March 30, 2023
#193 - Jeremy Bridge from PK Sound talking Motorized Line Arrays
Innovation is hard, it's expensive, and oftentimes it's thankless work. Jeremy named the company PK based on "Polar Kinetic" defined The radial directivity of a loudspeaker resulting from motion. It's not often you find a worldclass audio manufacturing in a mid-sized Canadian city like Calgary, but PK is genuinely world class. And Jeremy also has some incredible insight with regard to how he manages people. Check this one out for sure, brought to you by
1
00:00:00,900 --> 00:00:03,500
Thank you for joining me today
on geezers of Gear episode.
2
00:00:03,500 --> 00:00:09,800
Number 193, today's episode is
brought to you by Elation
3
00:00:09,800 --> 00:00:12,200
lighting.
Elation is simplifying.
4
00:00:12,200 --> 00:00:16,700
Ellipsoidal lighting with the
all new all-in-one KL profile
5
00:00:16,700 --> 00:00:19,900
FC.
The KL profile FC, combines
6
00:00:19,900 --> 00:00:24,100
everything, a designer needs in
one Innovative lighting package
7
00:00:24,100 --> 00:00:28,300
eliminating, the need for
additional accessories with an
8
00:00:28,300 --> 00:00:31,100
integrated manual.
Zoom range of Of seven degrees
9
00:00:31,100 --> 00:00:33,300
to 50 degrees.
The KL profile.
10
00:00:33,300 --> 00:00:35,800
FC requires no additional lens
tubes.
11
00:00:36,000 --> 00:00:40,500
Reducing costs and complexity.
It features full spectrum are
12
00:00:40,500 --> 00:00:46,100
gbma, color mixing full blackout
manual, Framing and ships with a
13
00:00:46,100 --> 00:00:50,300
designer Gobo set containing. 10
high, resolution glass gobos
14
00:00:50,600 --> 00:00:53,200
shipping.
Now the all-in-one KL profile.
15
00:00:53,200 --> 00:00:57,600
FC may be the most
cost-effective ellipsoidal
16
00:00:57,600 --> 00:00:59,900
lighting Solution on the market
today.
17
00:01:00,200 --> 00:01:04,200
Check it out at
www.lsnjlawhotline.org calm.
18
00:01:04,300 --> 00:01:08,200
And also please take time to
visit coffee cult.com that's
19
00:01:08,200 --> 00:01:13,200
with Kay's coffee cult.com and
search for geezers grind.
20
00:01:13,400 --> 00:01:16,700
It's a killer blend.
That's not too strong, but we'll
21
00:01:16,700 --> 00:01:20,300
definitely get you going in the
morning and proceeds from all
22
00:01:20,300 --> 00:01:24,800
sales of geezers grind.
Blend go to row, be backstage to
23
00:01:24,800 --> 00:01:28,000
support people.
In our industry with medical and
24
00:01:28,000 --> 00:02:01,100
other challenges,
Episode 193.
25
00:02:01,100 --> 00:02:04,700
It is so hello.
And thanks again for joining me
26
00:02:04,700 --> 00:02:07,300
here today.
I appreciate you very much for
27
00:02:07,300 --> 00:02:11,000
taking the time to listen.
And we've had a great time with
28
00:02:11,000 --> 00:02:15,100
all of the recent episodes even
the one that we replayed with
29
00:02:15,100 --> 00:02:19,700
rain from Limelight.
And you know what, I haven't
30
00:02:19,700 --> 00:02:23,300
checked to see, which light one,
I need to do that, I need to
31
00:02:23,300 --> 00:02:26,800
figure out which one won the
March Madness of moving lights
32
00:02:27,300 --> 00:02:32,400
and I'm wondering if it's the
mega Point again, or if it's
33
00:02:32,400 --> 00:02:34,000
something else this time so
we'll see.
34
00:02:34,800 --> 00:02:39,800
Anyways, what did I want to talk
about?
35
00:02:39,800 --> 00:02:41,200
I wanted to talk about the
industry.
36
00:02:41,200 --> 00:02:43,500
Of course the industry is still
wild and crazy.
37
00:02:43,500 --> 00:02:45,500
Everyone.
I talk to every day, still
38
00:02:46,500 --> 00:02:49,400
records, everyone's breaking
records, all the sound lighting
39
00:02:49,400 --> 00:02:52,200
video manufacturers say they had
their biggest year, they're
40
00:02:52,200 --> 00:02:54,800
having their biggest months.
Everyone kind of agrees that
41
00:02:54,800 --> 00:02:58,700
January was slow, but February
went back to sort of batshit
42
00:02:58,700 --> 00:02:59,700
crazy.
Load.
43
00:03:00,700 --> 00:03:02,400
So, yeah.
I mean, it's exciting.
44
00:03:02,400 --> 00:03:05,000
It's an exciting time for our
industry that everyone is
45
00:03:05,000 --> 00:03:06,500
growing.
As much as they are.
46
00:03:06,700 --> 00:03:10,200
You know, me, I'm still a bit of
a doomsday or thinking that I'm
47
00:03:10,200 --> 00:03:12,000
not a doomsday are.
I'm actually really really
48
00:03:12,000 --> 00:03:17,600
positive about everything but I
just am a realist and I see that
49
00:03:17,700 --> 00:03:21,200
this can't continue forever.
So I keep seeing that there's an
50
00:03:21,200 --> 00:03:25,600
incoming and I keep talking
about it and people laugh at me
51
00:03:25,600 --> 00:03:28,600
for it and say, didn't you say
that by now?
52
00:03:29,200 --> 00:03:33,100
Yeah, I get it the whole day 91
thing as well, right?
53
00:03:33,600 --> 00:03:37,600
So, yeah, I mean, I hope it
keeps going for a long time.
54
00:03:37,600 --> 00:03:41,100
I hope it goes for years, but I
do believe that we're going to
55
00:03:41,100 --> 00:03:43,100
see a slowing down in our
industry.
56
00:03:43,800 --> 00:03:46,300
We're going to see.
It comes to a point again, where
57
00:03:46,300 --> 00:03:51,500
we're sort of 2018-2019 mode
where we have kind of enough
58
00:03:51,500 --> 00:03:54,300
gear, but people are still
looking for a little bit more,
59
00:03:54,300 --> 00:03:56,900
or newer, or upgrading or
whatever and it gets back to
60
00:03:56,900 --> 00:04:00,300
sort of a normal Market, not one
that's just Doubling in size all
61
00:04:00,300 --> 00:04:04,200
the time.
Speaking about doubling, in
62
00:04:04,200 --> 00:04:06,900
size.
So, I know many of you have
63
00:04:06,900 --> 00:04:12,300
heard or Taken part in or have
been subject to my own software
64
00:04:12,300 --> 00:04:15,100
pains.
And so gear source is a tech
65
00:04:15,100 --> 00:04:17,000
company.
We happen to be in the lighting
66
00:04:17,000 --> 00:04:20,399
and sound and video world, but
we are a tech company.
67
00:04:20,399 --> 00:04:24,600
And we did a massive software
change last year, where we
68
00:04:24,600 --> 00:04:28,200
completely switched our platform
over to a new platform.
69
00:04:28,300 --> 00:04:33,900
We call it At forming.
And yeah, I mean, it was
70
00:04:33,900 --> 00:04:37,600
challenging.
It's still challenging but last
71
00:04:37,600 --> 00:04:40,600
week actually last Wednesday
night at 7:00, I'll never
72
00:04:40,600 --> 00:04:44,000
forget.
We did a massive change and I'll
73
00:04:44,000 --> 00:04:46,300
get into the sausage making here
a little bit.
74
00:04:46,300 --> 00:04:53,300
We switched from our a code base
of react.js to something called
75
00:04:53,300 --> 00:04:56,000
Next dot JS.
And for those of you who are
76
00:04:56,000 --> 00:05:00,900
geeky coders, you will say.
But next is Act and it is.
77
00:05:00,900 --> 00:05:06,700
It's just a lot faster.
A lot better A lot newer and I
78
00:05:06,707 --> 00:05:09,500
will tell you the change has
been like somebody turned on a
79
00:05:09,508 --> 00:05:12,800
light switch like suddenly we
had power that we didn't have
80
00:05:12,800 --> 00:05:16,900
before.
It really has been a from
81
00:05:16,900 --> 00:05:20,300
Darkness to light kind of change
and so one of the things that
82
00:05:20,300 --> 00:05:24,600
happened when we did our big
swap last year or re-platforming
83
00:05:24,600 --> 00:05:28,800
last year as we lost all of our
traffic, we lost a very large
84
00:05:28,800 --> 00:05:31,600
percentage.
Of our traffic and last week
85
00:05:31,600 --> 00:05:35,200
beginning on Wednesday night at
7:00, we got our traffic back so
86
00:05:35,400 --> 00:05:39,400
we're not back to where we were
prior to switching platforms,
87
00:05:39,400 --> 00:05:43,600
November 9th of last year, but
we're getting hell, a close.
88
00:05:44,000 --> 00:05:48,000
And so, yeah, I'm in a good mood
this week because the lights are
89
00:05:48,000 --> 00:05:51,900
back on and and it really is a
good time for for gear Source
90
00:05:51,900 --> 00:05:54,000
right now.
So thank you everyone for your
91
00:05:54,000 --> 00:05:55,900
patience.
Thank you for riding along with
92
00:05:55,900 --> 00:05:58,300
us.
Thank you for keeping me from
93
00:05:58,300 --> 00:06:01,900
jumping off a bridge.
And I appreciate all of our
94
00:06:01,900 --> 00:06:05,000
users and and I appreciate the
fact that gir Source has now
95
00:06:05,000 --> 00:06:08,700
been in business, 20 years, and
people continue to support us as
96
00:06:08,700 --> 00:06:10,400
we grow the business.
So thank you.
97
00:06:10,400 --> 00:06:14,600
We appreciate you.
So today on cases, of gear, I
98
00:06:14,608 --> 00:06:17,600
have a very cool guest somebody.
I've been trying to get on for a
99
00:06:17,600 --> 00:06:20,400
while, not because he has my
son's same name.
100
00:06:20,400 --> 00:06:26,100
His name is Jeremy but because I
think his product is really
101
00:06:26,100 --> 00:06:29,200
cool.
And so Jeremy bridge is the ER,
102
00:06:29,200 --> 00:06:32,400
of a really great company called
PK sound, which happens to be
103
00:06:32,400 --> 00:06:35,400
based out of my own Hometown
Calgary Canada as well.
104
00:06:35,700 --> 00:06:38,200
And I'm not going to tell you
much about him or his company
105
00:06:38,200 --> 00:06:39,600
because I'd like him to tell
you.
106
00:06:40,000 --> 00:06:42,300
So, let's go ahead and bring
Jeremy on right now.
107
00:06:42,700 --> 00:06:47,900
Jeremy Bridge from PK sound.
Jeremy, good morning, morning.
108
00:06:47,900 --> 00:06:50,400
How are you?
I'm doing, excellent.
109
00:06:51,100 --> 00:06:52,800
You are in sunny and warm and
beautiful.
110
00:06:52,800 --> 00:06:54,100
Calgary Canada.
Right.
111
00:06:54,100 --> 00:06:58,100
Baby in a month or two.
Yeah, but I love the snow.
112
00:06:58,100 --> 00:06:59,600
So it's hap.
It's great for me.
113
00:06:59,700 --> 00:07:01,900
Are you a skier or snowboarder
snowboarder?
114
00:07:01,900 --> 00:07:05,900
I think it's an age Gap.
You're a little bit younger than
115
00:07:05,900 --> 00:07:09,500
me.
So people, my age typically at
116
00:07:09,500 --> 00:07:13,400
least started in skiing and then
at some point may be switched
117
00:07:13,400 --> 00:07:15,800
over to snowboarding.
My son's always tried to talk me
118
00:07:15,800 --> 00:07:19,100
into Into trying it.
But you know, I've been skiing
119
00:07:19,100 --> 00:07:22,400
since I was like eight or nine
and I just don't want to fall
120
00:07:22,400 --> 00:07:25,400
and get hurt and stuff.
Yeah, I hear that out.
121
00:07:25,400 --> 00:07:28,800
I started skiing and then I
started snowboarding because I
122
00:07:28,808 --> 00:07:32,100
thought it was cool but I think
skiing's like come up a lot in
123
00:07:32,100 --> 00:07:36,000
the cool Factor these days.
Yeah, the kids are skiing again,
124
00:07:36,000 --> 00:07:37,700
you know?
Yeah, but they're doing crazy
125
00:07:37,700 --> 00:07:39,900
shit on skis.
Really, they're not, they're not
126
00:07:39,900 --> 00:07:43,500
just pointing them downhill and
and turning and stuff.
127
00:07:43,500 --> 00:07:45,600
They're doing like snowboard
stuff.
128
00:07:45,800 --> 00:07:48,800
On skis and they don't use
poles, you know which tells you
129
00:07:48,800 --> 00:07:50,600
that they're doing some crazy
shit, right?
130
00:07:50,600 --> 00:07:57,200
So yeah now I you know I'm
having a harder time with skiing
131
00:07:57,200 --> 00:08:03,000
now because I guess of my age
and and my conditioning is good,
132
00:08:03,000 --> 00:08:05,500
you know I actually size all the
time and stuff, but I just find
133
00:08:05,500 --> 00:08:10,800
that skiing is such a different
tool kit that you need and you
134
00:08:10,800 --> 00:08:13,100
live in Florida.
You don't practice those tools
135
00:08:13,200 --> 00:08:16,600
here.
Right.
136
00:08:16,600 --> 00:08:20,200
So, you know, I didn't used to
have to, like I would just show
137
00:08:20,200 --> 00:08:24,400
up in Canada and ski for a few
days and I felt just fine.
138
00:08:24,400 --> 00:08:27,600
Now, I ski a few runs and my
legs feel like they're going to
139
00:08:27,600 --> 00:08:30,600
fall off.
So the first day is always like
140
00:08:30,600 --> 00:08:32,200
that.
It's a bummer.
141
00:08:32,400 --> 00:08:37,299
It's a bummer getting old.
So, you know, I've done a crash
142
00:08:37,299 --> 00:08:39,700
course, learning about p.k.
sound.
143
00:08:39,700 --> 00:08:42,000
I feel like I should know
everything about your company
144
00:08:42,000 --> 00:08:45,900
because I am from Calgary, but
I've been gone 30 years and And
145
00:08:45,900 --> 00:08:47,800
your company hasn't been around
for.
146
00:08:48,200 --> 00:08:50,700
What is it now?
Like 2000.
147
00:08:50,700 --> 00:08:53,400
What year did you really write?
Yeah.
148
00:08:53,400 --> 00:08:58,200
Normally we incorporated in 2005
and it was hot for quite some
149
00:08:58,200 --> 00:09:00,800
time.
And then nine is when we kind of
150
00:09:01,200 --> 00:09:03,300
say that we started doing it.
Yeah.
151
00:09:03,600 --> 00:09:05,700
Go job.
Let's say, yeah, I want to, I
152
00:09:05,700 --> 00:09:09,200
want to go way back before that.
So, you know, I read somewhere
153
00:09:09,200 --> 00:09:12,000
that you started it, you
literally were like kind of a
154
00:09:12,000 --> 00:09:15,300
hobbyist making speakers at 14
years old or whatever.
155
00:09:16,100 --> 00:09:21,900
Wow, or subwoofer when I was 14
and literally, with, with a
156
00:09:21,900 --> 00:09:26,200
skill, saw in my, in my friends,
Mom's Kitchen.
157
00:09:28,100 --> 00:09:33,100
So did you just not like Long
and McQuaid or whatever you
158
00:09:33,100 --> 00:09:35,200
didn't want to go by while we
couldn't afford it.
159
00:09:35,200 --> 00:09:38,100
Yeah, we literally were trying
to make a subwoofer box for my
160
00:09:38,100 --> 00:09:42,300
buddy's car and he had some of
his dad's old speakers from his
161
00:09:42,300 --> 00:09:46,300
house and so we're like well we
need these don't fit so we just
162
00:09:46,300 --> 00:09:50,400
want to make a we want to make a
subwoofer box for his trunk and
163
00:09:50,400 --> 00:09:53,000
so that's what we had and that's
awesome.
164
00:09:53,100 --> 00:09:55,600
But it together.
Yeah that's awesome.
165
00:09:56,200 --> 00:09:59,800
And so like from I'm there it
actually kind of became a thing
166
00:09:59,800 --> 00:10:05,500
and so at what point like, did
it go from Hobby to hey, I might
167
00:10:05,500 --> 00:10:09,500
actually do a little more with
this thing than just making
168
00:10:09,500 --> 00:10:13,800
friends subwoofer boxes.
It was a long path actually, I
169
00:10:13,808 --> 00:10:16,400
moved to Calgary to take
engineering.
170
00:10:16,600 --> 00:10:19,100
So where were you before that?
I was in Red Deer.
171
00:10:19,200 --> 00:10:23,400
Well, okay, I lived in central
Alberta out near Rocky Mountain
172
00:10:23,400 --> 00:10:29,700
House and then out near Statler.
And then when I was 22, I would
173
00:10:29,700 --> 00:10:32,200
like all good, Alberta kids.
I work the rig's for a while.
174
00:10:32,200 --> 00:10:34,500
Hmm.
And then, when I was 22, I
175
00:10:34,508 --> 00:10:37,600
decided to let my mom was right.
And she be telling me my whole
176
00:10:37,600 --> 00:10:39,000
life that I'm supposed to be an
engineer.
177
00:10:39,000 --> 00:10:43,200
So I was like, okay, Mom.
I'm old enough to That you are
178
00:10:43,300 --> 00:10:46,500
always right?
Yeah and so I moved to Calgary
179
00:10:46,500 --> 00:10:50,500
to take engineering but with the
full intention to work in oil
180
00:10:50,500 --> 00:10:52,100
and gas actually.
Yeah.
181
00:10:52,500 --> 00:10:56,500
And while I was in university
like every kid in University, I
182
00:10:56,508 --> 00:10:58,000
like the party.
