybody is staying in business

1453
01:23:42,840 --> 01:23:47,240
because the signal chain you
want to buy is like, like, you

1454
01:23:47,240 --> 01:23:49,240
know how much we charge an hour,
right.

1455
01:23:49,240 --> 01:23:53,760
So do the math of how many years
that recording studio business.

1456
01:23:53,760 --> 01:23:56,880
I mean, Can you imagine?
Being in a business that that

1457
01:23:56,880 --> 01:24:01,000
changed that much because like
again, I'm old, so I grew up

1458
01:24:01,000 --> 01:24:06,600
with people using, you know,
tape, you know, 2 inch tape that

1459
01:24:06,600 --> 01:24:10,440
cost a fortune and was a very
expensive process.

1460
01:24:10,440 --> 01:24:14,760
And you had to be in a studio
nowadays, like I mean, this Mac

1461
01:24:14,760 --> 01:24:18,080
computer that I'm talking into
right now comes with garage

1462
01:24:18,080 --> 01:24:22,680
Band, which is a pretty kick ass
recording studio in a computer

1463
01:24:22,680 --> 01:24:25,880
for free.
And you know, I'm like, that's

1464
01:24:25,880 --> 01:24:28,200
pretty wild.
But you know, when when you get

1465
01:24:28,200 --> 01:24:30,720
into all of the digital
recording now, it's so

1466
01:24:30,720 --> 01:24:35,480
inexpensive and so accessible
that literally anybody could

1467
01:24:35,480 --> 01:24:39,160
build a home studio and record a
hit album in their home studio.

1468
01:24:39,960 --> 01:24:42,040
Yeah, but I mean, I remembered
when.

1469
01:24:42,880 --> 01:24:45,880
When?
Pro Tools went from you own it

1470
01:24:47,080 --> 01:24:52,760
to like they're talking about
subscriber and my business

1471
01:24:52,760 --> 01:24:56,240
partner was like just like all
the other.

1472
01:24:56,240 --> 01:24:58,040
Everybody was like, this is
crap.

1473
01:24:58,040 --> 01:25:01,360
I bought this, you know, I get
it.

1474
01:25:01,360 --> 01:25:06,480
But I mean, that is where we're
kind of companies have to, I

1475
01:25:06,480 --> 01:25:09,880
mean there's no.
Way to support software without

1476
01:25:09,880 --> 01:25:12,120
being paid to support the
software period.

1477
01:25:12,120 --> 01:25:16,400
It's a very expensive world to
be in where you have to like and

1478
01:25:16,400 --> 01:25:18,800
unless you keep adding features,
people aren't going to keep

1479
01:25:18,800 --> 01:25:21,480
buying your products.
So right, you know, when you

1480
01:25:21,480 --> 01:25:24,840
have to, when you have to
support software for long

1481
01:25:24,840 --> 01:25:27,520
periods of time, you have to
build profit margins and to be

1482
01:25:27,520 --> 01:25:29,600
able to do that.
So you know, when people

1483
01:25:29,600 --> 01:25:35,560
complain that A and you know,
Chinese M AM A2 knock offs, they

1484
01:25:35,560 --> 01:25:39,520
should be out there because that
should be a $10,000 console, not

1485
01:25:39,520 --> 01:25:44,280
50 or whatever.
And but those guys don't have

1486
01:25:44,280 --> 01:25:46,400
the burden of writing the
software.

1487
01:25:46,400 --> 01:25:49,920
They're just stealing the
software, you know, so I mean,

1488
01:25:49,960 --> 01:25:53,640
that's not reasonable either.
There has to be incentive to

1489
01:25:53,640 --> 01:25:56,560
innovate.
And it's one of the things that

1490
01:25:56,560 --> 01:25:59,440
I learned working for all the
manufacturers that I did.

1491
01:25:59,960 --> 01:26:05,000
You know, back then people
weren't so brutally, you know,

1492
01:26:05,880 --> 01:26:09,440
capable or willing to knock
things off as much as they do

1493
01:26:09,440 --> 01:26:12,520
today.
Back then it wasn't an issue.

1494
01:26:12,520 --> 01:26:17,000
Now it's just like, you know, if
you come out with the X light,

1495
01:26:17,000 --> 01:26:20,240
the greatest light that was ever
built, like you said, within a

1496
01:26:20,240 --> 01:26:24,040
couple of months, there's going
to be knockoffs, like identical

1497
01:26:24,040 --> 01:26:25,600
knockoffs too.
That's the thing.

1498
01:26:25,600 --> 01:26:27,520
They're, they're almost
identical.