Yeah.
183
00:10:58,000 --> 00:11:01,800
And I also like, I also
continued to have a passion for
184
00:11:01,800 --> 00:11:06,400
building loudspeakers, and so
when I was in university to try
185
00:11:06,400 --> 00:11:09,100
and make some extra cash, I
started a little rental company
186
00:11:09,300 --> 00:11:13,800
building my own loudspeakers in
our Are actually our basement at
187
00:11:13,800 --> 00:11:17,400
that point that point because
the garage wasn't big enough.
188
00:11:17,400 --> 00:11:21,900
Yeah.
And then really, I don't know if
189
00:11:21,900 --> 00:11:24,500
I ever made any money, I may be
spent more money.
190
00:11:24,700 --> 00:11:28,100
Yeah, on basically how those are
deadly sins but that's usually
191
00:11:28,100 --> 00:11:29,100
how it goes.
Yeah.
192
00:11:29,600 --> 00:11:36,100
And then actually my wife was my
roommate actually at that point
193
00:11:36,400 --> 00:11:40,900
and she was part of this little
Festival in the interior BC and
194
00:11:40,900 --> 00:11:44,700
at that point it was maybe.
Weird people, but she'd lived
195
00:11:44,700 --> 00:11:49,900
there her whole life was called
Shambhala music festival and one
196
00:11:49,900 --> 00:11:52,700
of the stages needs sound and
she knew I had a passion in
197
00:11:52,700 --> 00:11:55,900
building speakers and she's
like, I'm pretty sure my and she
198
00:11:55,900 --> 00:11:58,100
know I was trying to, you know,
have a little rental company.
199
00:11:58,300 --> 00:12:03,000
She's like, I'm pretty sure my
roommate can do it and so that
200
00:12:03,000 --> 00:12:06,300
at the end there it went and
that was actually the first,
201
00:12:06,300 --> 00:12:08,500
like, kind of real Festival.
It maybe it was a little bit
202
00:12:08,500 --> 00:12:12,000
bigger than 300, but not many
not much bigger when was it.
203
00:12:13,800 --> 00:12:17,400
2001.
Okay guys, who somewhere in
204
00:12:17,400 --> 00:12:19,100
there?
You know what's weird about that
205
00:12:19,100 --> 00:12:23,900
story though, because I love the
story but it's a very common
206
00:12:23,900 --> 00:12:28,200
story when you're talking to
companies like turbo sound or
207
00:12:28,200 --> 00:12:31,300
like, you know, all of them.
Yeah.
208
00:12:31,300 --> 00:12:35,200
Aw they all started but it was
in the 70s.
209
00:12:35,200 --> 00:12:39,500
It wasn't in the early 2000s.
It was in the 70s and they built
210
00:12:39,500 --> 00:12:42,000
loudspeakers because they had
to, you know, that's just how
211
00:12:42,000 --> 00:12:44,500
you It, you want to sound
company, you got to build your
212
00:12:44,500 --> 00:12:49,400
boxes, you know?
And you're one of the very few
213
00:12:49,400 --> 00:12:54,600
that I've heard, did that in the
2000s, I think the difference
214
00:12:54,600 --> 00:12:57,500
was we wanted something
different so I had a passion but
215
00:12:57,500 --> 00:13:00,700
we wanted something different.
It was the beginning of
216
00:13:00,700 --> 00:13:03,400
electronic music in North
America.
217
00:13:03,500 --> 00:13:06,800
You know that's where our teeth
and we were a bunch of young
218
00:13:06,800 --> 00:13:10,200
kids and we wanted something.
We wanted a different feeling a
219
00:13:10,208 --> 00:13:15,000
different experience than What
the current sound providers were
220
00:13:15,000 --> 00:13:16,100
providing good.
Really.
221
00:13:16,100 --> 00:13:18,600
Honestly, at that point it was
was significantly.
222
00:13:18,600 --> 00:13:20,100
More bass heavy.
As what we wanted?
223
00:13:20,100 --> 00:13:21,800
Yeah.
Yeah, that's what I was
224
00:13:21,800 --> 00:13:25,700
thinking.
When your specific to EDM, maybe
225
00:13:25,700 --> 00:13:27,300
you're just looking for more
bottom end.
226
00:13:27,700 --> 00:13:31,100
The other thing too, is these
festivals, would start on Friday
227
00:13:31,500 --> 00:13:34,800
and then they would never stop
until Monday or longer, right?
228
00:13:34,800 --> 00:13:39,900
So, you know, pick December
fighters of that time would just
229
00:13:39,900 --> 00:13:42,000
like you kids are crazy.
No way I'm going to take.
230
00:13:42,200 --> 00:13:46,900
Nice speakers to the middle of
the Bush and have them play at
231
00:13:46,900 --> 00:13:51,900
maximum level for, you know, an
entire weekend a week.
232
00:13:52,000 --> 00:13:53,200
Yeah.
I mean, that was sort of early
233
00:13:53,200 --> 00:13:55,600
days for EDM festivals, you
know, what?
234
00:13:55,600 --> 00:13:58,300
Even now, even, you know, again,
I'm down here in South Florida.
235
00:13:58,300 --> 00:14:04,000
So Ultra, you know, talking
early 2000's that was, that was
236
00:14:04,000 --> 00:14:06,000
early days for Altra and
loyalty.
237
00:14:06,000 --> 00:14:08,200
No.
I mean, yeah, yeah, yeah.
238
00:14:08,300 --> 00:14:11,400
Ultra was just in Europe but it
was pretty small here.
239
00:14:11,400 --> 00:14:14,500
Still Yeah, it was well
festivals in general.
240
00:14:14,500 --> 00:14:17,800
I think we're always bigger in
Europe, like, at it was talking
241
00:14:17,800 --> 00:14:20,600
to someone God.
I'm not going to remember the
242
00:14:20,600 --> 00:14:22,400
number.
The number is insane.
243
00:14:22,700 --> 00:14:25,800
I was talking to someone in the
Netherlands, and he was telling
244
00:14:25,800 --> 00:14:30,400
me the Number forty thousand
keeps popping in my head, but he
245
00:14:30,400 --> 00:14:34,100
was telling me, there's like
40,000 different festivals.
246
00:14:34,800 --> 00:14:37,500
Wow.
And Netherlands every year, And
247
00:14:37,500 --> 00:14:40,600
I'm like, that's impossible,
like, how is that even possible?
248
00:14:40,600 --> 00:14:42,700
Netherlands is coming very, very
fine.
249
00:14:42,700 --> 00:14:46,600
People, we have a good
contingent there and that we
250
00:14:46,600 --> 00:14:48,500
talk about it and they are the
numbers.
251
00:14:48,500 --> 00:14:50,600
They were, I don't remember the
numbers are telling me but I'm
252
00:14:50,600 --> 00:14:52,200
neither was very high like,
you're talking.
253
00:14:52,300 --> 00:14:55,600
Yeah, I'm pretty sure it's
40,000 and I know that it sounds
254
00:14:55,600 --> 00:14:58,600
like a ridiculous number, but I
remember it being that
255
00:14:58,600 --> 00:15:02,500
ridiculous and rest of us, they
love their festivals.
256
00:15:02,500 --> 00:15:05,300
Well, on the other thing is it's
not a big hot spot for tours.
257
00:15:05,300 --> 00:15:09,000
So, you know, not a lot of Is go
through the Netherlands so they
258
00:15:09,000 --> 00:15:12,600
end up having festivals instead
I guess which is, which is
259
00:15:12,600 --> 00:15:15,000
crazy.
Yeah, you know, I wasn't
260
00:15:15,000 --> 00:15:18,300
familiar with that Shambala
festival and I when I was doing
261
00:15:18,300 --> 00:15:22,500
some research on your company
and on you I went back and
262
00:15:22,500 --> 00:15:25,200
looked at that and that it's
very cool.
263
00:15:25,200 --> 00:15:28,400
Like the stage last year.
I think you call it the village
264
00:15:28,400 --> 00:15:31,000
or something like that.
Yeah was.
265
00:15:31,100 --> 00:15:33,400
And I have been the curated the
stage.
266
00:15:33,400 --> 00:15:34,800
It's my hobby now.
Really?
267
00:15:34,800 --> 00:15:36,800
Honestly it's kind of my
artistic.
268
00:15:37,100 --> 00:15:40,600
Let I may be.
Yeah but we we first we're doing
269
00:15:40,600 --> 00:15:42,900
sound for it and then we got
asked to actually do the stage
270
00:15:42,900 --> 00:15:44,300
directors for it.
Yeah.
271
00:15:44,300 --> 00:15:48,600
And we doing it for Since 2006 I
guess.
272
00:15:48,600 --> 00:15:51,400
Yeah, it's not fairly her.
She does all the real work now
273
00:15:51,400 --> 00:15:54,200
and I just, you know, show up
and have fun off.
274
00:15:54,200 --> 00:15:56,600
Looks incredible.
How big is this Festival
275
00:15:56,600 --> 00:16:01,400
Shambala Festival?
Well now, it's about 14 thousand
276
00:16:01,400 --> 00:16:02,500
attendees.
Wow.
277
00:16:02,800 --> 00:16:05,200
And it's a one-day thing or a,
we do it.
278
00:16:05,600 --> 00:16:10,100
It's a week, the core days or a
week and the attendees are there
279
00:16:10,100 --> 00:16:12,800
for, about a week, There's a bit
ramp up.
280
00:16:12,800 --> 00:16:15,200
And, uh, you know, whether out
in the fields, looking for
281
00:16:15,200 --> 00:16:19,000
mushrooms, for the first few,
You have been at the music part
282
00:16:19,000 --> 00:16:20,800
of it.
There's a mushroom hunt for
283
00:16:20,800 --> 00:16:23,100
three days and then four days of
music.
284
00:16:25,400 --> 00:16:29,100
Yeah, I've been to some of those
fields in in British Columbia
285
00:16:29,100 --> 00:16:32,300
and really Columbia 40 years ago
but I've been to some of those
286
00:16:32,300 --> 00:16:34,300
fields.
Yeah, it's pretty cool.
287
00:16:34,300 --> 00:16:36,700
It's pretty unique.
The family still owns the land,
288
00:16:36,700 --> 00:16:40,000
the family, still curates, the
festival that is awesome
289
00:16:40,200 --> 00:16:42,900
corporate sponsorship.
So it still has like a very
290
00:16:42,900 --> 00:16:46,800
unique kind of like, I don't
know and it must Must be
291
00:16:46,800 --> 00:16:48,400
profitable because it keeps
happening.
292
00:16:48,500 --> 00:16:50,200
Yeah, yeah, of course.
That's right.
293
00:16:50,200 --> 00:16:51,600
It's all right.
What a great story.
294
00:16:52,200 --> 00:16:56,800
Yeah, I'd love that.
So, it was before committing to
295
00:16:56,800 --> 00:16:59,000
a life of sound.
You, you were, you were an oil
296
00:16:59,000 --> 00:17:05,099
guy, you talked about that.
But so that's an interesting
297
00:17:05,099 --> 00:17:08,700
thought to because I looked at
your sort of your bio your
298
00:17:08,700 --> 00:17:12,700
history on LinkedIn and I saw
you worked as an engineer in an
299
00:17:12,700 --> 00:17:15,700
oil company, which cannot be a
low-paying job.
300
00:17:16,800 --> 00:17:22,400
For a couple of years.
And so, you know, was it, your
301
00:17:22,400 --> 00:17:24,900
wife or your mother that you had
to call and say I'm not going to
302
00:17:24,908 --> 00:17:27,099
be an engineer in an oil company
anymore.
303
00:17:27,099 --> 00:17:29,000
I want to go into the Sound
business.
304
00:17:29,500 --> 00:17:32,200
Oh, it was my mother.
My wife was like all their I
305
00:17:32,200 --> 00:17:34,300
really walk for the ride.
She's helped.
306
00:17:34,300 --> 00:17:36,700
She's been a founder of.
She is a Founder in p.k., that's
307
00:17:36,700 --> 00:17:40,900
kind of the beginning, but I do
remember the day that I called
308
00:17:40,900 --> 00:17:44,500
my mom and told her I was gonna
quit my downtown oil and gas
309
00:17:44,500 --> 00:17:47,600
drop too.
To do PK full time and no one,
310
00:17:47,600 --> 00:17:51,500
actually.
She was like good for you really
311
00:17:51,500 --> 00:17:56,400
not in the conversation to go
that way but she was like, you
312
00:17:56,400 --> 00:17:58,500
know what, you got your
engineering degree.
313
00:17:58,800 --> 00:18:01,800
That means that you have the
freedom to pursue what you love.
314
00:18:02,000 --> 00:18:04,600
And if anything happens you can
always go back to it.
315
00:18:04,600 --> 00:18:07,300
Do what you love, I have a
similar, but way worse, calm
316
00:18:07,300 --> 00:18:10,900
conversation with my mom.
When I wanted to quit school in
317
00:18:10,900 --> 00:18:13,500
tenth grade and go on the road
with a rock band, which I
318
00:18:13,500 --> 00:18:18,800
ultimately did.
And And and she had a similar
319
00:18:18,800 --> 00:18:22,200
answer remarkably, you know, the
hey schools, not for everybody.
320
00:18:22,200 --> 00:18:24,700
If you don't want to, if you
don't want to be a student.
321
00:18:24,700 --> 00:18:28,100
I mean, at the time, I was like
full on straight, A grades and
322
00:18:28,100 --> 00:18:30,200
stuff.
But I was I was a passionate
323
00:18:30,200 --> 00:18:31,900
musician.
I wanted to go on the road and
324
00:18:31,900 --> 00:18:35,100
play music and that's all there
was to it.
325
00:18:35,100 --> 00:18:37,700
So yeah, moms can be very
supportive.
326
00:18:38,900 --> 00:18:42,000
Yeah.
But you know I'm sure that was a
327
00:18:42,000 --> 00:18:45,500
scary thing, you know?
Of course it was scary.
328
00:18:45,500 --> 00:18:47,300
Yeah.
How about of a job like that
329
00:18:47,300 --> 00:18:50,100
with nothing but a secure
future, you know?
330
00:18:52,200 --> 00:18:56,700
at that point, you know, like It
was too much to be a PK.
331
00:18:56,700 --> 00:19:00,000
Had been growing all along the
way, even when I have an oil and
332
00:19:00,000 --> 00:19:05,100
gas job, he almost like against
my will.
333
00:19:05,400 --> 00:19:07,300
Yeah.
Just because of all these
334
00:19:07,300 --> 00:19:10,200
connections that we made and,
you know, artists started
335
00:19:10,200 --> 00:19:14,400
touring with our sound and so
then in 2009 we were like, okay,
336
00:19:14,400 --> 00:19:17,400
this is too much to be a hobby.
We either just stop doing it or
337
00:19:17,400 --> 00:19:20,400
we really give it our all.
Yeah, so yeah, we took the
338
00:19:20,400 --> 00:19:23,700
plunge and I really cool.
You know, I've had a lot of
339
00:19:23,700 --> 00:19:26,400
friends.
Ask me about that like, you
340
00:19:26,400 --> 00:19:29,400
know, should I quit my job to
start the company and you did it
341
00:19:29,400 --> 00:19:34,000
so right, I mean having a really
not only a good job, but an
342
00:19:34,000 --> 00:19:37,800
extremely stable job that pays
really well and all of that
343
00:19:37,800 --> 00:19:42,200
stuff having that stability
while you're building a company
344
00:19:42,200 --> 00:19:44,000
in the background.
Even if you didn't expect for
345
00:19:44,008 --> 00:19:47,500
that company to grow bigger or
anything like that, you know,
346
00:19:47,500 --> 00:19:52,100
it's just it takes so much
pressure off and after sure, it
347
00:19:52,100 --> 00:19:54,900
also allows you to make the
right decisions for the Reasons
348
00:19:54,900 --> 00:19:57,400
like you're not just going well
but I need the money.
349
00:19:57,400 --> 00:20:00,900
So I'm going to sell this guy a
crappy sound system or whatever,
350
00:20:00,900 --> 00:20:04,600
right?
Yeah so so yeah PK.
351
00:20:05,400 --> 00:20:09,700
So PK started in 2003 but you
didn't really make it a
352
00:20:09,900 --> 00:20:14,500
full-time thing and you know,
you didn't become the CEO of PK
353
00:20:14,500 --> 00:20:17,100
until really 2009.
Right?
354
00:20:17,300 --> 00:20:18,500
Yeah.
Yeah, really.
355
00:20:18,700 --> 00:20:21,300
So what is PK W PK stand for?
Because it's none of your
356
00:20:21,300 --> 00:20:23,500
initials.
It's none of my initials.
357
00:20:23,500 --> 00:20:29,000
It stands for pull or kinetic,
of course, which is the It
358
00:20:29,000 --> 00:20:32,000
describes controlling sound
through motion.
359
00:20:32,200 --> 00:20:34,900
Yeah.
So you always knew you were
360
00:20:34,908 --> 00:20:39,100
going to go that direction.
I kind of had it morphed over
361
00:20:39,100 --> 00:20:42,600
the years but I always had a
thought to that.
362
00:20:42,600 --> 00:20:46,000
That's kind of where the
technology needed to go.
363
00:20:46,000 --> 00:20:47,900
I guess you know.
Interesting.
364
00:20:48,100 --> 00:20:50,600
Yeah.
I mean based on the name it
365
00:20:50,600 --> 00:20:53,400
feels like you kind of set up
the company and got it going and
366
00:20:53,400 --> 00:20:57,200
got it to a point of stability,
and then dove into the big idea.
367
00:21:00,400 --> 00:21:02,000
Yeah, I guess I guess a little
bit.
368
00:21:02,000 --> 00:21:06,000
Yeah, the idea was always there.
It just wasn't going to be
369
00:21:06,000 --> 00:21:08,500
executed, wasn't.
Holy be holy for Mad.
370
00:21:08,600 --> 00:21:10,600
Yeah.