1499
01:26:27,520 --> 01:26:30,640
And it used to be where they
could copy hardware, they could

1500
01:26:30,640 --> 01:26:33,640
reverse engineer hardware and
copy it really easily, but the

1501
01:26:33,640 --> 01:26:35,960
software was bad.
So Moving Lights would go like

1502
01:26:35,960 --> 01:26:39,760
this or, or moving lights had
goofy software in them and they

1503
01:26:39,760 --> 01:26:45,360
just never operated the but now,
you know, the, the, you know,

1504
01:26:45,360 --> 01:26:50,800
the software is just as good.
And so, yeah, that's a scary

1505
01:26:50,800 --> 01:26:52,120
business.
It really is.

1506
01:26:52,120 --> 01:26:55,600
And I don't know, like how long
is Roby going to be able to sell

1507
01:26:55,920 --> 01:26:59,480
$15,000 Moving Lights?
I don't know.

1508
01:26:59,600 --> 01:27:02,920
I don't know the answer to that.
Yeah, I mean, and that's that's

1509
01:27:02,920 --> 01:27:11,600
where it's.
Your stuff has to work and it

1510
01:27:11,600 --> 01:27:15,640
has to once again to the
ecosystem.

1511
01:27:15,640 --> 01:27:23,040
I can, as the owner, throw my
Amex card and say I want two

1512
01:27:23,040 --> 01:27:27,360
dozen of this, Yeah.
And that's great.

1513
01:27:27,520 --> 01:27:29,400
And I'm.
Decided to make that financial

1514
01:27:29,400 --> 01:27:32,960
decision, but down the road if
I'm constantly being like, wait,

1515
01:27:33,160 --> 01:27:34,600
what do you mean?
I don't?

1516
01:27:34,600 --> 01:27:37,760
I bought two dozen.
Well, yes, you bought two dozen,

1517
01:27:37,760 --> 01:27:39,880
but we only have 18 working
right now.

1518
01:27:40,240 --> 01:27:43,000
Yeah, when that keeps on being a
thing.

1519
01:27:43,000 --> 01:27:45,080
Like and that's.
Where as long as the

1520
01:27:45,080 --> 01:27:49,600
manufacturers really keep the
focus on on the quality control

1521
01:27:50,440 --> 01:27:54,920
so that I'm not down lights and
I'm not constantly, you know,

1522
01:27:54,960 --> 01:27:58,280
having to send a light off
because I can't fix it on my

1523
01:27:58,280 --> 01:28:00,680
bench.
Or that's what's really

1524
01:28:00,680 --> 01:28:03,000
important to me as somebody
who's buying those lights.

1525
01:28:03,000 --> 01:28:06,360
And that's why I would continue
to buy those lights if they're

1526
01:28:06,360 --> 01:28:10,080
the, if they're doing that for
the argument I would make to

1527
01:28:10,080 --> 01:28:13,720
that.
Or for that, is that better than

1528
01:28:13,720 --> 01:28:16,520
ever before?
Every manufacturer?

1529
01:28:16,520 --> 01:28:17,880
Chauvet.
Elation.

1530
01:28:18,440 --> 01:28:24,200
Roby Ayrton, you know, all the
good manufacturers have nailed

1531
01:28:24,200 --> 01:28:27,200
it.
You know, like, I mean, you just

1532
01:28:27,200 --> 01:28:29,640
don't see fixtures fail like
they used to.

1533
01:28:29,880 --> 01:28:32,200
And I'm sure you do.
You probably find some.

1534
01:28:32,200 --> 01:28:36,240
But you know, all I hear is that
everything's reliable.

1535
01:28:36,240 --> 01:28:41,280
American DJ, or a DJ as they're
called now, are are good and

1536
01:28:41,280 --> 01:28:42,880
they're reliable.
Everything's good.

1537
01:28:42,880 --> 01:28:46,160
Now like the.
The good level has gone up to a

1538
01:28:46,160 --> 01:28:51,200
point where even the bad is like
a A5 or a six out of 10 versus

1539
01:28:51,200 --> 01:28:54,600
A2 out of 10 like it used to be,
where it just failed constantly.

1540
01:28:56,520 --> 01:28:59,360
But you know, when you get into
some of these $200 moving lights

1541
01:28:59,360 --> 01:29:02,480
and stuff, it's just crap Like
that stuff is going to fail.

1542
01:29:03,320 --> 01:29:07,720
You know, the fact that people
are going on these light network

1543
01:29:07,720 --> 01:29:11,560
things and saying, so give me
the real skinny on, you know, if

1544
01:29:11,560 --> 01:29:16,760
I go and buy these $200 moving
lights to do like big concerts

1545
01:29:16,760 --> 01:29:19,960
and stuff, like first of all,
you know, you're not even going

1546
01:29:19,960 --> 01:29:22,600
to be invited to the party with
that inventory.