For yeah, yeah.
371
00:21:11,600 --> 00:21:18,800
So 2009 you dive in head first
and then I read that you opened
372
00:21:18,800 --> 00:21:21,200
and I think a u.s. office,
right?
373
00:21:21,800 --> 00:21:26,200
We did in 2011, we opened the
u.s. office in San Francisco.
374
00:21:26,900 --> 00:21:28,400
Don't ask me why I said
Francisco.
375
00:21:28,400 --> 00:21:30,400
It's probably just because it's
the most of the Itís, that we
376
00:21:30,400 --> 00:21:31,800
knew were from there.
Yeah.
377
00:21:33,200 --> 00:21:35,400
And we were touring quite a lot
in the US.
378
00:21:35,400 --> 00:21:38,500
And we, at that point we were
still really primarily rental
379
00:21:38,500 --> 00:21:39,600
company.
Yeah.
380
00:21:40,300 --> 00:21:43,200
Both in Canada, and in the u.s.
we are building loudspeakers for
381
00:21:43,200 --> 00:21:47,400
ourself people started calling
us and being like, hey, we saw
382
00:21:47,400 --> 00:21:50,600
your loudspeakers on tour, you
know, could be by them.
383
00:21:50,700 --> 00:21:53,600
So then that's really how the
manufacturing stud started.
384
00:21:53,600 --> 00:21:56,600
But, yeah, the San Francisco
office was too.
385
00:21:57,800 --> 00:22:03,200
Serve the US tours and going and
and most of your clientele was
386
00:22:03,200 --> 00:22:06,400
EDM.
Most, mostly DJ's was all EDM
387
00:22:06,400 --> 00:22:08,600
awliya.
Yeah, interesting.
388
00:22:09,000 --> 00:22:11,000
Yeah.
And was that more?
389
00:22:11,000 --> 00:22:13,900
Because that was where your head
was at?
390
00:22:13,900 --> 00:22:16,600
Or was that just what your
products were best suited to
391
00:22:17,000 --> 00:22:18,500
know?
I mean it's just for our network
392
00:22:18,500 --> 00:22:21,500
is that you really I don't think
you really, you know, you always
393
00:22:21,500 --> 00:22:24,000
try to build a loudspeaker so
that it can serve all genres.
394
00:22:24,000 --> 00:22:27,300
But but you grow away your
network is and we got started.
395
00:22:27,500 --> 00:22:30,100
Electronic music.
And that's where, you know, the
396
00:22:30,100 --> 00:22:33,400
friends that were sleeping in my
bedroom, all of a sudden were
397
00:22:33,600 --> 00:22:36,700
big touring artists or selimiye
Barracks, but big touring
398
00:22:36,700 --> 00:22:38,200
artists, it's just gross like
that, right?
399
00:22:38,200 --> 00:22:39,400
Yeah.
Yeah.
400
00:22:39,400 --> 00:22:44,700
And I mean that was a good time
to because these DJ's a lot of
401
00:22:44,700 --> 00:22:49,500
them went from, you know, making
you know, a thousand or five
402
00:22:49,500 --> 00:22:52,200
thousand a night to making a
hundred thousand a night and
403
00:22:52,200 --> 00:22:55,000
flying in private jets that is
exactly correct.
404
00:22:55,000 --> 00:22:56,300
Yeah.
Yeah.
405
00:22:56,300 --> 00:23:00,600
I mean they became Rock stars
like very quickly and very
406
00:23:00,600 --> 00:23:02,600
quick.
I have a friend down here in
407
00:23:02,600 --> 00:23:09,000
South Florida, who was one of
the people who was responsible
408
00:23:09,000 --> 00:23:12,000
for that shift?
It's a woman named pam.
409
00:23:12,000 --> 00:23:14,300
Pam, DJ do, you know?
Pam and oh my God.
410
00:23:15,000 --> 00:23:17,100
Yeah.
So Pam Kennedy was one of the
411
00:23:17,108 --> 00:23:20,700
people and she was working for.
I believe she was working with
412
00:23:20,800 --> 00:23:26,200
Paul.
What's Paul EDM Paul older guy?
413
00:23:27,400 --> 00:23:32,400
Old-school, Paul Paul's, there's
lots of Falls.
414
00:23:32,400 --> 00:23:37,700
I don't remember his last name,
British guy anyways, she was
415
00:23:37,700 --> 00:23:40,700
working with him.
Is it open felt or something?
416
00:23:41,600 --> 00:23:44,100
I mean, that is the DJ.
Paul Oakenfold is a DJ.
417
00:23:44,100 --> 00:23:46,400
Yeah, maybe it was him.
He was one of the guys that she
418
00:23:46,408 --> 00:23:48,700
was working with.
I don't know, she had all these
419
00:23:48,700 --> 00:23:53,400
famous DJs and and she helped
them kind of go from being, you
420
00:23:53,400 --> 00:23:57,000
know, beaten-down club DJs to be
in pop.
421
00:23:57,200 --> 00:23:59,900
Ours, yeah.
Which was pretty cool.
422
00:24:00,800 --> 00:24:06,500
So you know I want like your
story's interesting because I
423
00:24:06,508 --> 00:24:08,900
want to get I want to get into a
whole bunch of things because I
424
00:24:08,900 --> 00:24:11,500
want to get into your people
side of things because I love I
425
00:24:11,500 --> 00:24:16,700
love how you've assembled your
company and how the importance
426
00:24:16,700 --> 00:24:19,000
that you place on people.
But I also really want to get
427
00:24:19,000 --> 00:24:21,300
into the technology and
admittedly.
428
00:24:21,300 --> 00:24:25,400
I'm not an audio technology guy,
I know enough to at least have
429
00:24:25,400 --> 00:24:27,900
somewhat of a conversation with
you So, I'll try not to be
430
00:24:27,900 --> 00:24:29,600
completely stupid with my
questions.
431
00:24:29,600 --> 00:24:36,400
But you know, where did the idea
for a motorized array come from?
432
00:24:36,400 --> 00:24:39,900
Because I'll tell you in sort of
the aftereffect, it kind of
433
00:24:39,908 --> 00:24:42,800
seems like a world.
Uh, you know, it seems like a
434
00:24:42,800 --> 00:24:47,000
very logical thing.
Although, if I had a, I had a
435
00:24:47,008 --> 00:24:49,600
dollar for every time somebody
said that, I had that idea.
436
00:24:49,600 --> 00:24:52,000
Like, I mean, it's just, yes, it
makes sense, right?
437
00:24:52,200 --> 00:24:55,900
And the idea just came from
being a young engineer setting
438
00:24:55,900 --> 00:24:59,900
up shows.
And being like this, this
439
00:24:59,900 --> 00:25:02,900
process is mad.
Why is this process not been
440
00:25:02,900 --> 00:25:06,500
automated?
It's like my couch, you know my
441
00:25:06,500 --> 00:25:10,400
recliner has a motor in it
because for convenience but but
442
00:25:10,400 --> 00:25:16,000
really The process just seemed
way too manual for me and and
443
00:25:16,000 --> 00:25:21,600
ultimately I was like why why is
it that every time?
444
00:25:21,700 --> 00:25:24,300
Every day I go to a different
venue which is a different shape
445
00:25:24,300 --> 00:25:26,900
and size.
Yeah, the loudspeakers that I
446
00:25:26,908 --> 00:25:31,600
have to use our fixed right.
You know you can generally set
447
00:25:31,600 --> 00:25:35,500
them up but in a manual nature
to try and cover shapes and I'm
448
00:25:35,500 --> 00:25:39,400
like this doesn't make sense.
Why can't we have a speaker?
449
00:25:40,000 --> 00:25:41,800
I always had the idea.
Why can't we have a speaker?
450
00:25:42,000 --> 00:25:44,200
It can change like a light,
right?
451
00:25:44,200 --> 00:25:47,900
You can focus a light.
Yeah, you can widen it.
452
00:25:48,100 --> 00:25:50,800
Well, we got away from manually,
focusing lights.
453
00:25:50,900 --> 00:25:54,400
Well, you know, in all my long,
long time ago, 30 years ago.
454
00:25:55,000 --> 00:25:58,400
So I was like, wow, can we just
motorized it?
455
00:25:58,600 --> 00:26:01,300
And I'm sure.
And I know, lots of people I've
456
00:26:01,300 --> 00:26:03,900
had talked to people from Meyer
from lots of other companies
457
00:26:03,900 --> 00:26:05,500
are, like, I had this idea a
long time ago.
458
00:26:05,700 --> 00:26:08,700
Yeah.
But at some point, an idea
459
00:26:08,700 --> 00:26:12,900
becomes able to be reality
because You know, different
460
00:26:12,900 --> 00:26:15,000
Technologies converge.
Yeah.
461
00:26:15,600 --> 00:26:19,900
The actuators have become a lot
more robust and a lot less
462
00:26:19,900 --> 00:26:23,300
expensive because of other
Industries like Automotive like
463
00:26:23,300 --> 00:26:24,800
solar.
Yeah.
464
00:26:24,900 --> 00:26:28,100
Oh so you get other Industries
driving down the cost of these
465
00:26:28,100 --> 00:26:29,600
parts.
They could become more readily
466
00:26:29,600 --> 00:26:35,800
available embedded systems or
you know it's they're not like
467
00:26:35,800 --> 00:26:37,200
voodoo magic anymore.
Right?
468
00:26:37,200 --> 00:26:40,400
You know putting together an
embedded system is Known
469
00:26:40,400 --> 00:26:44,000
technology.
So and then computer software,
470
00:26:44,000 --> 00:26:46,800
same kind of thing.
So, all the tools were there,
471
00:26:46,800 --> 00:26:50,400
they just need to be put
together and idea to the I
472
00:26:50,400 --> 00:26:52,800
hadn't we had.
Literally at that point, I was
473
00:26:52,800 --> 00:26:54,700
the engineering team at PK
myself.
474
00:26:54,700 --> 00:26:57,500
Yeah which I and I couldn't do
all that myself.
475
00:26:57,500 --> 00:27:00,200
So I pitched the idea to the
National research Council of
476
00:27:00,200 --> 00:27:06,100
Canada and they got behind it
and then I want to go backwards
477
00:27:06,100 --> 00:27:08,600
just a little bit.
Yes there's probably people
478
00:27:08,600 --> 00:27:09,600
listening to this going.
What?
479
00:27:09,700 --> 00:27:11,000
The hell, are they talking
about?
480
00:27:11,200 --> 00:27:15,500
So, what you did basically, and
I'm sure you're going to tell me
481
00:27:15,500 --> 00:27:19,000
I'm wrong here, but what you did
really was, you took a line
482
00:27:19,000 --> 00:27:23,400
array system and a liner a, from
what my basic understanding a
483
00:27:23,408 --> 00:27:24,600
liner.
A, there's sort of a
484
00:27:24,600 --> 00:27:29,600
mathematical equation as to how
a liner a is positioned, how
485
00:27:29,600 --> 00:27:33,900
many boxes are in the array and
and the direction of those
486
00:27:33,900 --> 00:27:39,600
boxes, based on the room that
you're putting sound into or the
487
00:27:39,700 --> 00:27:43,600
Space that you're putting sound
into and so far, is that
488
00:27:43,600 --> 00:27:46,000
relatively accurate?
It's relatively act, okay?
489
00:27:46,000 --> 00:27:49,100
Yeah.
And so every time you every time
490
00:27:49,100 --> 00:27:54,500
that condition changes, you have
to, then go unbolt these arrays
491
00:27:54,500 --> 00:27:57,600
that are in some sort of a
curved array, you have to unbolt
492
00:27:57,600 --> 00:28:01,600
them and change the angles of
that curve to better suit that
493
00:28:01,600 --> 00:28:03,800
space.
Yes, accurate so far.
494
00:28:05,300 --> 00:28:10,500
And so, what you did, Is you
found a way that you can
495
00:28:11,500 --> 00:28:13,700
presumably?
There's a piece of software
496
00:28:13,700 --> 00:28:16,900
involved that reads the room and
that says, here's the angles
497
00:28:16,900 --> 00:28:20,800
that this thing needs, both
vertical and horizontal angles
498
00:28:20,800 --> 00:28:24,900
that this thing needs an droop
and all of a sudden the system
499
00:28:24,900 --> 00:28:29,400
is in those positions and you
don't have to deal with all of
500
00:28:29,400 --> 00:28:34,000
the time consuming and and heavy
work of moving things around on
501
00:28:34,000 --> 00:28:36,300
the hardware that you're hanging
the system from, right.
502
00:28:37,000 --> 00:28:38,300
Yeah, I mean you pretty much
have it.
503
00:28:38,300 --> 00:28:41,000
Yeah, yeah.
See, I'm not that stupid.
504
00:28:41,000 --> 00:28:43,600
I thought I would never get
through that with you.
505
00:28:44,700 --> 00:28:47,000
I thought there was no way I was
gonna get through that one.
506
00:28:47,700 --> 00:28:50,600
Well, the big things too.
About the liner a though, when
507
00:28:50,600 --> 00:28:53,100
the liner I took over from the
old trapezoidal arrays, you
508
00:28:53,100 --> 00:28:54,800
know, like the big old wall of
sound.
509
00:28:54,800 --> 00:28:55,700
Yeah.
Like Papa.
510
00:28:55,700 --> 00:28:58,700
So it'll erase the whole
industry kind of lost sight of
511
00:28:58,708 --> 00:29:02,800
the horizontal, the ability to
direct or change because liner
512
00:29:02,800 --> 00:29:05,400
is pretty much all of them.
There's a couple exceptions that
513
00:29:05,400 --> 00:29:08,300
are manual.
They They have controlled manual
514
00:29:08,300 --> 00:29:09,800
in the vertical plane.
Yeah.
515
00:29:10,400 --> 00:29:13,100
But they're fixed in the
horizontal flip.
516
00:29:13,200 --> 00:29:15,700
Right.
Interesting.
517
00:29:15,700 --> 00:29:20,700
So you just have to add more
boxes basically to to change.
518
00:29:21,000 --> 00:29:23,900
Yeah.
Boxes beside them or yeah angles
519
00:29:23,900 --> 00:29:28,900
between them and trusting.
So this is this is something
520
00:29:28,900 --> 00:29:31,300
that is positioned.
I'm assuming when there's no
521
00:29:31,300 --> 00:29:36,400
audience and That's correct.
Yeah it's not something that
522
00:29:36,400 --> 00:29:39,500
you're going to need to change
because the conditions changed
523
00:29:39,500 --> 00:29:41,800
or whatever.
There's not a mean there's been
524
00:29:41,800 --> 00:29:43,900
some use cases that the people
have talked about like you know
525
00:29:43,900 --> 00:29:47,700
once when a performer goes on on
hold on to the thrust to be able
526
00:29:48,100 --> 00:29:50,900
feedback is a real problem.
Yeah, for thrust, right?
527
00:29:51,000 --> 00:29:53,300
Yeah.
So the ability to pull the sound
528
00:29:53,300 --> 00:29:57,000
field off the thrust that may be
small, things like that but
529
00:29:57,000 --> 00:30:03,000
generally it's it's a setup and
tuning type configuration.
530
00:30:03,000 --> 00:30:04,300
Yeah.
Are there are there?
531
00:30:04,400 --> 00:30:09,400
R.
So from a hardware standpoint is
532
00:30:09,400 --> 00:30:18,600
this system in a sense safer
because you're not changing that
533
00:30:18,600 --> 00:30:21,300
Hardware.
Every time you put it into a new
534
00:30:21,300 --> 00:30:24,600
facility or whatever, it's
safer.
535
00:30:24,700 --> 00:30:29,500
Because when you set it up, you
don't have people's fingers with
536
00:30:29,500 --> 00:30:33,500
little tiny links in between
right arrays, that way, you
537
00:30:33,500 --> 00:30:40,200
know, thousands of pounds.
So in this setup sense, it is
538
00:30:40,400 --> 00:30:43,500
quite a bit safer for the people
that are are setting it up.
539
00:30:43,500 --> 00:30:44,700
Yeah.
Yeah.
540
00:30:44,900 --> 00:30:48,200
I've been that person with my
finger in the wrong know what
541
00:30:48,200 --> 00:30:50,100
too many people you know.
Yeah.
542
00:30:50,900 --> 00:30:53,400
And when you can just fly the
system straight and then
543
00:30:53,400 --> 00:30:56,000
articulated afterwards, you
don't, you don't have that
544
00:30:56,000 --> 00:30:59,800
problem anymore.
And so what is the process?
545
00:30:59,800 --> 00:31:05,200
So everything comes out of the
truck, it gets hung and the rig
546
00:31:05,200 --> 00:31:07,400
goes up.
And then what happens?
547
00:31:09,000 --> 00:31:14,000
Well, it's okay.
Our process, I guess the
548
00:31:14,000 --> 00:31:16,200
software that we use called
Dynamics and it's called that
549
00:31:16,200 --> 00:31:19,700
because I've been a proponent
that the process shouldn't have
550
00:31:19,700 --> 00:31:23,600
to necessarily be rigid.
The prescribed process is you
551
00:31:23,600 --> 00:31:27,700
get the drawing of the venue.
You put it into our software,
552
00:31:28,100 --> 00:31:31,600
you simulate the venue, and the
loudspeakers virtually, then you
553
00:31:31,600 --> 00:31:37,200
go to the show, you bring the
loudspeakers out of the out of
554
00:31:37,200 --> 00:31:40,300
the truck.
And you set them up as per plan
555
00:31:40,800 --> 00:31:45,400
and then the system flies
straight, you connect it to the
556
00:31:45,400 --> 00:31:50,500
software, you articulate the or
you change the robotics to fit
557
00:31:50,500 --> 00:31:54,800
your prediction and then you
find tune from there by changing
558
00:31:54,800 --> 00:31:57,400
robotics.
I mean maybe but the reality of
559
00:31:57,400 --> 00:32:01,200
the situation for anybody that's
been in production, everyone
560
00:32:01,200 --> 00:32:04,000
knows that that never goes
production never goes the way
561
00:32:04,000 --> 00:32:06,000
you plan.