1547
01:29:22,720 --> 01:29:24,960
I'm sorry.
So yes, you can do the local

1548
01:29:24,960 --> 01:29:28,920
high school dance or you can do
the local, you know, dentist

1549
01:29:28,920 --> 01:29:31,440
convention for your local region
or whatever.

1550
01:29:31,440 --> 01:29:34,720
You might get away with that as
long as you know they don't fail

1551
01:29:34,720 --> 01:29:38,080
on the keynote speaker and start
wiggling around or something,

1552
01:29:38,680 --> 01:29:43,680
but it's just not how I'd want
to build a moving light brand or

1553
01:29:43,720 --> 01:29:45,600
a a company.
I wouldn't want to build a

1554
01:29:45,600 --> 01:29:49,640
company around bad inventory or
bad people, you know.

1555
01:29:49,640 --> 01:29:53,000
So like, I don't know, like if
that's what you want to hang

1556
01:29:53,000 --> 01:29:56,040
your coat on, great, but I don't
see a future in it.

1557
01:29:56,200 --> 01:29:59,080
Sorry.
You know, it's like having a

1558
01:29:59,080 --> 01:30:03,200
rental car company with all
shitty rental cars like that are

1559
01:30:03,200 --> 01:30:07,320
unsafe and that are going to
break down whatever, you know

1560
01:30:07,320 --> 01:30:08,400
what I mean?
Like.

1561
01:30:08,880 --> 01:30:11,040
You.
Know, is that what you want to

1562
01:30:11,040 --> 01:30:12,960
be like?
Is that how you want your brand

1563
01:30:12,960 --> 01:30:14,680
to be represented?
I don't think so.

1564
01:30:15,360 --> 01:30:19,160
But you know, again, like
bringing this all back around in

1565
01:30:19,160 --> 01:30:23,240
a full circle, you know, the
challenge is when you get a, if

1566
01:30:23,240 --> 01:30:25,880
you get a bid across your desk
that says, hey, do you want to

1567
01:30:25,880 --> 01:30:30,640
bid on this?
And it's got $510,000 movers on

1568
01:30:30,640 --> 01:30:32,800
it.
Your only option is going to be

1569
01:30:32,800 --> 01:30:35,320
to cross rent because you're not
big enough to be able to buy

1570
01:30:35,320 --> 01:30:38,240
those 500 movers.
So should you just immediately

1571
01:30:38,240 --> 01:30:41,680
be shut out of that opportunity?
Maybe.

1572
01:30:41,680 --> 01:30:46,000
I don't know what that argument
is, but to me like it's just

1573
01:30:46,040 --> 01:30:50,920
it's created such a vacuum at
the top end of this business

1574
01:30:51,120 --> 01:30:55,160
where you've had to insert all
of these companies, these

1575
01:30:55,160 --> 01:30:58,640
private equity companies and
they don't focus on taking

1576
01:30:58,640 --> 01:31:02,440
better care of the customer.
They don't focus on necessarily

1577
01:31:02,440 --> 01:31:04,080
quality.
I'm not saying they're all bad

1578
01:31:04,080 --> 01:31:08,000
quality, but their focus is on
this quarter better be more

1579
01:31:08,000 --> 01:31:10,480
profitable than last quarter or
we're going to have a problem.

1580
01:31:11,040 --> 01:31:15,600
And you know, I don't know, is
that what our business is now?

1581
01:31:15,600 --> 01:31:18,680
I guess so I call it send
another semi.

1582
01:31:19,160 --> 01:31:21,080
It's just like, oh, we'll just
send another semi.

1583
01:31:21,080 --> 01:31:22,760
It's like, no man, I can't
afford that.

1584
01:31:23,080 --> 01:31:26,080
Like, you know, when I'm doing a
lot of times when I'm doing my

1585
01:31:26,080 --> 01:31:31,480
designs, like I would love to be
working with a, with a SAS

1586
01:31:31,520 --> 01:31:33,640
client where it's just like, oh,
we'll just add another semi.

1587
01:31:34,080 --> 01:31:36,800
Yeah, but I'm not.
So what I.

1588
01:31:36,800 --> 01:31:40,480
Have to do is I have to take.
The napkin and look at the the

1589
01:31:40,480 --> 01:31:45,600
pack to figure out the ground
support cart that I'm going to

1590
01:31:45,600 --> 01:31:48,080
have to pack with.
And then I got to take that and

1591
01:31:48,080 --> 01:31:54,760
then I need to get inspired
around those logistics so that I

1592
01:31:54,760 --> 01:31:56,920
can stay on.
Budget because.

1593
01:31:57,480 --> 01:32:00,640
These guys aren't making money
any you know, the money is down.