Exactly course.
562
00:32:06,000 --> 00:32:08,200
Yeah you know there's there's a
look at that.
563
00:32:08,300 --> 00:32:12,800
Barricade is 10 feet forward or
10 feet back or the do the
564
00:32:12,800 --> 00:32:14,800
rigging points.
The lighting guys, I'm pointing
565
00:32:14,800 --> 00:32:18,700
at you, put the trust line,
where the speakers are supposed
566
00:32:18,700 --> 00:32:22,400
to go, you know, like there's so
many things that happen in the
567
00:32:22,400 --> 00:32:26,700
real world.
That if you use a conventional
568
00:32:26,700 --> 00:32:32,000
system, you have to go back to
the planning step replan and
569
00:32:32,000 --> 00:32:35,800
then redeploy or rehang.
The sound system, what?
570
00:32:35,800 --> 00:32:40,400
But with ours, you essentially
can once even once the system's
571
00:32:40,400 --> 00:32:43,600
been flown, you can adjust to
those like, you know,
572
00:32:43,600 --> 00:32:46,700
conceptually actually not
conceptually as has happened,
573
00:32:47,100 --> 00:32:50,800
you know, you don't sell as many
tickets as you thought that you
574
00:32:50,800 --> 00:32:53,700
were going to.
So you're not going to open the
575
00:32:53,700 --> 00:32:56,000
27.
Section or something, for
576
00:32:56,000 --> 00:32:58,700
example.
So, with our system, you simply
577
00:32:58,700 --> 00:33:01,000
open the software.
You adjust the robotics in the
578
00:33:01,000 --> 00:33:07,300
system to have less horizontal
coverage in that instance and
579
00:33:07,300 --> 00:33:10,100
you go with the show and you
have less reflection because of
580
00:33:10,100 --> 00:33:12,500
it because us you're not
shooting sounded empty seats or
581
00:33:12,500 --> 00:33:15,500
something like that.
So it's not something where like
582
00:33:15,500 --> 00:33:18,100
what I was envisioning was
something where there's just
583
00:33:18,100 --> 00:33:23,500
microphones placed out in the
room and it just automatically
584
00:33:23,500 --> 00:33:26,600
like, You know, is sending
signals out and getting them
585
00:33:26,600 --> 00:33:29,600
back and adjusting itself like
fine-tuning itself.
586
00:33:30,100 --> 00:33:32,600
Not yet, not yet we working on
that.
587
00:33:33,700 --> 00:33:36,500
Conceptually, I think that we
have the building blocks.
588
00:33:36,500 --> 00:33:39,400
Yeah, something like that.
I have a couple ideas with
589
00:33:39,400 --> 00:33:41,300
respect to that.
It's always like a.
590
00:33:42,400 --> 00:33:47,900
It's a fine line between how
much, you know, the technician
591
00:33:47,900 --> 00:33:49,400
wants to have control.
Yeah.
592
00:33:49,500 --> 00:33:53,100
First much you want to give them
and you always want to give them
593
00:33:53,100 --> 00:33:56,000
the best starting.
Point and then let them take
594
00:33:56,300 --> 00:33:58,400
their cries.
Of course, he an actual all
595
00:33:58,400 --> 00:34:00,300
right.
Yeah, yeah, that makes so much
596
00:34:00,300 --> 00:34:03,300
sense.
So the very first time that you
597
00:34:03,300 --> 00:34:08,699
hung, this rig, it had to be
pretty exciting.
598
00:34:08,900 --> 00:34:11,100
Like it, you had to be standing
there just going.
599
00:34:11,100 --> 00:34:15,000
Whoa, as it's moving, you know,
as everything's like, going from
600
00:34:15,199 --> 00:34:18,300
being hung straight to curving
into an array.
601
00:34:20,500 --> 00:34:24,699
Yeah, I mean it was a lot of a
lot of years, right?
602
00:34:25,100 --> 00:34:27,600
It didn't just suddenly happen,
I guess it's didn't suddenly
603
00:34:27,600 --> 00:34:30,100
suddenly hap.
So a lot of years building up to
604
00:34:30,100 --> 00:34:33,699
that because we were developing,
you know, kind of like being
605
00:34:33,699 --> 00:34:35,100
filled in our industry
technology.
606
00:34:35,100 --> 00:34:37,699
Yeah.
So there were lots of bumps and
607
00:34:37,699 --> 00:34:40,300
bruises along the way, there was
a point where I didn't think it
608
00:34:40,300 --> 00:34:45,500
was ever going to happen ever.
And yeah, it was a, an amazing
609
00:34:45,500 --> 00:34:50,800
feeling when it all came
together and it worked but So
610
00:34:50,800 --> 00:34:56,300
before you had a motorized
array, you had just normal line
611
00:34:56,300 --> 00:35:01,700
arrays, right?
Yeah, and is it basically the
612
00:35:01,700 --> 00:35:04,400
same box like are the
components?
613
00:35:04,400 --> 00:35:07,600
The same and there's just
actuators back.
614
00:35:07,600 --> 00:35:12,600
And I mean fundamentally the
technology of the line arrays is
615
00:35:12,800 --> 00:35:16,000
generally the same when we have
our own twist that our own
616
00:35:16,000 --> 00:35:19,400
flavor, but the reality of the
situation is that all of the
617
00:35:19,700 --> 00:35:22,700
Manufacturers are you know, Ella
Acoustics DNB us.
618
00:35:22,900 --> 00:35:25,400
We are all using the same
transducers in the same
619
00:35:25,600 --> 00:35:30,500
companies so the Box people
powered bought our boxes are
620
00:35:30,500 --> 00:35:32,900
powered, which makes us a little
different more like Meyer.
621
00:35:32,900 --> 00:35:35,300
Yeah.
But because our platform
622
00:35:35,300 --> 00:35:39,400
requires each loudspeaker to be
essentially smart to, to a
623
00:35:39,408 --> 00:35:43,000
degree.
The powered solution is okay.
624
00:35:43,000 --> 00:35:47,200
Even before that, I've always
thought that a powered speaker
625
00:35:47,200 --> 00:35:49,500
makes more sense for a rental
company.
626
00:35:49,600 --> 00:35:55,100
Quickly because as the owner of
a rental company, I wanted to be
627
00:35:55,100 --> 00:35:59,300
able to send, I wanted to be
able to deploy my investment.
628
00:35:59,500 --> 00:36:02,800
However, I wanted, if I want to
send speakers here or two here
629
00:36:02,800 --> 00:36:05,300
or one here or seven here, then
that's what I can do.
630
00:36:05,300 --> 00:36:08,700
I don't have not.
I'm not constrained to my
631
00:36:08,700 --> 00:36:11,700
amplifier setups, and yeah,
yeah, yeah, yeah.
632
00:36:11,700 --> 00:36:14,800
You don't have to go out and
reconfigure, a bunch of Rags or
633
00:36:14,800 --> 00:36:17,100
whatever.
You use your inventory.
634
00:36:17,100 --> 00:36:19,300
How you need?
Yeah, well, it just seems to
635
00:36:19,300 --> 00:36:21,300
make sense.
Ants from a cabling standpoint
636
00:36:21,300 --> 00:36:24,800
and stuff to like, it always was
something that I thought made a
637
00:36:24,800 --> 00:36:27,000
huge amount of sense.
When I started seeing companies
638
00:36:27,000 --> 00:36:32,000
putting out powered boxes, but I
think you just have two sides of
639
00:36:32,000 --> 00:36:33,700
that one, right?
Like, there's always going to be
640
00:36:33,700 --> 00:36:36,200
two sides, you know.
That's no different in the
641
00:36:36,200 --> 00:36:38,200
lighting business.
How you know, one side.
642
00:36:38,200 --> 00:36:39,600
Always thinks it should be this
way.
643
00:36:39,600 --> 00:36:43,800
The other side thinks it should
be a different way so yeah, I
644
00:36:43,800 --> 00:36:45,700
don't know you're ever going to
win or lose that argument.
645
00:36:45,700 --> 00:36:50,600
So it is it like the the Obvious
question.
646
00:36:50,600 --> 00:36:54,300
I guess it's got to be wildly
more expensive than the
647
00:36:54,300 --> 00:36:56,000
competitors that you've
mentioned.
648
00:36:57,500 --> 00:37:00,100
There's more, there's more
technology in the loudspeakers
649
00:37:00,100 --> 00:37:01,200
for sure.
Yeah.
650
00:37:02,700 --> 00:37:04,500
But it's not wildly what more
expensive?
651
00:37:04,600 --> 00:37:11,500
Yeah, especially recently.
So, in the beginning, of course,
652
00:37:11,500 --> 00:37:15,200
the first time you take it to
kick at the can cost you more,
653
00:37:15,200 --> 00:37:16,900
you're developing new
technology.
654
00:37:17,100 --> 00:37:19,500
Yeah, and Trinity is more
expensive.
655
00:37:19,600 --> 00:37:23,700
Sir.
But recently we've actually been
656
00:37:23,700 --> 00:37:28,200
able to get it a lot.
Like I'm taught a lot lot more
657
00:37:28,200 --> 00:37:30,700
competitive.
Yeah, we did.
658
00:37:30,800 --> 00:37:33,900
We poured a ton.
I mean I took there was too kind
659
00:37:33,900 --> 00:37:35,400
of Transit Hub during the
pandemic.
660
00:37:35,400 --> 00:37:38,100
You either sit down and you just
hold on and see what happens.
661
00:37:38,100 --> 00:37:41,700
And there's the other train
where you just pour more into it
662
00:37:41,700 --> 00:37:44,000
because it was me to believe
that the other side is going to
663
00:37:44,000 --> 00:37:50,100
come and I took the latter
approach and we We invested a
664
00:37:50,107 --> 00:37:53,200
lot in R&D and it was a great
time to do that.
665
00:37:53,200 --> 00:37:56,000
Yeah.
But it allowed us to kind of
666
00:37:56,000 --> 00:38:01,700
like re-envision and and taken
another pass at the technology
667
00:38:01,700 --> 00:38:04,200
right from the ground.
Up with everything we had
668
00:38:04,200 --> 00:38:08,700
learned over the last 10 years
and so we were actually able to
669
00:38:08,700 --> 00:38:12,200
reduce the cost by half.
Wow.
670
00:38:13,000 --> 00:38:18,600
In our latest T8 line array.
Which will we are building kind
671
00:38:18,600 --> 00:38:20,800
of 200.
Boxes this year.
672
00:38:21,700 --> 00:38:24,500
And then the plan is will
actually, you know, go to formal
673
00:38:24,500 --> 00:38:27,700
production and marketing.
That type of stuff 28.
674
00:38:28,600 --> 00:38:31,700
Is that the transducer a dish?
Yes.
675
00:38:32,100 --> 00:38:35,600
So a smaller line array.
We have large format that we
676
00:38:35,600 --> 00:38:37,900
have a 10 inch, then we have 8
inch now.
677
00:38:38,200 --> 00:38:42,200
Yeah, really cool.
And, and it's actually
678
00:38:42,200 --> 00:38:45,300
manufactured in Calgary.
It's actually manufactured in
679
00:38:45,300 --> 00:38:46,200
Calgary.
Yep.
680
00:38:46,200 --> 00:38:48,800
And Tristan, what's up?
We have full assembly.
681
00:38:48,900 --> 00:38:52,300
I mean, we Like everyone we have
lots of third party contractors.
682
00:38:52,600 --> 00:38:55,000
Yeah yeah.
I'm just to build you know, cast
683
00:38:55,000 --> 00:39:01,500
parts or stuff like that for us
rails but the all the wood
684
00:39:01,500 --> 00:39:02,900
cabinets are built here right
below.
685
00:39:02,900 --> 00:39:08,000
Me amazing and all the final
assembly to you see ya?
686
00:39:08,500 --> 00:39:11,200
I mean, it was one of the cooler
things I read about your company
687
00:39:11,200 --> 00:39:14,600
was that it's manufactured in
Calgary, you know, my hometown
688
00:39:14,600 --> 00:39:20,300
where I was born and raised.
And it's Exciting.
689
00:39:20,300 --> 00:39:26,500
You know, I love seeing like
calories, not a big Hub of audio
690
00:39:26,500 --> 00:39:30,600
technology, let's just say, you
know, not the touring Mecca, the
691
00:39:30,600 --> 00:39:32,200
world.
Now the touring Mecca of the
692
00:39:32,200 --> 00:39:35,900
world know which, you know, can
complicate things, but it also
693
00:39:35,900 --> 00:39:40,500
can, you know, I'm sure the
being able to hire people in
694
00:39:40,500 --> 00:39:44,700
Calgary is a lot easier than Los
Angeles or New York, or a lot of
695
00:39:44,700 --> 00:39:49,900
other places that may be more of
a touring hotspot or a audio
696
00:39:49,900 --> 00:39:51,400
hotspot or whatever you want to
call it.
697
00:39:51,400 --> 00:39:54,700
Even technology people there's
pluses and minuses.
698
00:39:54,700 --> 00:39:59,800
So, you know, like on specific
roles, obviously specific, you
699
00:39:59,800 --> 00:40:02,100
know, experience.
We have to bring those people
700
00:40:02,100 --> 00:40:02,800
here.
Yeah.
701
00:40:02,800 --> 00:40:07,900
Maybe I'm a base of it, but on
the other side of it, you know,
702
00:40:08,000 --> 00:40:10,000
the majority of this town is oil
and gas.
703
00:40:10,100 --> 00:40:14,200
Yeah, and Fuller kind of tired
of that industry in anybody who
704
00:40:14,200 --> 00:40:19,000
loves music, you know.
So, you know, if you end up at
705
00:40:19,000 --> 00:40:21,200
PK and you love music, if you're
going to stay here for quite a
706
00:40:21,207 --> 00:40:23,000
little bit.
Yeah, that's what.
707
00:40:24,000 --> 00:40:25,300
Yeah.
I mean, I want to get into that
708
00:40:25,300 --> 00:40:27,700
a little bit too.
And, and unless you think we've
709
00:40:27,700 --> 00:40:31,500
missed something on the
technology side, like so what
710
00:40:31,500 --> 00:40:34,100
what is your latest greatest?
You talked about the T8.
711
00:40:35,300 --> 00:40:37,100
He ate would be the latest
greatest.
712
00:40:37,100 --> 00:40:38,000
I would say.
Yeah.
713
00:40:38,000 --> 00:40:40,800
For so that's sort of being
launched right now.
714
00:40:40,800 --> 00:40:44,500
You said you're Building 7 beta
so we're putting out with our
715
00:40:44,500 --> 00:40:48,100
trusted users Distributors that
kind of stuff but we're next
716
00:40:49,700 --> 00:40:52,100
because I really like to try to
have a product really ready?
717
00:40:52,200 --> 00:40:52,800
Yeah.
It goes.
718
00:40:53,000 --> 00:40:55,100
Okay.
So I believe quite at each step
719
00:40:56,000 --> 00:40:59,000
may be cutting some of the
lighting manufacturers that beta
720
00:40:59,000 --> 00:41:02,200
test it inside.
Not in the market, how's that?
721
00:41:02,400 --> 00:41:05,100
Oh, it's so hard.
You know, because there Always
722
00:41:05,100 --> 00:41:06,800
Financial pressures.
You always want to have your
723
00:41:06,800 --> 00:41:12,900
latest greatest box into the
market and but but it pays to
724
00:41:12,900 --> 00:41:15,500
take time to write.
We're also in a techie industry,
725
00:41:15,500 --> 00:41:17,800
everybody loves a new thing.
You know, they love a new
726
00:41:17,800 --> 00:41:19,500
wrinkle.
They love a new feature.
727
00:41:19,500 --> 00:41:21,600
They love a whatever.
Oh you've got that.
728
00:41:21,600 --> 00:41:23,800
When can I have can I can I put
him on a CDC?
729
00:41:23,800 --> 00:41:25,600
I got a CDC coming up next
month.
730
00:41:25,700 --> 00:41:26,700
Can I have him?
Can I have them?
731
00:41:27,500 --> 00:41:31,200
So the world in general is
different you know software can
732
00:41:31,200 --> 00:41:35,200
be developed and iterated and
release so quickly as Add to a
733
00:41:35,200 --> 00:41:37,700
product.
Yeah, our world is.
734
00:41:37,700 --> 00:41:41,900
It is used to the newest
greatest feature right now over
735
00:41:41,900 --> 00:41:44,900
and over and over again.
Yeah, very difficult to do that
736
00:41:44,900 --> 00:41:46,900
when proud with products.
Well, I guess what that's
737
00:41:46,900 --> 00:41:50,500
getting a lot quicker now, too.
Because of all the latest AI
738
00:41:50,500 --> 00:41:52,800
stuff.
And, you know, we're always
739
00:41:52,800 --> 00:41:54,900
talking about that.
Like I talked to, I talked to
740
00:41:54,900 --> 00:41:57,800
lighting designers all the time,
you know, when do you think your
741
00:41:57,800 --> 00:42:01,700
console is going to program
itself and everyone agrees, it's
742
00:42:01,700 --> 00:42:04,500
not very far out.
You know, that's coming quick.
743
00:42:04,800 --> 00:42:10,000
Really latest GPT scores.
I was reading GPT for are
744
00:42:10,100 --> 00:42:13,100
insane.
Unreal unreal I mean I've been
745
00:42:13,100 --> 00:42:15,500
writing blog posts with it.
I'll dialed and I'm not too
746
00:42:15,500 --> 00:42:18,900
proud to admit you know I've
been writing all kinds of things
747
00:42:18,900 --> 00:42:23,200
with it and just trying things
and just going whoa you know,
748
00:42:23,500 --> 00:42:27,300
but I mean within the next year,
you're going to be able to
749
00:42:27,300 --> 00:42:30,400
create your own website in a few
minutes.
750
00:42:30,500 --> 00:42:34,300
You know, by just saying make me
a website that does this and
751
00:42:34,300 --> 00:42:38,500
this and this The nurse in this
and yeah, boom, there it is.
752
00:42:39,000 --> 00:42:41,500
Which is crazy.
It's going to be an interesting
753
00:42:41,500 --> 00:42:45,600
ride for it is.
Do you just to stick with
754
00:42:45,700 --> 00:42:48,900
Hardware here for a second?
Do you work closely with any of
755
00:42:48,900 --> 00:42:52,600
the console manufacturers?
Like are there any features from
756
00:42:52,600 --> 00:42:55,900
your products that are built
into digital consoles or
757
00:42:55,900 --> 00:42:59,100
something or it does?
No, not yet.
758
00:42:59,100 --> 00:43:02,600
We part of the platform that we
just spent the past number of
759
00:43:02,600 --> 00:43:05,900
years through covid.
And now Now, developing though
760
00:43:05,900 --> 00:43:14,300
is an ABB digital audio
capability on the Milan.
761
00:43:15,100 --> 00:43:18,900
So all of our new newer
products, if there are newer
762
00:43:19,000 --> 00:43:22,100
newest, amplifier, platform will
be Milan ready.
763
00:43:22,300 --> 00:43:25,900
And so that will move us into
the cape into the area of kind
764
00:43:25,900 --> 00:43:28,800
of like collaboration.
I would say with console me.
765
00:43:28,800 --> 00:43:32,300
I think it's a pretty cool idea.
To have a, you know, be able to
766
00:43:32,300 --> 00:43:34,100
especially for like, say a
corporate.
767
00:43:34,500 --> 00:43:34,900
Yeah.
Yeah.
768
00:43:35,200 --> 00:43:37,500
Asian we're just going to bring
two speakers in your favorite
769
00:43:37,500 --> 00:43:39,900
console and then you just want
to control those loudspeakers
770
00:43:39,900 --> 00:43:41,200
from your console.
I think that's a great
771
00:43:41,200 --> 00:43:42,200
application.
Yeah.
772
00:43:42,400 --> 00:43:47,700
Yeah, offense.
Yeah, so I want to talk about
773
00:43:47,700 --> 00:43:51,800
your people concept because you
know and again I might be wrong.
774
00:43:51,800 --> 00:43:56,500
I read it somewhere that that
your employee owned.
775
00:43:57,300 --> 00:44:02,700
Yeah, I certainly don't own all
the company and Purposefully
776
00:44:02,700 --> 00:44:06,200
actually, one of my first jobs,
my first job out of engineering
777
00:44:06,200 --> 00:44:10,300
school, I work for a company
called Spartan Controls and it
778
00:44:10,300 --> 00:44:13,700
was when I got the concept, it
was my first job professional
779
00:44:13,700 --> 00:44:19,200
job and everybody at that
company was so invested.
780
00:44:19,500 --> 00:44:22,700
And people have been there for
20, 30 years.
781
00:44:23,000 --> 00:44:25,700
And then I went to work at the
next company, and it was a
782
00:44:25,700 --> 00:44:29,100
revolving door.
And so the difference of the
783
00:44:29,100 --> 00:44:31,400
Spartan Controls was that it was
employed.
784
00:44:31,900 --> 00:44:34,500
Old.
And I was like, man, this is
785
00:44:34,500 --> 00:44:40,300
such a great concept and I've
never wanted to be, I'm not here
786
00:44:40,300 --> 00:44:42,800
because I'm trying to make a
billion dollars.
787
00:44:42,800 --> 00:44:45,900
If I wanted the billion dollars,
I will show just staying in oil
788
00:44:45,900 --> 00:44:49,600
and gas.
I'm here because I want to
789
00:44:49,600 --> 00:44:52,900
create something that lasts and
that makes him impact on the
790
00:44:52,908 --> 00:44:55,600
world.
So Financial motivations are
791
00:44:55,600 --> 00:45:00,600
secondary for me and that leads
to my leadership style and the
792
00:45:00,600 --> 00:45:03,400
ownership of the company.
And I'm much more interested in
793
00:45:03,400 --> 00:45:09,400
having a group of people that
have A total vision aligned
794
00:45:09,400 --> 00:45:16,000
Vision because we are all owners
and you know we all we all get
795
00:45:16,000 --> 00:45:23,000
to Let's we all get to share in
the reward of building a
796
00:45:23,008 --> 00:45:25,000
successful company that changes
the world.
797
00:45:25,300 --> 00:45:31,400
So Since the Inception of the
company, it's the whole concept
798
00:45:31,400 --> 00:45:37,200
has been to be employing.
So you know, and you can tell me
799
00:45:37,200 --> 00:45:41,700
at what point I get to be
asking, you know, secret things
800
00:45:41,700 --> 00:45:46,000
that you don't want to tell me
about, but what's that look like
801
00:45:46,000 --> 00:45:50,800
like so, you know, you bring in
a new engineer and you tell
802
00:45:50,800 --> 00:45:51,900
them, okay.
By the way, we're
803
00:45:51,900 --> 00:45:54,200
employee-owned.
Do you just hand him a stock
804
00:45:54,200 --> 00:45:56,700
package, right?
When he walks in the door, is
805
00:45:56,800 --> 00:45:59,500
Invested over a period of time
or oh.
806
00:45:59,600 --> 00:46:03,300
So when a new employee starts
there's a three-year vesting
807
00:46:03,300 --> 00:46:05,500
period, okay?
They employ you can start to
808
00:46:05,500 --> 00:46:09,300
earn and typically it comes
through part of our comp.
809
00:46:09,300 --> 00:46:12,200
Well, I mean, if you step back,
I guess, everybody's
810
00:46:12,200 --> 00:46:15,200
compensation structure in the
entire organization is the same
811
00:46:15,200 --> 00:46:19,600
as mine.
So we have Milestones that are
812
00:46:19,600 --> 00:46:22,400
laid out from today till ten
years from now.
813
00:46:23,000 --> 00:46:27,600
And every time we hit a
milestone We get a raise, we get
814
00:46:27,600 --> 00:46:31,900
shares and the whole company
does, that's really cool.
815
00:46:32,500 --> 00:46:36,100
So I mean, I bought if I'm going
to preach alignment, then we
816
00:46:36,100 --> 00:46:38,200
really should probably be
aligned and I shouldn't be on
817
00:46:38,200 --> 00:46:41,800
some magical, fairy compensation
structure that my guys In the
818
00:46:41,800 --> 00:46:43,000
Woodshop are.
Yeah.
819
00:46:43,000 --> 00:46:47,200
So when you start at PK, you get
presented with a Compensation
820
00:46:47,200 --> 00:46:53,500
Plan and you can start to accrue
Equity, I guess for contribution
821
00:46:53,500 --> 00:46:55,200
towards that plan.
And then once you've been here
822
00:46:55,200 --> 00:46:58,500
for 3 years, then you've asked,
then you become a shareholder.
823
00:46:59,500 --> 00:47:04,600
And so, Isn't there a challenge
to that when someone leaves and
824
00:47:04,600 --> 00:47:07,400
goes to work for your competitor
and one of these?
825
00:47:07,400 --> 00:47:10,400
Your goal is everything.
Yeah.
826
00:47:10,400 --> 00:47:12,000
There's pluses and minuses.
Yeah.
827
00:47:13,800 --> 00:47:17,900
We have the option of course in
area spp to part ways.
828
00:47:17,900 --> 00:47:19,500
Amicably.
You know.
829
00:47:19,600 --> 00:47:21,500
Yeah.
Yeah.
830
00:47:22,300 --> 00:47:24,900
No such a cool model.
I love it.
831
00:47:24,900 --> 00:47:28,000
I mean it's like you're
literally kind of putting your
832
00:47:28,000 --> 00:47:29,800
money where your mouth is.
Sweet.
833
00:47:29,800 --> 00:47:32,100
Here's the thing.
If I hire Buddy.
834
00:47:32,300 --> 00:47:36,700
And I want them to treat the
customer or our partner like I
835
00:47:36,700 --> 00:47:41,000
would treat them like an owner,
then isn't the easiest way in
836
00:47:41,000 --> 00:47:43,200
the makes the most sense for
them to be an owner to.
837
00:47:44,200 --> 00:47:46,600
I always use the example of my
dad's toolbox.
838
00:47:47,500 --> 00:47:52,400
When I was 14, my dad gave me a
truck and he, you know, he had a
839
00:47:52,400 --> 00:47:55,800
pile of tools and he's like, you
can fix his truck up and I
840
00:47:55,800 --> 00:47:57,400
borrowed the tools and I lost
them all.
841
00:47:58,100 --> 00:48:00,400
They were my tools, right?
I didn't care.
842
00:48:00,600 --> 00:48:05,000
He's you know, he's Battle of
them, but the tools but and then
843
00:48:05,000 --> 00:48:07,600
I'll as I was older in life.
I bought my own tools.
844
00:48:07,700 --> 00:48:11,800
Yeah, my toolbox is immaculate.
Yeah, I know where every tool is
845
00:48:11,800 --> 00:48:15,700
I, if I lose the dyno and it's
because they're mine and because
846
00:48:15,700 --> 00:48:21,900
I like either an analogy, so
doesn't your cap table just look
847
00:48:21,900 --> 00:48:24,800
insane know, like, if you go to
bring in a new investor or
848
00:48:24,800 --> 00:48:25,700
something?
Don't they go.
849
00:48:25,700 --> 00:48:30,400
Whoa, you have like 112 owners.
You know what's going on here.
850
00:48:32,100 --> 00:48:33,600
That's the way.
Yeah, I mean that's part of
851
00:48:33,600 --> 00:48:39,800
valor situation there.
It's not that complex, and I've
852
00:48:39,800 --> 00:48:41,200
actually never had.
We done it.
853
00:48:41,207 --> 00:48:45,900
We did a series, a Harry's 18.
And I would say everybody, I
854
00:48:45,900 --> 00:48:49,000
mean, I want people to be to be
involved that share my values,
855
00:48:49,000 --> 00:48:49,700
right?
Yeah.
856
00:48:50,000 --> 00:48:55,500
So if that, if that doesn't
work, then it's probably not a
857
00:48:55,500 --> 00:48:59,700
match business-wise.
Yeah, I really love that.
858
00:48:59,800 --> 00:49:04,300
That's, that's fantastic.
And I'm guessing, you know, you
859
00:49:04,300 --> 00:49:09,900
don't really have an attrition
problem Like you said revolving
860
00:49:09,900 --> 00:49:15,600
door problem?
No, I mean we have that's one of
861
00:49:15,600 --> 00:49:18,100
the nice benefits to right?
And you're an owner, you care
862
00:49:18,100 --> 00:49:20,100
about the company won't stick
around for a long time.
863
00:49:20,100 --> 00:49:22,000
Yeah.
I know every employee owner
864
00:49:22,000 --> 00:49:27,300
knows the cost of new hires or
replacing people is extremely
865
00:49:27,300 --> 00:49:28,400
high.
Yeah.
866
00:49:29,100 --> 00:49:31,300
When you get the good people you
want to keep them around.
867
00:49:32,000 --> 00:49:36,000
Do makes it stronger?
Yeah, it makes it you know,
868
00:49:36,100 --> 00:49:38,100
right.
Of course is there is there like
869
00:49:38,100 --> 00:49:43,100
a Voting process or anything.
Like when let's say the company
870
00:49:43,100 --> 00:49:48,000
wants to go a certain direction,
like do you do almost hold a
871
00:49:48,000 --> 00:49:51,800
board meeting with all your
investors and and say, you know,
872
00:49:51,800 --> 00:49:54,000
we want to do this.
We want everybody to vote on it,
873
00:49:54,100 --> 00:49:57,600
not that you have to.
But we have the typical
874
00:49:57,600 --> 00:50:01,500
corporate structure where the
directors guide, the, you know,
875
00:50:01,700 --> 00:50:03,600
the operations of the business
throughout the year.
876
00:50:03,600 --> 00:50:07,700
And then each year, we have an
annual general meeting and at
877
00:50:07,700 --> 00:50:10,600
that point made Considerations
can be brought up or new
878
00:50:10,600 --> 00:50:12,800
directors, can be appointed that
kind of stuff.
879
00:50:12,800 --> 00:50:17,100
So yeah, there's there's your
typical voting process like you
880
00:50:17,100 --> 00:50:19,600
would have in even maybe in the
public company although we're
881
00:50:19,600 --> 00:50:24,700
not public and yeah, so I don't
want very cool.
882
00:50:24,900 --> 00:50:30,900
So now your business has gone
beyond EDM and and you're
883
00:50:30,900 --> 00:50:33,500
actually touring with with music
acts as well.
884
00:50:33,500 --> 00:50:38,200
I would assume or live
entertainers or however bands vs
885
00:50:38,200 --> 00:50:43,900
Edie.
Them and any unique or different
886
00:50:43,900 --> 00:50:48,400
challenges to that or are you
finding it harder to break into
887
00:50:48,400 --> 00:50:51,900
that market then EDM?
Perhaps I don't know I think
888
00:50:51,900 --> 00:50:54,800
it's always harder to break into
markets that you don't you
889
00:50:54,800 --> 00:50:56,400
didn't build your core in,
right?
890
00:50:56,400 --> 00:51:00,300
Yeah and it's not because of the
technology it's because of your
891
00:51:00,300 --> 00:51:01,500
network.
Yeah.
892
00:51:01,700 --> 00:51:05,100
You know network is everything
it's who you know and so when
893
00:51:05,100 --> 00:51:07,700
you go into another Market you
have to build that network from
894
00:51:07,700 --> 00:51:09,800
the ground up.
Are you have to have a partner
895
00:51:09,800 --> 00:51:11,200
that takes you into that
Network?
896
00:51:11,200 --> 00:51:14,000
So on the technology side
honestly?
897
00:51:14,400 --> 00:51:17,900
No I don't think there's there's
no real challenges.
898
00:51:17,900 --> 00:51:21,200
I could say like the nice thing
about EDM is it's by far the
899
00:51:21,200 --> 00:51:23,900
hardest on a loudspeaker that
there is yeah.
900
00:51:24,200 --> 00:51:27,800
So when you go to other things
it's actually kind of easier on
901
00:51:27,808 --> 00:51:30,800
the loudspeaker.
Yeah, the technical
902
00:51:30,800 --> 00:51:33,600
implementation is, is similar,
right?
903
00:51:33,600 --> 00:51:36,800
Depending regardless of the
genre of music.
904
00:51:36,900 --> 00:51:41,000
Yeah, it's more.
About the crew and write the
905
00:51:41,000 --> 00:51:43,600
stuff on stage.
You know, obviously a DJ show on
906
00:51:43,600 --> 00:51:46,500
stage is completely different
than a live act.
907
00:51:46,500 --> 00:51:50,600
Yeah.
So when did you transition from
908
00:51:51,000 --> 00:51:54,500
just building stuff for yourself
to actually selling products
909
00:51:54,500 --> 00:51:59,200
outside of PK sound?
You okay?
910
00:51:59,200 --> 00:52:03,400
So on a scale like it was a slow
process.
911
00:52:04,400 --> 00:52:06,900
Obviously, we started as a
rental company that just kind of
912
00:52:06,908 --> 00:52:11,000
built loudspeakers for us and
then, as I mentioned, people
913
00:52:11,000 --> 00:52:13,400
just started calling because the
loudspeakers were on tour.
914
00:52:13,400 --> 00:52:15,300
There be like, I love this for
my club.
915
00:52:15,300 --> 00:52:17,600
I'd love this from production
company and so we started the
916
00:52:18,000 --> 00:52:22,000
girl them in.
I think my pretty quickly my
917
00:52:22,000 --> 00:52:26,300
vision for the company was
manufacturing and Technology,
918
00:52:26,700 --> 00:52:30,700
but our core was in Rentals.
And so, right up to the
919
00:52:30,700 --> 00:52:37,200
pandemic, actually, we had still
a rental division, but the
920
00:52:37,600 --> 00:52:39,800
pandemic made that choice for
us.
921
00:52:40,700 --> 00:52:44,800
No, we made the choice, but it
was we were we were heading that
922
00:52:44,800 --> 00:52:45,600
direction.
Yeah.
923
00:52:45,600 --> 00:52:48,200
I want us to be.
We were, that's where we were
924
00:52:48,207 --> 00:52:53,900
making our long-term Investments
and but, you know, when you got
925
00:52:53,900 --> 00:52:57,100
a successful portion of your
business, it's hard to just turn
926
00:52:57,100 --> 00:52:57,900
it off.
It is.
927
00:52:57,900 --> 00:53:00,600
Yeah.
Yeah, we started to move some of
928
00:53:00,600 --> 00:53:05,000
our customers to our loudspeaker
customers and then the pandemic
929
00:53:05,000 --> 00:53:08,000
head and we lost all the revenue
and just like everybody else a
930
00:53:08,000 --> 00:53:11,300
week.
Yeah, we lick our wounds and
931
00:53:11,300 --> 00:53:14,200
complained about it for, you
know, a month or two and then,
932
00:53:14,200 --> 00:53:15,500
and then I was like, guys, okay,
what?
933
00:53:15,700 --> 00:53:18,300
No more.
Yeah, we are now a global
934
00:53:18,300 --> 00:53:23,600
manufacturer period.
Only don't all of our rental
935
00:53:23,600 --> 00:53:27,100
customers when they come back as
a pandemic will, end will go to
936
00:53:27,100 --> 00:53:31,300
our customers.
That's again another Really
937
00:53:31,300 --> 00:53:34,600
Brave decision to make, you
know, just like leaving, leaving
938
00:53:34,600 --> 00:53:39,800
an oil company to go form a
sound company full-time, but I
939
00:53:39,800 --> 00:53:42,700
wasn't brave enough to make it
until it was removed from me
940
00:53:42,700 --> 00:53:44,700
though, that's horse.
Yeah, yeah.
941
00:53:44,800 --> 00:53:48,400
Well, it's hard I mean you know
the margins are so much better
942
00:53:48,400 --> 00:53:54,300
on doing a show than on selling
a box and and so, you know, that
943
00:53:54,300 --> 00:53:55,700
money's nice.