1594
01:32:00,720 --> 01:32:04,000
You know, the lighting could
even be a luxury on some of

1595
01:32:04,000 --> 01:32:06,240
these tours, you know, to bring
a ground package.

1596
01:32:06,240 --> 01:32:08,960
There's only so much space.
You know, you've still got back

1597
01:32:08,960 --> 01:32:11,480
line in front of house and all
that other type of stuff.

1598
01:32:12,560 --> 01:32:17,400
And so like finding, you know,
fixtures that are quality at a,

1599
01:32:17,680 --> 01:32:20,800
a, a good price because that
extends down to me in a rental

1600
01:32:20,800 --> 01:32:26,880
rate, you know, finding and I
try to use smaller companies,

1601
01:32:26,960 --> 01:32:34,320
you know, like I've used PRG,
but I don't need a 48 way Saco

1602
01:32:34,320 --> 01:32:37,520
distro for my ground package.
And they're like, well, but

1603
01:32:37,520 --> 01:32:39,160
that's what we got.
And that's like, dude, give me a

1604
01:32:39,160 --> 01:32:40,960
lunch box.
Like, I don't have all this

1605
01:32:40,960 --> 01:32:44,640
room, you know, but they're not
set up for that, which is why I

1606
01:32:44,640 --> 01:32:48,720
love, you know, like like what
my company does or, you know,

1607
01:32:48,720 --> 01:32:52,440
Jason Ryburski with JRLX or
Victor with Squeak.

1608
01:32:52,440 --> 01:32:59,800
Like they figured out how to to
grow, but take care of of of

1609
01:32:59,800 --> 01:33:03,440
these.
These are these LDS and bands

1610
01:33:03,440 --> 01:33:07,440
that need the certain niche, but
they need the transport option

1611
01:33:07,440 --> 01:33:12,240
like custom cards and all this
type of stuff because they need

1612
01:33:12,240 --> 01:33:14,600
it to deploy and they don't have
7 techs.

1613
01:33:15,320 --> 01:33:19,080
Sometimes we're lucky if we even
get a tech and not everything is

1614
01:33:19,080 --> 01:33:20,120
up.
Not everything's up.

1615
01:33:20,120 --> 01:33:23,680
Beyoncé.
Exactly, and I love to see

1616
01:33:23,680 --> 01:33:26,120
those.
Guys do good because they're,

1617
01:33:26,760 --> 01:33:30,640
they're being very, you know,
boutique esque, but really

1618
01:33:30,640 --> 01:33:33,600
focusing on those small things
that make a big difference on

1619
01:33:33,600 --> 01:33:36,760
the road, you know?
Yeah, Well, that's also your.

1620
01:33:36,760 --> 01:33:39,120
That's also your.
Crowd, you know, like you're,

1621
01:33:39,120 --> 01:33:42,560
you're supporting your friends
and your network and and that's

1622
01:33:42,560 --> 01:33:44,240
a good thing.
Like there's nothing wrong with

1623
01:33:44,240 --> 01:33:46,920
that at all.
And that's nothing against PRG

1624
01:33:46,920 --> 01:33:50,520
or anybody else.
Like I think in our industry at

1625
01:33:50,520 --> 01:33:53,840
every level, you know, I think
there's opportunities and I

1626
01:33:53,840 --> 01:33:56,560
think there's necessities to
deal with somebody at that level

1627
01:33:56,840 --> 01:34:00,760
is at that level.
And I ain't dogging anybody.

1628
01:34:00,760 --> 01:34:03,560
I don't care how big you are or
small you are or whatever.

1629
01:34:04,880 --> 01:34:07,600
And I have to bring up Jake
Tickle too.

1630
01:34:07,600 --> 01:34:09,840
Because otherwise he'll be
blowing me up on my phone.

1631
01:34:09,840 --> 01:34:12,560
Be like me, man.
Because I love the guys over a

1632
01:34:12,560 --> 01:34:14,920
bandit too.
But I love to see those

1633
01:34:14,920 --> 01:34:19,760
innovations we're doing this to
like I like to be able to get

1634
01:34:19,800 --> 01:34:23,040
inspired off of.
Well, here's solutions to get

1635
01:34:23,040 --> 01:34:26,800
your stuff out there and to make
it so sets quick and you can

1636
01:34:26,800 --> 01:34:30,520
have a an easier day.
Because I mean, most of the

1637
01:34:30,520 --> 01:34:34,080
tours when I'm doing it like, Oh
no, we can't afford a tack.

1638
01:34:34,400 --> 01:34:37,360
Which is always funny because I
go from being boss man.

1639
01:34:37,400 --> 01:34:39,640
Like this is the hand that signs
the check.

1640
01:34:39,960 --> 01:34:42,000
I shouldn't be pushing a case
with this hand.