I'm sure.
944
00:53:55,700 --> 00:53:59,400
But at the end of the day, if
you To be a serious sound
945
00:53:59,400 --> 00:54:01,600
company, sound manufacturing
company.
946
00:54:01,900 --> 00:54:04,400
I think it's obviously the right
decision even though there's
947
00:54:04,400 --> 00:54:07,800
some logic to having a sound
company on the side where you
948
00:54:07,808 --> 00:54:10,400
can test new technology and
stuff right on your soul is a
949
00:54:10,400 --> 00:54:14,100
nice part of it for sure.
Yeah, you know, the beta process
950
00:54:14,100 --> 00:54:16,000
kind of happened in house.
Mmm.
951
00:54:16,100 --> 00:54:19,500
Yeah, there's a lot to be said
for doing something one thing
952
00:54:19,500 --> 00:54:23,700
really well, right.
And that's I mean we grew
953
00:54:23,700 --> 00:54:31,000
loudspeaker Revenue four times
through the you know 23 years to
954
00:54:31,000 --> 00:54:32,700
not do three years of the
pandemic.
955
00:54:32,900 --> 00:54:34,800
Yeah.
Because you're hyper focused.
956
00:54:36,400 --> 00:54:40,500
Yeah well and let's face it the
other companies left a big hole
957
00:54:40,500 --> 00:54:43,100
in the market to when they
couldn't ship for a year or
958
00:54:43,100 --> 00:54:44,100
whatever.
You know.
959
00:54:45,400 --> 00:54:50,300
Like you know I know somebody
who sent four million dollars or
960
00:54:50,300 --> 00:54:55,800
whatever to D&B. 18 months ago
and I think they just got there.
961
00:54:56,300 --> 00:54:59,300
I don't know if it was a.j. rig
or what it was, but at the end
962
00:54:59,300 --> 00:55:05,000
of 20 22, and there's a lot of
stories like that out there and
963
00:55:05,000 --> 00:55:07,600
everybody suffered from some
supply chain issues.
964
00:55:07,600 --> 00:55:10,100
And you probably have some
yourselves You by some of the
965
00:55:10,100 --> 00:55:12,200
same electronics and same
components and stuff.
966
00:55:12,200 --> 00:55:18,200
But but yeah, there's there's
certainly room, you know, when a
967
00:55:18,207 --> 00:55:21,800
couple of companies are that
dominant there's there's always
968
00:55:21,800 --> 00:55:24,600
room to Go in there.
And especially, you know, again
969
00:55:24,600 --> 00:55:28,300
you have the added wrinkle that.
You've got technology.
970
00:55:28,300 --> 00:55:30,900
Nobody else has that's patented
to right you're protected.
971
00:55:31,100 --> 00:55:33,800
There's a yep.
Multiple cock.
972
00:55:34,000 --> 00:55:37,400
Yep, that's really, really cool.
I'm very excited for you.
973
00:55:37,400 --> 00:55:40,600
I, you know, a, I think I'm a
bit of an idiot for not even
974
00:55:40,600 --> 00:55:43,400
knowing you guys existed until I
started talking with Andrew a
975
00:55:43,408 --> 00:55:45,200
couple months ago, actually, you
know what?
976
00:55:45,200 --> 00:55:48,600
Gil Gil, Hopkins.
Who we both know really well.
977
00:55:49,700 --> 00:55:52,500
Sent me an email and said you
got to check.
978
00:55:52,600 --> 00:55:56,800
These guys out, it's really cool
and I was blown away right away.
979
00:55:56,800 --> 00:55:59,100
I said, man, I love it.
Can you connect me to them?
980
00:55:59,100 --> 00:56:02,000
I want to get, I want to get the
founder on my podcast and talk
981
00:56:02,000 --> 00:56:05,700
to him about the company and it
took a couple months to lock you
982
00:56:05,700 --> 00:56:10,200
down.
You're a busy guy but I'm not,
983
00:56:10,900 --> 00:56:13,700
I'll confess.
I don't love interviews.
984
00:56:13,700 --> 00:56:17,100
I'm not the super best of them,
but I'm definitely much more at
985
00:56:17,100 --> 00:56:21,200
home in the engineering lab.
Yeah, why I'm trying to talk to
986
00:56:21,200 --> 00:56:23,800
you in calgarian?
And, you know, as much as I can.
987
00:56:23,800 --> 00:56:26,200
So I appreciate that.
Yeah.
988
00:56:26,300 --> 00:56:29,200
So, are you a Flames fan?
Oh, wow.
989
00:56:29,300 --> 00:56:31,700
I'm not a fucking gun.
Oh, you're not a hockey fan.
990
00:56:31,700 --> 00:56:34,300
Believe a Canadian Canadian find
that doesn't love hockey.
991
00:56:34,800 --> 00:56:37,000
What the heck is going on?
Please tell me it's not
992
00:56:37,000 --> 00:56:39,600
baseball.
No, actually, just that.
993
00:56:39,600 --> 00:56:42,400
I'm not a sports fan.
You're snowboarding and mountain
994
00:56:42,400 --> 00:56:45,100
biking I played.
I was still your typical
995
00:56:45,100 --> 00:56:47,400
Canadian kid.
I played hockey collect the
996
00:56:47,400 --> 00:56:50,900
cards and everything and when I
was the first strike, if you
997
00:56:50,900 --> 00:56:54,000
remember, yeah, of course.
Strike happened.
998
00:56:54,100 --> 00:56:59,200
I was just like, I don't know,
probably maybe 10 or 12 or
999
00:56:59,200 --> 00:57:02,300
something like yeah and my dad
was a welder.
1000
00:57:02,300 --> 00:57:05,600
Could barely afford where we
lived and I was like what is
1001
00:57:05,600 --> 00:57:07,900
going on?
I idolize these guys and they're
1002
00:57:07,900 --> 00:57:09,800
on strike.
I don't it didn't make sense.
1003
00:57:09,800 --> 00:57:12,100
I didn't understand the dynamic
at that age.
1004
00:57:12,400 --> 00:57:15,100
Didn't understand the owner
player Dynamic that guide you
1005
00:57:15,100 --> 00:57:17,600
now.
Yeah, but it didn't.
1006
00:57:17,600 --> 00:57:19,700
And so that's just kind of my
relationship.
1007
00:57:20,000 --> 00:57:22,000
Yeah.
You got a little bit pissed off
1008
00:57:22,000 --> 00:57:26,000
and said I'm leaving this top
and I went to take your money
1009
00:57:26,000 --> 00:57:27,100
with you.
Yeah.
1010
00:57:27,100 --> 00:57:28,200
Good for you.
Why?
1011
00:57:28,300 --> 00:57:31,700
I was always a die-hard flame
fan and and it's hard to watch
1012
00:57:31,700 --> 00:57:34,800
what they've done this year.
And it's crazy because I'm a I
1013
00:57:34,800 --> 00:57:37,600
don't know if you know, but the
flames and the Florida Panthers
1014
00:57:37,600 --> 00:57:44,000
made a fairly massive trade
before this season and it sort
1015
00:57:44,000 --> 00:57:47,100
of worked out for the Panthers
in that the guy who came here
1016
00:57:47,100 --> 00:57:51,300
could chuck is like our all-time
leading scorer and just had an
1017
00:57:51,300 --> 00:57:54,800
unbelievable year.
But the team went from being the
1018
00:57:54,800 --> 00:57:58,100
Presidents Trophy winner, which
is the top of the entire league
1019
00:57:58,300 --> 00:58:03,400
to not making the playoffs this
year and Calgary who was like
1020
00:58:03,400 --> 00:58:07,500
second or third best overall.
The previous year they lost
1021
00:58:07,500 --> 00:58:09,800
could shock.
And got our top guy which was
1022
00:58:09,800 --> 00:58:13,700
Hoover do and he's just laid an
egg in Calgary and now Calgary
1023
00:58:13,700 --> 00:58:15,900
looks like they're not going to
make the playoffs either, so
1024
00:58:16,100 --> 00:58:20,300
that the trade went horribly for
both teams, it took them both
1025
00:58:20,300 --> 00:58:25,400
the wrong direction and And so
yeah, it's a bummer and they're
1026
00:58:25,400 --> 00:58:27,400
my two teams.
So you know, I'm going into the
1027
00:58:27,400 --> 00:58:29,100
playoffs with no teams.
I'm bummed.
1028
00:58:29,900 --> 00:58:34,800
So I guess I'll just work.
Yeah yeah.
1029
00:58:35,300 --> 00:58:38,400
Well I Jeremy I appreciate very
much you taking the time to do
1030
00:58:38,400 --> 00:58:40,800
this.
It's been very enlightening.
1031
00:58:40,900 --> 00:58:44,500
And you know, who knew I could
like an audio guy and appreciate
1032
00:58:44,500 --> 00:58:47,000
an audio guy, you know, I'm a
lighting gospel.
1033
00:58:48,500 --> 00:58:51,000
We need to get in the fight.
Now we didn't get in a fight we
1034
00:58:51,000 --> 00:58:54,500
didn't I even used the lighting
reference.
1035
00:58:54,700 --> 00:58:56,300
Yeah, you did.
You did.
1036
00:58:56,300 --> 00:58:57,300
Yeah.
No.
1037
00:58:57,300 --> 00:58:59,300
It's all good.
No, I appreciate it.
1038
00:58:59,300 --> 00:59:03,300
And I intend at some point when
I'm up in Calgary this year I'm
1039
00:59:03,300 --> 00:59:07,300
gonna check in with you and see
if you've got some time and I'll
1040
00:59:07,300 --> 00:59:09,700
come buy you lunch or something,
and check out your place.
1041
00:59:10,300 --> 00:59:11,700
Yeah.
Please, please come.
1042
00:59:11,700 --> 00:59:15,700
I would love to give you a tour.
Like I said, loudspeakers are
1043
00:59:15,700 --> 00:59:19,800
best enjoyed in person so I
don't even need to hear it.
1044
00:59:19,800 --> 00:59:21,400
I just want to see the thing
moved.
1045
00:59:21,500 --> 00:59:24,200
You know, that for me.
Me is just gonna blow me away
1046
00:59:24,200 --> 00:59:27,500
cuz it's still like I was just
talking to somebody about your
1047
00:59:27,500 --> 00:59:30,200
company this morning and I
directed him to your to your
1048
00:59:30,200 --> 00:59:33,600
website and I went to your home
page to grab the link and send
1049
00:59:33,600 --> 00:59:35,500
it to him.
And I watched the little video
1050
00:59:35,500 --> 00:59:37,900
again and I just get goosebumps
every time I see it.
1051
00:59:37,900 --> 00:59:41,300
Every time I see that array
like, you know, taking shape, I
1052
00:59:41,300 --> 00:59:44,000
just go.
Wow, you know, this is just, you
1053
00:59:44,000 --> 00:59:46,100
know, I love Innovation.
And, you know, to me in the
1054
00:59:46,100 --> 00:59:50,000
audio business, the last
Innovation this big was, you
1055
00:59:50,000 --> 00:59:52,800
know, maybe even as far back as
like, digital console Al's, you
1056
00:59:52,800 --> 00:59:57,500
know, when, when we went from
analog to digital consoles, it's
1057
00:59:57,500 --> 01:00:00,600
huge, its massive.
So I'm sure competitors are
1058
01:00:00,607 --> 01:00:06,100
going good, damn it, you know,
do you plan to license the
1059
01:00:06,100 --> 01:00:07,600
technology?
Probably not.
1060
01:00:09,000 --> 01:00:11,600
You know, a lot of people have
asked me this and I've never had
1061
01:00:12,600 --> 01:00:16,500
I guess.
I've always said no, but maybe
1062
01:00:16,500 --> 01:00:18,400
that's a mistake.
I don't know who know.
1063
01:00:18,400 --> 01:00:22,700
I love, Bill loudspeakers.
I want I want our loudspeakers
1064
01:00:22,700 --> 01:00:24,300
across the world.
Yeah.
1065
01:00:24,500 --> 01:00:26,700
Yeah.
I understand and you have such
1066
01:00:26,700 --> 01:00:29,500
an advantage right now so it's
very cool.
1067
01:00:29,800 --> 01:00:32,100
Well, thank you my friend, the
real conversation.
1068
01:00:32,100 --> 01:00:33,900
I'm sure it would be.
Yeah, yeah.
1069
01:00:33,900 --> 01:00:38,800
Well Money Talks yeah.
But but but it does Come back to
1070
01:00:38,800 --> 01:00:40,200
passion.
And that's why I'm here, right?
1071
01:00:40,200 --> 01:00:41,300
So of course.
Yeah.
1072
01:00:42,100 --> 01:00:44,000
Well I appreciate you.
And I look forward to meeting
1073
01:00:44,000 --> 01:00:48,500
you in person and and yeah,
thanks for doing this Marcela.
1074
01:00:48,500 --> 01:00:49,800
Really appreciate it.
Have a great day.
1075
01:00:50,100 --> 01:00:50,700
All right, sir.
00:00:00,900 --> 00:00:03,500
Thank you for joining me today
on geezers of Gear episode.
2
00:00:03,500 --> 00:00:09,800
Number 193, today's episode is
brought to you by Elation
3
00:00:09,800 --> 00:00:12,200
lighting.
Elation is simplifying.
4
00:00:12,200 --> 00:00:16,700
Ellipsoidal lighting with the
all new all-in-one KL profile
5
00:00:16,700 --> 00:00:19,900
FC.
The KL profile FC, combines
6
00:00:19,900 --> 00:00:24,100
everything, a designer needs in
one Innovative lighting package
7
00:00:24,100 --> 00:00:28,300
eliminating, the need for
additional accessories with an
8
00:00:28,300 --> 00:00:31,100
integrated manual.
Zoom range of Of seven degrees
9
00:00:31,100 --> 00:00:33,300
to 50 degrees.
The KL profile.
10
00:00:33,300 --> 00:00:35,800
FC requires no additional lens
tubes.
11
00:00:36,000 --> 00:00:40,500
Reducing costs and complexity.
It features full spectrum are
12
00:00:40,500 --> 00:00:46,100
gbma, color mixing full blackout
manual, Framing and ships with a
13
00:00:46,100 --> 00:00:50,300
designer Gobo set containing. 10
high, resolution glass gobos
14
00:00:50,600 --> 00:00:53,200
shipping.
Now the all-in-one KL profile.
15
00:00:53,200 --> 00:00:57,600
FC may be the most
cost-effective ellipsoidal
16
00:00:57,600 --> 00:00:59,900
lighting Solution on the market
today.
17
00:01:00,200 --> 00:01:04,200
Check it out at
www.lsnjlawhotline.org calm.
18
00:01:04,300 --> 00:01:08,200
And also please take time to
visit coffee cult.com that's
19
00:01:08,200 --> 00:01:13,200
with Kay's coffee cult.com and
search for geezers grind.
20
00:01:13,400 --> 00:01:16,700
It's a killer blend.
That's not too strong, but we'll
21
00:01:16,700 --> 00:01:20,300
definitely get you going in the
morning and proceeds from all
22
00:01:20,300 --> 00:01:24,800
sales of geezers grind.
Blend go to row, be backstage to
23
00:01:24,800 --> 00:01:28,000
support people.
In our industry with medical and
24
00:01:28,000 --> 00:02:01,100
other challenges,
Episode 193.
25
00:02:01,100 --> 00:02:04,700
It is so hello.
And thanks again for joining me
26
00:02:04,700 --> 00:02:07,300
here today.
I appreciate you very much for
27
00:02:07,300 --> 00:02:11,000
taking the time to listen.
And we've had a great time with
28
00:02:11,000 --> 00:02:15,100
all of the recent episodes even
the one that we replayed with
29
00:02:15,100 --> 00:02:19,700
rain from Limelight.
And you know what, I haven't
30
00:02:19,700 --> 00:02:23,300
checked to see, which light one,
I need to do that, I need to
31
00:02:23,300 --> 00:02:26,800
figure out which one won the
March Madness of moving lights
32
00:02:27,300 --> 00:02:32,400
and I'm wondering if it's the
mega Point again, or if it's
33
00:02:32,400 --> 00:02:34,000
something else this time so
we'll see.
34
00:02:34,800 --> 00:02:39,800
Anyways, what did I want to talk
about?
35
00:02:39,800 --> 00:02:41,200
I wanted to talk about the
industry.
36
00:02:41,200 --> 00:02:43,500
Of course the industry is still
wild and crazy.
37
00:02:43,500 --> 00:02:45,500
Everyone.
I talk to every day, still
38
00:02:46,500 --> 00:02:49,400
records, everyone's breaking
records, all the sound lighting
39
00:02:49,400 --> 00:02:52,200
video manufacturers say they had
their biggest year, they're
40
00:02:52,200 --> 00:02:54,800
having their biggest months.
Everyone kind of agrees that
41
00:02:54,800 --> 00:02:58,700
January was slow, but February
went back to sort of batshit
42
00:02:58,700 --> 00:02:59,700
crazy.
Load.
43
00:03:00,700 --> 00:03:02,400
So, yeah.
I mean, it's exciting.
44
00:03:02,400 --> 00:03:05,000
It's an exciting time for our
industry that everyone is
45
00:03:05,000 --> 00:03:06,500
growing.
As much as they are.
46
00:03:06,700 --> 00:03:10,200
You know, me, I'm still a bit of
a doomsday or thinking that I'm
47
00:03:10,200 --> 00:03:12,000
not a doomsday are.
I'm actually really really
48
00:03:12,000 --> 00:03:17,600
positive about everything but I
just am a realist and I see that
49
00:03:17,700 --> 00:03:21,200
this can't continue forever.
So I keep seeing that there's an
50
00:03:21,200 --> 00:03:25,600
incoming and I keep talking
about it and people laugh at me
51
00:03:25,600 --> 00:03:28,600
for it and say, didn't you say
that by now?
52
00:03:29,200 --> 00:03:33,100
Yeah, I get it the whole day 91
thing as well, right?