1641
01:34:42,200 --> 01:34:46,760
Yeah, to I'm in, you know, short
shorts, you know, running back

1642
01:34:46,760 --> 01:34:50,480
and forth to front of house, you
know, at a shed and it's 110°

1643
01:34:50,480 --> 01:34:53,880
out, you know, with, with No, I
have to say short shorts.

1644
01:34:54,040 --> 01:34:57,600
Corey Baby.
Why'd you have to go there?

1645
01:34:58,200 --> 01:35:00,040
No.
Think about it for a second,

1646
01:35:00,040 --> 01:35:02,080
it's tasty.
I had AI.

1647
01:35:02,080 --> 01:35:04,720
Had a conversation last.
Week and I won't mention the

1648
01:35:04,720 --> 01:35:08,680
name or the company name, but an
account executive for a large

1649
01:35:08,680 --> 01:35:13,160
company and he said to me,
Marcel, you know, I don't want

1650
01:35:13,160 --> 01:35:18,240
you to share this, but I got to
be honest, I don't feel like our

1651
01:35:18,240 --> 01:35:20,880
company is focused on the client
anymore.

1652
01:35:21,400 --> 01:35:22,440
And I said, what are you talking
about?

1653
01:35:22,440 --> 01:35:26,280
And he said, well, I have like
20-30, forty year relationships

1654
01:35:26,280 --> 01:35:31,800
with some of these clients and
my company has taken them for

1655
01:35:31,800 --> 01:35:34,120
granted.
And really they've just become

1656
01:35:34,120 --> 01:35:38,080
numbers and they feel it.
And so I'm talking to clients

1657
01:35:38,080 --> 01:35:41,600
all the time now who are saying
you don't give a shit about me

1658
01:35:41,600 --> 01:35:43,720
anymore.
And I'm like, no, no, no, no, of

1659
01:35:43,720 --> 01:35:45,640
course I give a shit about you.
Of course I do.

1660
01:35:45,640 --> 01:35:48,320
Like we've had 20 years of
experience together and, you

1661
01:35:48,320 --> 01:35:49,680
know, don't worry, I'll get this
done.

1662
01:35:49,680 --> 01:35:53,680
And, you know, so I feel like
this is happening at a lot more

1663
01:35:53,680 --> 01:35:56,160
companies now where you're
seeing account executives who

1664
01:35:56,160 --> 01:36:01,480
are having to sort of deflect
for their company and, and make

1665
01:36:01,480 --> 01:36:04,680
excuses and cover up and all of
those things.

1666
01:36:05,120 --> 01:36:09,760
And again, it's that sort of
banker DNA that's that's

1667
01:36:09,760 --> 01:36:14,760
infiltrated our industry and you
know, unfortunately that's the

1668
01:36:14,760 --> 01:36:18,040
reality now.
So I don't know, like I don't

1669
01:36:18,040 --> 01:36:20,280
know well, and and here's the
thing it.

1670
01:36:21,920 --> 01:36:25,360
Let's not get it twisted, it's
culture and when you have a

1671
01:36:25,360 --> 01:36:29,800
private equity like very any
given day.

1672
01:36:29,800 --> 01:36:31,320
When you have private equity.
Come in.

1673
01:36:31,320 --> 01:36:33,960
They're worse than what it used
to be, being bought out by a

1674
01:36:33,960 --> 01:36:35,560
corporate publicly traded
company.

1675
01:36:35,560 --> 01:36:39,080
It's far worse because every day
they're looking at your balance

1676
01:36:39,080 --> 01:36:43,080
sheet and they're saying should
I sell?

1677
01:36:43,720 --> 01:36:47,000
The building.
Set your blood, sweat and tears,

1678
01:36:47,000 --> 01:36:51,880
your warehouse that you bought
to my other holding company that

1679
01:36:51,880 --> 01:36:58,360
is now going to rent it back to
you at a bigger margin rate and

1680
01:36:58,600 --> 01:37:02,040
just start to like, oh, we'll
just tear a piece off here.

1681
01:37:02,040 --> 01:37:04,640
Tear a piece off here.
And then all of a sudden the

1682
01:37:04,640 --> 01:37:09,080
company is looted, but they're
sitting there going, well, what

1683
01:37:09,080 --> 01:37:11,400
happened to your business?
It's not as good as it used to

1684
01:37:11,400 --> 01:37:13,400
be.
It's like you got in the way,

1685
01:37:13,600 --> 01:37:15,720
you got greedy.
There's nothing left.