53
00:03:33,600 --> 00:03:37,600
So, yeah, I mean, I hope it
keeps going for a long time.
54
00:03:37,600 --> 00:03:41,100
I hope it goes for years, but I
do believe that we're going to
55
00:03:41,100 --> 00:03:43,100
see a slowing down in our
industry.
56
00:03:43,800 --> 00:03:46,300
We're going to see.
It comes to a point again, where
57
00:03:46,300 --> 00:03:51,500
we're sort of 2018-2019 mode
where we have kind of enough
58
00:03:51,500 --> 00:03:54,300
gear, but people are still
looking for a little bit more,
59
00:03:54,300 --> 00:03:56,900
or newer, or upgrading or
whatever and it gets back to
60
00:03:56,900 --> 00:04:00,300
sort of a normal Market, not one
that's just Doubling in size all
61
00:04:00,300 --> 00:04:04,200
the time.
Speaking about doubling, in
62
00:04:04,200 --> 00:04:06,900
size.
So, I know many of you have
63
00:04:06,900 --> 00:04:12,300
heard or Taken part in or have
been subject to my own software
64
00:04:12,300 --> 00:04:15,100
pains.
And so gear source is a tech
65
00:04:15,100 --> 00:04:17,000
company.
We happen to be in the lighting
66
00:04:17,000 --> 00:04:20,399
and sound and video world, but
we are a tech company.
67
00:04:20,399 --> 00:04:24,600
And we did a massive software
change last year, where we
68
00:04:24,600 --> 00:04:28,200
completely switched our platform
over to a new platform.
69
00:04:28,300 --> 00:04:33,900
We call it At forming.
And yeah, I mean, it was
70
00:04:33,900 --> 00:04:37,600
challenging.
It's still challenging but last
71
00:04:37,600 --> 00:04:40,600
week actually last Wednesday
night at 7:00, I'll never
72
00:04:40,600 --> 00:04:44,000
forget.
We did a massive change and I'll
73
00:04:44,000 --> 00:04:46,300
get into the sausage making here
a little bit.
74
00:04:46,300 --> 00:04:53,300
We switched from our a code base
of react.js to something called
75
00:04:53,300 --> 00:04:56,000
Next dot JS.
And for those of you who are
76
00:04:56,000 --> 00:05:00,900
geeky coders, you will say.
But next is Act and it is.
77
00:05:00,900 --> 00:05:06,700
It's just a lot faster.
A lot better A lot newer and I
78
00:05:06,707 --> 00:05:09,500
will tell you the change has
been like somebody turned on a
79
00:05:09,508 --> 00:05:12,800
light switch like suddenly we
had power that we didn't have
80
00:05:12,800 --> 00:05:16,900
before.
It really has been a from
81
00:05:16,900 --> 00:05:20,300
Darkness to light kind of change
and so one of the things that
82
00:05:20,300 --> 00:05:24,600
happened when we did our big
swap last year or re-platforming
83
00:05:24,600 --> 00:05:28,800
last year as we lost all of our
traffic, we lost a very large
84
00:05:28,800 --> 00:05:31,600
percentage.
Of our traffic and last week
85
00:05:31,600 --> 00:05:35,200
beginning on Wednesday night at
7:00, we got our traffic back so
86
00:05:35,400 --> 00:05:39,400
we're not back to where we were
prior to switching platforms,
87
00:05:39,400 --> 00:05:43,600
November 9th of last year, but
we're getting hell, a close.
88
00:05:44,000 --> 00:05:48,000
And so, yeah, I'm in a good mood
this week because the lights are
89
00:05:48,000 --> 00:05:51,900
back on and and it really is a
good time for for gear Source
90
00:05:51,900 --> 00:05:54,000
right now.
So thank you everyone for your
91
00:05:54,000 --> 00:05:55,900
patience.
Thank you for riding along with
92
00:05:55,900 --> 00:05:58,300
us.
Thank you for keeping me from
93
00:05:58,300 --> 00:06:01,900
jumping off a bridge.
And I appreciate all of our
94
00:06:01,900 --> 00:06:05,000
users and and I appreciate the
fact that gir Source has now
95
00:06:05,000 --> 00:06:08,700
been in business, 20 years, and
people continue to support us as
96
00:06:08,700 --> 00:06:10,400
we grow the business.
So thank you.
97
00:06:10,400 --> 00:06:14,600
We appreciate you.
So today on cases, of gear, I
98
00:06:14,608 --> 00:06:17,600
have a very cool guest somebody.
I've been trying to get on for a
99
00:06:17,600 --> 00:06:20,400
while, not because he has my
son's same name.
100
00:06:20,400 --> 00:06:26,100
His name is Jeremy but because I
think his product is really
101
00:06:26,100 --> 00:06:29,200
cool.
And so Jeremy bridge is the ER,
102
00:06:29,200 --> 00:06:32,400
of a really great company called
PK sound, which happens to be
103
00:06:32,400 --> 00:06:35,400
based out of my own Hometown
Calgary Canada as well.
104
00:06:35,700 --> 00:06:38,200
And I'm not going to tell you
much about him or his company
105
00:06:38,200 --> 00:06:39,600
because I'd like him to tell
you.
106
00:06:40,000 --> 00:06:42,300
So, let's go ahead and bring
Jeremy on right now.
107
00:06:42,700 --> 00:06:47,900
Jeremy Bridge from PK sound.
Jeremy, good morning, morning.
108
00:06:47,900 --> 00:06:50,400
How are you?
I'm doing, excellent.
109
00:06:51,100 --> 00:06:52,800
You are in sunny and warm and
beautiful.
110
00:06:52,800 --> 00:06:54,100
Calgary Canada.
Right.
111
00:06:54,100 --> 00:06:58,100
Baby in a month or two.
Yeah, but I love the snow.
112
00:06:58,100 --> 00:06:59,600
So it's hap.
It's great for me.
113
00:06:59,700 --> 00:07:01,900
Are you a skier or snowboarder
snowboarder?
114
00:07:01,900 --> 00:07:05,900
I think it's an age Gap.
You're a little bit younger than
115
00:07:05,900 --> 00:07:09,500
me.
So people, my age typically at
116
00:07:09,500 --> 00:07:13,400
least started in skiing and then
at some point may be switched
117
00:07:13,400 --> 00:07:15,800
over to snowboarding.
My son's always tried to talk me
118
00:07:15,800 --> 00:07:19,100
into Into trying it.
But you know, I've been skiing
119
00:07:19,100 --> 00:07:22,400
since I was like eight or nine
and I just don't want to fall
120
00:07:22,400 --> 00:07:25,400
and get hurt and stuff.
Yeah, I hear that out.
121
00:07:25,400 --> 00:07:28,800
I started skiing and then I
started snowboarding because I
122
00:07:28,808 --> 00:07:32,100
thought it was cool but I think
skiing's like come up a lot in
123
00:07:32,100 --> 00:07:36,000
the cool Factor these days.
Yeah, the kids are skiing again,
124
00:07:36,000 --> 00:07:37,700
you know?
Yeah, but they're doing crazy
125
00:07:37,700 --> 00:07:39,900
shit on skis.
Really, they're not, they're not
126
00:07:39,900 --> 00:07:43,500
just pointing them downhill and
and turning and stuff.
127
00:07:43,500 --> 00:07:45,600
They're doing like snowboard
stuff.
128
00:07:45,800 --> 00:07:48,800
On skis and they don't use
poles, you know which tells you
129
00:07:48,800 --> 00:07:50,600
that they're doing some crazy
shit, right?
130
00:07:50,600 --> 00:07:57,200
So yeah now I you know I'm
having a harder time with skiing
131
00:07:57,200 --> 00:08:03,000
now because I guess of my age
and and my conditioning is good,
132
00:08:03,000 --> 00:08:05,500
you know I actually size all the
time and stuff, but I just find
133
00:08:05,500 --> 00:08:10,800
that skiing is such a different
tool kit that you need and you
134
00:08:10,800 --> 00:08:13,100
live in Florida.
You don't practice those tools
135
00:08:13,200 --> 00:08:16,600
here.
Right.
136
00:08:16,600 --> 00:08:20,200
So, you know, I didn't used to
have to, like I would just show
137
00:08:20,200 --> 00:08:24,400
up in Canada and ski for a few
days and I felt just fine.
138
00:08:24,400 --> 00:08:27,600
Now, I ski a few runs and my
legs feel like they're going to
139
00:08:27,600 --> 00:08:30,600
fall off.
So the first day is always like
140
00:08:30,600 --> 00:08:32,200
that.
It's a bummer.
141
00:08:32,400 --> 00:08:37,299
It's a bummer getting old.
So, you know, I've done a crash
142
00:08:37,299 --> 00:08:39,700
course, learning about p.k.
sound.
143
00:08:39,700 --> 00:08:42,000
I feel like I should know
everything about your company
144
00:08:42,000 --> 00:08:45,900
because I am from Calgary, but
I've been gone 30 years and And
145
00:08:45,900 --> 00:08:47,800
your company hasn't been around
for.
146
00:08:48,200 --> 00:08:50,700
What is it now?
Like 2000.
147
00:08:50,700 --> 00:08:53,400
What year did you really write?
Yeah.
148
00:08:53,400 --> 00:08:58,200
Normally we incorporated in 2005
and it was hot for quite some
149
00:08:58,200 --> 00:09:00,800
time.
And then nine is when we kind of
150
00:09:01,200 --> 00:09:03,300
say that we started doing it.
Yeah.
151
00:09:03,600 --> 00:09:05,700
Go job.
Let's say, yeah, I want to, I
152
00:09:05,700 --> 00:09:09,200
want to go way back before that.
So, you know, I read somewhere
153
00:09:09,200 --> 00:09:12,000
that you started it, you
literally were like kind of a
154
00:09:12,000 --> 00:09:15,300
hobbyist making speakers at 14
years old or whatever.
155
00:09:16,100 --> 00:09:21,900
Wow, or subwoofer when I was 14
and literally, with, with a
156
00:09:21,900 --> 00:09:26,200
skill, saw in my, in my friends,
Mom's Kitchen.
157
00:09:28,100 --> 00:09:33,100
So did you just not like Long
and McQuaid or whatever you
158
00:09:33,100 --> 00:09:35,200
didn't want to go by while we
couldn't afford it.
159
00:09:35,200 --> 00:09:38,100
Yeah, we literally were trying
to make a subwoofer box for my
160
00:09:38,100 --> 00:09:42,300
buddy's car and he had some of
his dad's old speakers from his
161
00:09:42,300 --> 00:09:46,300
house and so we're like well we
need these don't fit so we just
162
00:09:46,300 --> 00:09:50,400
want to make a we want to make a
subwoofer box for his trunk and
163
00:09:50,400 --> 00:09:53,000
so that's what we had and that's
awesome.
164
00:09:53,100 --> 00:09:55,600
But it together.
Yeah that's awesome.
165
00:09:56,200 --> 00:09:59,800
And so like from I'm there it
actually kind of became a thing
166
00:09:59,800 --> 00:10:05,500
and so at what point like, did
it go from Hobby to hey, I might
167
00:10:05,500 --> 00:10:09,500
actually do a little more with
this thing than just making
168
00:10:09,500 --> 00:10:13,800
friends subwoofer boxes.
It was a long path actually, I
169
00:10:13,808 --> 00:10:16,400
moved to Calgary to take
engineering.
170
00:10:16,600 --> 00:10:19,100
So where were you before that?
I was in Red Deer.
171
00:10:19,200 --> 00:10:23,400
Well, okay, I lived in central
Alberta out near Rocky Mountain
172
00:10:23,400 --> 00:10:29,700
House and then out near Statler.
And then when I was 22, I would
173
00:10:29,700 --> 00:10:32,200
like all good, Alberta kids.
I work the rig's for a while.
174
00:10:32,200 --> 00:10:34,500
Hmm.
And then, when I was 22, I
175
00:10:34,508 --> 00:10:37,600
decided to let my mom was right.
And she be telling me my whole
176
00:10:37,600 --> 00:10:39,000
life that I'm supposed to be an
engineer.
177
00:10:39,000 --> 00:10:43,200
So I was like, okay, Mom.
I'm old enough to That you are
178
00:10:43,300 --> 00:10:46,500
always right?
Yeah and so I moved to Calgary
179
00:10:46,500 --> 00:10:50,500
to take engineering but with the
full intention to work in oil
180
00:10:50,500 --> 00:10:52,100
and gas actually.
Yeah.
181
00:10:52,500 --> 00:10:56,500
And while I was in university
like every kid in University, I
182
00:10:56,508 --> 00:10:58,000
like the party.
Yeah.
183
00:10:58,000 --> 00:11:01,800
And I also like, I also
continued to have a passion for
184
00:11:01,800 --> 00:11:06,400
building loudspeakers, and so
when I was in university to try
185
00:11:06,400 --> 00:11:09,100
and make some extra cash, I
started a little rental company
186
00:11:09,300 --> 00:11:13,800
building my own loudspeakers in
our Are actually our basement at
187
00:11:13,800 --> 00:11:17,400
that point that point because
the garage wasn't big enough.
188
00:11:17,400 --> 00:11:21,900
Yeah.
And then really, I don't know if
189
00:11:21,900 --> 00:11:24,500
I ever made any money, I may be
spent more money.
190
00:11:24,700 --> 00:11:28,100
Yeah, on basically how those are
deadly sins but that's usually
191
00:11:28,100 --> 00:11:29,100
how it goes.
Yeah.
192
00:11:29,600 --> 00:11:36,100
And then actually my wife was my
roommate actually at that point
193
00:11:36,400 --> 00:11:40,900
and she was part of this little
Festival in the interior BC and
194
00:11:40,900 --> 00:11:44,700
at that point it was maybe.
Weird people, but she'd lived
195
00:11:44,700 --> 00:11:49,900
there her whole life was called
Shambhala music festival and one
196
00:11:49,900 --> 00:11:52,700
of the stages needs sound and
she knew I had a passion in
197
00:11:52,700 --> 00:11:55,900
building speakers and she's
like, I'm pretty sure my and she
198
00:11:55,900 --> 00:11:58,100
know I was trying to, you know,
have a little rental company.
199
00:11:58,300 --> 00:12:03,000
She's like, I'm pretty sure my
roommate can do it and so that
200
00:12:03,000 --> 00:12:06,300
at the end there it went and
that was actually the first,
201
00:12:06,300 --> 00:12:08,500
like, kind of real Festival.
It maybe it was a little bit
202
00:12:08,500 --> 00:12:12,000
bigger than 300, but not many
not much bigger when was it.
203
00:12:13,800 --> 00:12:17,400
2001.
Okay guys, who somewhere in
204
00:12:17,400 --> 00:12:19,100
there?
You know what's weird about that
205
00:12:19,100 --> 00:12:23,900
story though, because I love the
story but it's a very common
206
00:12:23,900 --> 00:12:28,200
story when you're talking to
companies like turbo sound or
207
00:12:28,200 --> 00:12:31,300
like, you know, all of them.
Yeah.
208
00:12:31,300 --> 00:12:35,200
Aw they all started but it was
in the 70s.
209
00:12:35,200 --> 00:12:39,500
It wasn't in the early 2000s.
It was in the 70s and they built
210
00:12:39,500 --> 00:12:42,000
loudspeakers because they had
to, you know, that's just how
211
00:12:42,000 --> 00:12:44,500
you It, you want to sound
company, you got to build your
212
00:12:44,500 --> 00:12:49,400
boxes, you know?
And you're one of the very few
213
00:12:49,400 --> 00:12:54,600
that I've heard, did that in the
2000s, I think the difference
214
00:12:54,600 --> 00:12:57,500
was we wanted something
different so I had a passion but
215
00:12:57,500 --> 00:13:00,700
we wanted something different.
It was the beginning of
216
00:13:00,700 --> 00:13:03,400
electronic music in North
America.
217
00:13:03,500 --> 00:13:06,800
You know that's where our teeth
and we were a bunch of young
218
00:13:06,800 --> 00:13:10,200
kids and we wanted something.
We wanted a different feeling a
219
00:13:10,208 --> 00:13:15,000
different experience than What
the current sound providers were
220
00:13:15,000 --> 00:13:16,100
providing good.
Really.
221
00:13:16,100 --> 00:13:18,600
Honestly, at that point it was
was significantly.
222
00:13:18,600 --> 00:13:20,100
More bass heavy.
As what we wanted?
223
00:13:20,100 --> 00:13:21,800
Yeah.
Yeah, that's what I was
224
00:13:21,800 --> 00:13:25,700
thinking.
When your specific to EDM, maybe
225
00:13:25,700 --> 00:13:27,300
you're just looking for more
bottom end.
226
00:13:27,700 --> 00:13:31,100
The other thing too, is these
festivals, would start on Friday
227
00:13:31,500 --> 00:13:34,800
and then they would never stop
until Monday or longer, right?
228
00:13:34,800 --> 00:13:39,900
So, you know, pick December
fighters of that time would just
229
00:13:39,900 --> 00:13:42,000
like you kids are crazy.
No way I'm going to take.
230
00:13:42,200 --> 00:13:46,900
Nice speakers to the middle of
the Bush and have them play at
231
00:13:46,900 --> 00:13:51,900
maximum level for, you know, an
entire weekend a week.
232
00:13:52,000 --> 00:13:53,200
Yeah.
I mean, that was sort of early
233
00:13:53,200 --> 00:13:55,600
days for EDM festivals, you
know, what?
234
00:13:55,600 --> 00:13:58,300
Even now, even, you know, again,
I'm down here in South Florida.
235
00:13:58,300 --> 00:14:04,000
So Ultra, you know, talking
early 2000's that was, that was
236
00:14:04,000 --> 00:14:06,000
early days for Altra and
loyalty.
237
00:14:06,000 --> 00:14:08,200
No.
I mean, yeah, yeah, yeah.
238
00:14:08,300 --> 00:14:11,400
Ultra was just in Europe but it
was pretty small here.