1686
01:37:16,240 --> 01:37:23,480
And the culture is not about the
client, the customer anymore or

1687
01:37:24,520 --> 01:37:29,640
in my theology, like you can
also fix a lot of those issues

1688
01:37:29,640 --> 01:37:33,280
by if you think about your
employees and you take

1689
01:37:33,280 --> 01:37:35,960
incredible care of your
employees than your employees

1690
01:37:35,960 --> 01:37:40,680
will take incredible care of
your customers, Yeah, and then

1691
01:37:40,680 --> 01:37:42,600
your customers.
Will take incredible care of you

1692
01:37:43,320 --> 01:37:45,120
as the service owner, right?
Yeah.

1693
01:37:45,360 --> 01:37:47,680
And and here's the thing.
When when you when you take the

1694
01:37:47,680 --> 01:37:50,280
soul out of it.
And it all just becomes about

1695
01:37:50,280 --> 01:37:53,480
dollars and cents.
Then it is just dollars and

1696
01:37:53,480 --> 01:37:56,880
cents.
Well, in fairness, I would say

1697
01:37:56,880 --> 01:37:58,680
that.
There are a lot of private

1698
01:37:58,680 --> 01:38:02,320
equity held companies in our
industry right now and I won't

1699
01:38:02,320 --> 01:38:06,240
mention names, but there are
some really great ones who

1700
01:38:06,240 --> 01:38:09,440
really do care about their
customers and really do have a

1701
01:38:09,440 --> 01:38:13,720
great culture.
And you know, I will say live

1702
01:38:13,720 --> 01:38:16,720
event Productions, a company
that I did a lot of consulting

1703
01:38:16,720 --> 01:38:20,560
and, and supporting work with as
they were rolling up this group

1704
01:38:20,560 --> 01:38:24,000
of companies that included
Zenith in Orlando and Gemini and

1705
01:38:24,240 --> 01:38:29,720
delicate and others.
They, you know, right from the

1706
01:38:29,720 --> 01:38:31,640
top, they have very good
culture.

1707
01:38:31,640 --> 01:38:34,240
They have very good people who
really give a damn about the

1708
01:38:34,240 --> 01:38:36,520
company.
And, you know, I was talking to

1709
01:38:36,520 --> 01:38:41,240
someone in the company a week or
two ago and, and I said, you

1710
01:38:41,240 --> 01:38:44,200
know, at some point you guys are
probably going to sell to

1711
01:38:44,200 --> 01:38:47,120
another private equity group or
something like right.

1712
01:38:47,120 --> 01:38:49,520
And Nope.
And I said really Nope.

1713
01:38:49,520 --> 01:38:51,080
Why would we want to leave this
business?

1714
01:38:51,080 --> 01:38:55,240
We love this business.
And so it's yes, it happens to

1715
01:38:55,240 --> 01:38:59,280
have private equity money in it,
but it's run with a passion and

1716
01:38:59,280 --> 01:39:03,320
a, and a feeling for, you know,
really taking care of their

1717
01:39:03,320 --> 01:39:06,040
customers.
And so they're still out there.

1718
01:39:06,040 --> 01:39:09,160
There's a lot of those out there
like that that have private

1719
01:39:09,160 --> 01:39:13,720
equity money, but really they
are still built on doing the

1720
01:39:13,720 --> 01:39:16,400
best work and taking very good
care of their customers.

1721
01:39:16,640 --> 01:39:19,720
And I know a lot of people will
say that in their tagline, you

1722
01:39:19,720 --> 01:39:25,440
know, X light, we care, you
know, or things like that.

1723
01:39:25,480 --> 01:39:29,440
And most of it's bullshit.
You know, a friend of mine used

1724
01:39:29,440 --> 01:39:32,840
to always say that whenever
somebody has professional in

1725
01:39:32,840 --> 01:39:35,840
their name, they usually aren't.
Whenever somebody has

1726
01:39:35,840 --> 01:39:39,200
international in their name,
they usually aren't, you know,

1727
01:39:39,360 --> 01:39:42,160
things like that, right?
But I think there really are a

1728
01:39:42,160 --> 01:39:45,320
lot of companies with private
equity money in them who really

1729
01:39:45,320 --> 01:39:48,800
do care.
And for the companies that look

1730
01:39:48,800 --> 01:39:52,080
like they don't care, I know a
lot of people in those companies

1731
01:39:52,080 --> 01:39:54,720
who still really do care.
And they're fighting that

1732
01:39:54,720 --> 01:39:56,600
culture.
They're saying that I see the

1733
01:39:56,600 --> 01:39:58,600
boogeyman coming in, but I'm
fighting them.

1734
01:39:58,600 --> 01:40:00,680
I'm going to keep him from
taking over our business.

1735
01:40:01,280 --> 01:40:04,800
And they might lose that battle,
but at least they're they're

1736
01:40:04,800 --> 01:40:06,680
fighting for their clients and
stuff, right?

1737
01:40:07,440 --> 01:40:10,000
And it's also hard too, because
I mean, I mean.

1738
01:40:10,120 --> 01:40:12,920
I'm a business owner.
I get it like I get the

1739
01:40:12,920 --> 01:40:14,520
day-to-day.
I get the grind.

1740
01:40:14,520 --> 01:40:19,600
I get, you know, it's always on,
you know, having to the

1741
01:40:19,600 --> 01:40:22,160
stability of.
Of of money and and.

1742
01:40:22,160 --> 01:40:25,000
All this other type of stuff.
And I, I totally understand why

1743
01:40:25,000 --> 01:40:27,800
people sell because like, you
know, I can't say that if

1744
01:40:27,800 --> 01:40:31,320
somebody just didn't come to me
with a, with a bag full of money

1745
01:40:31,320 --> 01:40:34,560
and you and I have talked about
this, that I wouldn't be tempted

1746
01:40:34,560 --> 01:40:37,600
because I know where I could
invest my money somewhere

1747
01:40:37,600 --> 01:40:41,800
different in hindsight and not.
Have all this.

1748
01:40:41,800 --> 01:40:45,480
Stress like, you know, there's
other things I could do, but I

1749
01:40:45,480 --> 01:40:47,520
wouldn't I wouldn't be
passionate about it.

1750
01:40:48,760 --> 01:40:52,200
But you know, what's your price?
You know, like you know what,

1751
01:40:52,200 --> 01:40:55,080
Corey, I heard somebody say
yesterday and I think.

1752
01:40:55,080 --> 01:40:58,240
It was on a podcast I was
listening to or something, and

1753
01:40:58,320 --> 01:41:01,560
he was an older guy.
And the other person asked him,

1754
01:41:02,680 --> 01:41:04,920
you know, do you think you're
going to retire soon?

1755
01:41:05,680 --> 01:41:06,840
And he said, why would I do
that?

1756
01:41:07,080 --> 01:41:09,440
And he said, well, you know,
everyone wants to sort of cash

1757
01:41:09,440 --> 01:41:14,000
out at some point and retire
and, you know, go on with your

1758
01:41:14,000 --> 01:41:15,560
life.
And he said, you know what,

1759
01:41:15,560 --> 01:41:18,640
here's the thing, 20 years from
now, you're going to be sitting

1760
01:41:18,640 --> 01:41:22,280
on a beach somewhere, sip in a
cocktail or something, and

1761
01:41:22,280 --> 01:41:25,360
you're going to be remembering
20 years ago going, God, that

1762
01:41:25,360 --> 01:41:27,400
was fun.
God, that was amazing.

1763
01:41:27,400 --> 01:41:30,360
What I used to do.
I used to get to stand front of

1764
01:41:30,360 --> 01:41:34,360
house and, and, you know, house
lights out or whatever.

1765
01:41:34,600 --> 01:41:38,680
I used to have a little company
that we had it under control.

1766
01:41:38,680 --> 01:41:42,240
We didn't have huge problems.
We had lots of little problems.

1767
01:41:42,920 --> 01:41:47,400
It was so great.
It was so cool to pull up our,

1768
01:41:47,640 --> 01:41:52,160
our sleeves and, and, and, you
know, rally together and make a

1769
01:41:52,160 --> 01:41:55,160
show happen and stuff.
And why would I give that up?

1770
01:41:55,320 --> 01:41:58,280
And it really makes sense.
You know, it really does make

1771
01:41:58,280 --> 01:42:02,040
sense.
Well, especially so my dad's.

1772
01:42:03,560 --> 01:42:05,600
My dad was in construction
Superintendent.

1773
01:42:05,600 --> 01:42:10,280
Work.
And when I became a teenager, he

1774
01:42:10,280 --> 01:42:15,640
like one of the bits of advice
that he gave me was never go

1775
01:42:16,040 --> 01:42:18,680
into construction.
He said period.

1776
01:42:19,320 --> 01:42:21,320
I'm like, well, why would you
say that, Dad?

1777
01:42:21,320 --> 01:42:24,640
Like you've provided for us,
like, you know, like you worked

1778
01:42:24,640 --> 01:42:27,560
hard and like, yeah, you worked
a lot of hours sometimes and all

1779
01:42:27,560 --> 01:42:30,080
that type of stuff.
It beat up your body a little

1780
01:42:30,080 --> 01:42:33,520
bit, but you were OK.
And he's like, well, there's

1781
01:42:33,520 --> 01:42:37,280
just this top to it.
Like this is this is the

1782
01:42:37,280 --> 01:42:39,200
ceiling.
That's where you can go unless

1783
01:42:39,200 --> 01:42:42,960
you start your own thing.
But then there's all these

1784
01:42:42,960 --> 01:42:44,800
other, you know, things that
factor in.

1785
01:42:46,080 --> 01:42:48,280
He's like.
But the problem is, is if

1786
01:42:48,280 --> 01:42:53,560
you're, if you're anything like
me, and I think you are, at the

1787
01:42:53,560 --> 01:42:57,160
end of the day, it's going to be
very gratifying to you to turn

1788
01:42:57,160 --> 01:42:59,880
around before you leave the site
and be like, I did that.

1789
01:43:00,080 --> 01:43:02,480
Yeah, 100%.
I built that building.

1790
01:43:02,520 --> 01:43:04,120
I did.
That well and by the.

1791
01:43:04,120 --> 01:43:06,400
Way Fast forward your dad was
wrong because.

1792
01:43:06,400 --> 01:43:09,800
It being in construction is one
of the most lucrative areas you

1793
01:43:09,800 --> 01:43:12,600
could be right now.
I mean, it's crazy crazy.

1794
01:43:13,120 --> 01:43:16,400
Try iron a plumber.
Yeah, well, that's the thing in

1795
01:43:16,400 --> 01:43:17,920
the trade.
The trades are awesome.

1796
01:43:17,960 --> 01:43:22,360
But he he was right about one
thing.

1797
01:43:22,680 --> 01:43:29,280
But it's even it's it's like
that on on steroids in this

1798
01:43:29,280 --> 01:43:32,040
industry.
I mean I get to do that every

1799
01:43:32,040 --> 01:43:35,920
day and in a shorter.
Time span.

1800
01:43:35,920 --> 01:43:38,760
I mean, I'm not talking about 5.
Years to build a building like

1801
01:43:39,280 --> 01:43:44,560
no, no, no, this is going to be
up in five hours and then it's

1802
01:43:44,560 --> 01:43:47,960
going to be gone.
And I designed that like that

1803
01:43:47,960 --> 01:43:51,680
all came out of my head and then
just miraculously went and, and

1804
01:43:51,680 --> 01:43:53,840
thousands of people or hundreds
or whatever.

1805
01:43:53,840 --> 01:43:57,840
It is screamed and went, Oh my
God, this is incredible.

1806
01:43:57,840 --> 01:43:59,200
And you got to be a part of
that.

1807
01:43:59,600 --> 01:44:02,000
Yeah.
And that's why this industry is

1808
01:44:02,000 --> 01:44:04,240
is hard.
To get out of, because if you've

1809
01:44:04,240 --> 01:44:06,760
really got the bug, if you're
really that crazy and you're

1810
01:44:06,760 --> 01:44:09,440
really that passionate, like
what else are you going to do?

1811
01:44:09,440 --> 01:44:12,040
That's going to come close.
Not very many things.

1812
01:44:12,200 --> 01:44:13,560
You could be a porn star, I
mean.

1813
01:44:13,560 --> 01:44:16,080
That might be as close.
You know, you could look at what

1814
01:44:16,080 --> 01:44:17,760
you've accomplished very
quickly.

1815
01:44:17,960 --> 01:44:23,000
In my case, much more quickly I
think on.

1816
01:44:23,000 --> 01:44:27,360
That note Corey, we're done.
We've covered it all at this.

1817
01:44:27,360 --> 01:44:28,480
Point Religion.
Out.

1818
01:44:28,480 --> 01:44:32,680
Deal us out.
No, I, I I do have to jump.

1819
01:44:32,680 --> 01:44:34,400
But I I appreciate you doing
this.

1820
01:44:34,400 --> 01:44:37,240
This was a long time coming and
we got to do it again because

1821
01:44:37,480 --> 01:44:40,520
yeah, man, very enjoyable
conversation, talking about all

1822
01:44:40,520 --> 01:44:43,120
kinds of catch up with you
buddy, raising babies.

1823
01:44:43,120 --> 01:44:45,160
We talked.
About marriage, we talked about

1824
01:44:45,160 --> 01:44:46,480
religion, we.
Covered it all.

1825
01:44:46,480 --> 01:44:49,800
I think you know, private
equity, private equity, come on,

1826
01:44:49,880 --> 01:44:52,280
we could have spent.
A little more time in porn, but

1827
01:44:52,280 --> 01:44:53,600
you.
Know we'll get to that next

1828
01:44:53,600 --> 01:44:55,080
time.
We'll do that the next episode.

1829
01:44:55,080 --> 01:44:56,840
Stay tuned for Part 2.
Right?

1830
01:44:56,920 --> 01:44:59,400
Yeah.
Thanks pal, I appreciate it man.

1831
01:44:59,960 --> 01:45:01,600
Appreciate you bud, have a great
week.

1832
01:45:02,080 --> 01:45:02,720
Hey, you too.