239
00:14:11,400 --> 00:14:14,500
Still Yeah, it was well
festivals in general.
240
00:14:14,500 --> 00:14:17,800
I think we're always bigger in
Europe, like, at it was talking
241
00:14:17,800 --> 00:14:20,600
to someone God.
I'm not going to remember the
242
00:14:20,600 --> 00:14:22,400
number.
The number is insane.
243
00:14:22,700 --> 00:14:25,800
I was talking to someone in the
Netherlands, and he was telling
244
00:14:25,800 --> 00:14:30,400
me the Number forty thousand
keeps popping in my head, but he
245
00:14:30,400 --> 00:14:34,100
was telling me, there's like
40,000 different festivals.
246
00:14:34,800 --> 00:14:37,500
Wow.
And Netherlands every year, And
247
00:14:37,500 --> 00:14:40,600
I'm like, that's impossible,
like, how is that even possible?
248
00:14:40,600 --> 00:14:42,700
Netherlands is coming very, very
fine.
249
00:14:42,700 --> 00:14:46,600
People, we have a good
contingent there and that we
250
00:14:46,600 --> 00:14:48,500
talk about it and they are the
numbers.
251
00:14:48,500 --> 00:14:50,600
They were, I don't remember the
numbers are telling me but I'm
252
00:14:50,600 --> 00:14:52,200
neither was very high like,
you're talking.
253
00:14:52,300 --> 00:14:55,600
Yeah, I'm pretty sure it's
40,000 and I know that it sounds
254
00:14:55,600 --> 00:14:58,600
like a ridiculous number, but I
remember it being that
255
00:14:58,600 --> 00:15:02,500
ridiculous and rest of us, they
love their festivals.
256
00:15:02,500 --> 00:15:05,300
Well, on the other thing is it's
not a big hot spot for tours.
257
00:15:05,300 --> 00:15:09,000
So, you know, not a lot of Is go
through the Netherlands so they
258
00:15:09,000 --> 00:15:12,600
end up having festivals instead
I guess which is, which is
259
00:15:12,600 --> 00:15:15,000
crazy.
Yeah, you know, I wasn't
260
00:15:15,000 --> 00:15:18,300
familiar with that Shambala
festival and I when I was doing
261
00:15:18,300 --> 00:15:22,500
some research on your company
and on you I went back and
262
00:15:22,500 --> 00:15:25,200
looked at that and that it's
very cool.
263
00:15:25,200 --> 00:15:28,400
Like the stage last year.
I think you call it the village
264
00:15:28,400 --> 00:15:31,000
or something like that.
Yeah was.
265
00:15:31,100 --> 00:15:33,400
And I have been the curated the
stage.
266
00:15:33,400 --> 00:15:34,800
It's my hobby now.
Really?
267
00:15:34,800 --> 00:15:36,800
Honestly it's kind of my
artistic.
268
00:15:37,100 --> 00:15:40,600
Let I may be.
Yeah but we we first we're doing
269
00:15:40,600 --> 00:15:42,900
sound for it and then we got
asked to actually do the stage
270
00:15:42,900 --> 00:15:44,300
directors for it.
Yeah.
271
00:15:44,300 --> 00:15:48,600
And we doing it for Since 2006 I
guess.
272
00:15:48,600 --> 00:15:51,400
Yeah, it's not fairly her.
She does all the real work now
273
00:15:51,400 --> 00:15:54,200
and I just, you know, show up
and have fun off.
274
00:15:54,200 --> 00:15:56,600
Looks incredible.
How big is this Festival
275
00:15:56,600 --> 00:16:01,400
Shambala Festival?
Well now, it's about 14 thousand
276
00:16:01,400 --> 00:16:02,500
attendees.
Wow.
277
00:16:02,800 --> 00:16:05,200
And it's a one-day thing or a,
we do it.
278
00:16:05,600 --> 00:16:10,100
It's a week, the core days or a
week and the attendees are there
279
00:16:10,100 --> 00:16:12,800
for, about a week, There's a bit
ramp up.
280
00:16:12,800 --> 00:16:15,200
And, uh, you know, whether out
in the fields, looking for
281
00:16:15,200 --> 00:16:19,000
mushrooms, for the first few,
You have been at the music part
282
00:16:19,000 --> 00:16:20,800
of it.
There's a mushroom hunt for
283
00:16:20,800 --> 00:16:23,100
three days and then four days of
music.
284
00:16:25,400 --> 00:16:29,100
Yeah, I've been to some of those
fields in in British Columbia
285
00:16:29,100 --> 00:16:32,300
and really Columbia 40 years ago
but I've been to some of those
286
00:16:32,300 --> 00:16:34,300
fields.
Yeah, it's pretty cool.
287
00:16:34,300 --> 00:16:36,700
It's pretty unique.
The family still owns the land,
288
00:16:36,700 --> 00:16:40,000
the family, still curates, the
festival that is awesome
289
00:16:40,200 --> 00:16:42,900
corporate sponsorship.
So it still has like a very
290
00:16:42,900 --> 00:16:46,800
unique kind of like, I don't
know and it must Must be
291
00:16:46,800 --> 00:16:48,400
profitable because it keeps
happening.
292
00:16:48,500 --> 00:16:50,200
Yeah, yeah, of course.
That's right.
293
00:16:50,200 --> 00:16:51,600
It's all right.
What a great story.
294
00:16:52,200 --> 00:16:56,800
Yeah, I'd love that.
So, it was before committing to
295
00:16:56,800 --> 00:16:59,000
a life of sound.
You, you were, you were an oil
296
00:16:59,000 --> 00:17:05,099
guy, you talked about that.
But so that's an interesting
297
00:17:05,099 --> 00:17:08,700
thought to because I looked at
your sort of your bio your
298
00:17:08,700 --> 00:17:12,700
history on LinkedIn and I saw
you worked as an engineer in an
299
00:17:12,700 --> 00:17:15,700
oil company, which cannot be a
low-paying job.
300
00:17:16,800 --> 00:17:22,400
For a couple of years.
And so, you know, was it, your
301
00:17:22,400 --> 00:17:24,900
wife or your mother that you had
to call and say I'm not going to
302
00:17:24,908 --> 00:17:27,099
be an engineer in an oil company
anymore.
303
00:17:27,099 --> 00:17:29,000
I want to go into the Sound
business.
304
00:17:29,500 --> 00:17:32,200
Oh, it was my mother.
My wife was like all their I
305
00:17:32,200 --> 00:17:34,300
really walk for the ride.
She's helped.
306
00:17:34,300 --> 00:17:36,700
She's been a founder of.
She is a Founder in p.k., that's
307
00:17:36,700 --> 00:17:40,900
kind of the beginning, but I do
remember the day that I called
308
00:17:40,900 --> 00:17:44,500
my mom and told her I was gonna
quit my downtown oil and gas
309
00:17:44,500 --> 00:17:47,600
drop too.
To do PK full time and no one,
310
00:17:47,600 --> 00:17:51,500
actually.
She was like good for you really
311
00:17:51,500 --> 00:17:56,400
not in the conversation to go
that way but she was like, you
312
00:17:56,400 --> 00:17:58,500
know what, you got your
engineering degree.
313
00:17:58,800 --> 00:18:01,800
That means that you have the
freedom to pursue what you love.
314
00:18:02,000 --> 00:18:04,600
And if anything happens you can
always go back to it.
315
00:18:04,600 --> 00:18:07,300
Do what you love, I have a
similar, but way worse, calm
316
00:18:07,300 --> 00:18:10,900
conversation with my mom.
When I wanted to quit school in
317
00:18:10,900 --> 00:18:13,500
tenth grade and go on the road
with a rock band, which I
318
00:18:13,500 --> 00:18:18,800
ultimately did.
And And and she had a similar
319
00:18:18,800 --> 00:18:22,200
answer remarkably, you know, the
hey schools, not for everybody.
320
00:18:22,200 --> 00:18:24,700
If you don't want to, if you
don't want to be a student.
321
00:18:24,700 --> 00:18:28,100
I mean, at the time, I was like
full on straight, A grades and
322
00:18:28,100 --> 00:18:30,200
stuff.
But I was I was a passionate
323
00:18:30,200 --> 00:18:31,900
musician.
I wanted to go on the road and
324
00:18:31,900 --> 00:18:35,100
play music and that's all there
was to it.
325
00:18:35,100 --> 00:18:37,700
So yeah, moms can be very
supportive.
326
00:18:38,900 --> 00:18:42,000
Yeah.
But you know I'm sure that was a
327
00:18:42,000 --> 00:18:45,500
scary thing, you know?
Of course it was scary.
328
00:18:45,500 --> 00:18:47,300
Yeah.
How about of a job like that
329
00:18:47,300 --> 00:18:50,100
with nothing but a secure
future, you know?
330
00:18:52,200 --> 00:18:56,700
at that point, you know, like It
was too much to be a PK.
331
00:18:56,700 --> 00:19:00,000
Had been growing all along the
way, even when I have an oil and
332
00:19:00,000 --> 00:19:05,100
gas job, he almost like against
my will.
333
00:19:05,400 --> 00:19:07,300
Yeah.
Just because of all these
334
00:19:07,300 --> 00:19:10,200
connections that we made and,
you know, artists started
335
00:19:10,200 --> 00:19:14,400
touring with our sound and so
then in 2009 we were like, okay,
336
00:19:14,400 --> 00:19:17,400
this is too much to be a hobby.
We either just stop doing it or
337
00:19:17,400 --> 00:19:20,400
we really give it our all.
Yeah, so yeah, we took the
338
00:19:20,400 --> 00:19:23,700
plunge and I really cool.
You know, I've had a lot of
339
00:19:23,700 --> 00:19:26,400
friends.
Ask me about that like, you
340
00:19:26,400 --> 00:19:29,400
know, should I quit my job to
start the company and you did it
341
00:19:29,400 --> 00:19:34,000
so right, I mean having a really
not only a good job, but an
342
00:19:34,000 --> 00:19:37,800
extremely stable job that pays
really well and all of that
343
00:19:37,800 --> 00:19:42,200
stuff having that stability
while you're building a company
344
00:19:42,200 --> 00:19:44,000
in the background.
Even if you didn't expect for
345
00:19:44,008 --> 00:19:47,500
that company to grow bigger or
anything like that, you know,
346
00:19:47,500 --> 00:19:52,100
it's just it takes so much
pressure off and after sure, it
347
00:19:52,100 --> 00:19:54,900
also allows you to make the
right decisions for the Reasons
348
00:19:54,900 --> 00:19:57,400
like you're not just going well
but I need the money.
349
00:19:57,400 --> 00:20:00,900
So I'm going to sell this guy a
crappy sound system or whatever,
350
00:20:00,900 --> 00:20:04,600
right?
Yeah so so yeah PK.
351
00:20:05,400 --> 00:20:09,700
So PK started in 2003 but you
didn't really make it a
352
00:20:09,900 --> 00:20:14,500
full-time thing and you know,
you didn't become the CEO of PK
353
00:20:14,500 --> 00:20:17,100
until really 2009.
Right?
354
00:20:17,300 --> 00:20:18,500
Yeah.
Yeah, really.
355
00:20:18,700 --> 00:20:21,300
So what is PK W PK stand for?
Because it's none of your
356
00:20:21,300 --> 00:20:23,500
initials.
It's none of my initials.
357
00:20:23,500 --> 00:20:29,000
It stands for pull or kinetic,
of course, which is the It
358
00:20:29,000 --> 00:20:32,000
describes controlling sound
through motion.
359
00:20:32,200 --> 00:20:34,900
Yeah.
So you always knew you were
360
00:20:34,908 --> 00:20:39,100
going to go that direction.
I kind of had it morphed over
361
00:20:39,100 --> 00:20:42,600
the years but I always had a
thought to that.
362
00:20:42,600 --> 00:20:46,000
That's kind of where the
technology needed to go.
363
00:20:46,000 --> 00:20:47,900
I guess you know.
Interesting.
364
00:20:48,100 --> 00:20:50,600
Yeah.
I mean based on the name it
365
00:20:50,600 --> 00:20:53,400
feels like you kind of set up
the company and got it going and
366
00:20:53,400 --> 00:20:57,200
got it to a point of stability,
and then dove into the big idea.
367
00:21:00,400 --> 00:21:02,000
Yeah, I guess I guess a little
bit.
368
00:21:02,000 --> 00:21:06,000
Yeah, the idea was always there.
It just wasn't going to be
369
00:21:06,000 --> 00:21:08,500
executed, wasn't.
Holy be holy for Mad.
370
00:21:08,600 --> 00:21:10,600
Yeah.
For yeah, yeah.
371
00:21:11,600 --> 00:21:18,800
So 2009 you dive in head first
and then I read that you opened
372
00:21:18,800 --> 00:21:21,200
and I think a u.s. office,
right?
373
00:21:21,800 --> 00:21:26,200
We did in 2011, we opened the
u.s. office in San Francisco.
374
00:21:26,900 --> 00:21:28,400
Don't ask me why I said
Francisco.
375
00:21:28,400 --> 00:21:30,400
It's probably just because it's
the most of the Itís, that we
376
00:21:30,400 --> 00:21:31,800
knew were from there.
Yeah.
377
00:21:33,200 --> 00:21:35,400
And we were touring quite a lot
in the US.
378
00:21:35,400 --> 00:21:38,500
And we, at that point we were
still really primarily rental
379
00:21:38,500 --> 00:21:39,600
company.
Yeah.
380
00:21:40,300 --> 00:21:43,200
Both in Canada, and in the u.s.
we are building loudspeakers for
381
00:21:43,200 --> 00:21:47,400
ourself people started calling
us and being like, hey, we saw
382
00:21:47,400 --> 00:21:50,600
your loudspeakers on tour, you
know, could be by them.
383
00:21:50,700 --> 00:21:53,600
So then that's really how the
manufacturing stud started.
384
00:21:53,600 --> 00:21:56,600
But, yeah, the San Francisco
office was too.
385
00:21:57,800 --> 00:22:03,200
Serve the US tours and going and
and most of your clientele was
386
00:22:03,200 --> 00:22:06,400
EDM.
Most, mostly DJ's was all EDM
387
00:22:06,400 --> 00:22:08,600
awliya.
Yeah, interesting.
388
00:22:09,000 --> 00:22:11,000
Yeah.
And was that more?
389
00:22:11,000 --> 00:22:13,900
Because that was where your head
was at?
390
00:22:13,900 --> 00:22:16,600
Or was that just what your
products were best suited to
391
00:22:17,000 --> 00:22:18,500
know?
I mean it's just for our network
392
00:22:18,500 --> 00:22:21,500
is that you really I don't think
you really, you know, you always
393
00:22:21,500 --> 00:22:24,000
try to build a loudspeaker so
that it can serve all genres.
394
00:22:24,000 --> 00:22:27,300
But but you grow away your
network is and we got started.
395
00:22:27,500 --> 00:22:30,100
Electronic music.
And that's where, you know, the
396
00:22:30,100 --> 00:22:33,400
friends that were sleeping in my
bedroom, all of a sudden were
397
00:22:33,600 --> 00:22:36,700
big touring artists or selimiye
Barracks, but big touring
398
00:22:36,700 --> 00:22:38,200
artists, it's just gross like
that, right?
399
00:22:38,200 --> 00:22:39,400
Yeah.
Yeah.
400
00:22:39,400 --> 00:22:44,700
And I mean that was a good time
to because these DJ's a lot of
401
00:22:44,700 --> 00:22:49,500
them went from, you know, making
you know, a thousand or five
402
00:22:49,500 --> 00:22:52,200
thousand a night to making a
hundred thousand a night and
403
00:22:52,200 --> 00:22:55,000
flying in private jets that is
exactly correct.
404
00:22:55,000 --> 00:22:56,300
Yeah.
Yeah.
405
00:22:56,300 --> 00:23:00,600
I mean they became Rock stars
like very quickly and very
406
00:23:00,600 --> 00:23:02,600
quick.
I have a friend down here in
407
00:23:02,600 --> 00:23:09,000
South Florida, who was one of
the people who was responsible
408
00:23:09,000 --> 00:23:12,000
for that shift?
It's a woman named pam.
409
00:23:12,000 --> 00:23:14,300
Pam, DJ do, you know?
Pam and oh my God.
410
00:23:15,000 --> 00:23:17,100
Yeah.
So Pam Kennedy was one of the
411
00:23:17,108 --> 00:23:20,700
people and she was working for.
I believe she was working with
412
00:23:20,800 --> 00:23:26,200
Paul.
What's Paul EDM Paul older guy?
413
00:23:27,400 --> 00:23:32,400
Old-school, Paul Paul's, there's
lots of Falls.
414
00:23:32,400 --> 00:23:37,700
I don't remember his last name,
British guy anyways, she was
415
00:23:37,700 --> 00:23:40,700
working with him.
Is it open felt or something?
416
00:23:41,600 --> 00:23:44,100
I mean, that is the DJ.
Paul Oakenfold is a DJ.
417
00:23:44,100 --> 00:23:46,400
Yeah, maybe it was him.
He was one of the guys that she
418
00:23:46,408 --> 00:23:48,700
was working with.
I don't know, she had all these
419
00:23:48,700 --> 00:23:53,400
famous DJs and and she helped
them kind of go from being, you
420
00:23:53,400 --> 00:23:57,000
know, beaten-down club DJs to be
in pop.
421
00:23:57,200 --> 00:23:59,900
Ours, yeah.
Which was pretty cool.
422
00:24:00,800 --> 00:24:06,500
So you know I want like your
story's interesting because I
423
00:24:06,508 --> 00:24:08,900
want to get I want to get into a
whole bunch of things because I
424
00:24:08,900 --> 00:24:11,500
want to get into your people
side of things because I love I
425
00:24:11,500 --> 00:24:16,700
love how you've assembled your
company and how the importance
426
00:24:16,700 --> 00:24:19,000
that you place on people.
But I also really want to get
427
00:24:19,000 --> 00:24:21,300
into the technology and
admittedly.
428
00:24:21,300 --> 00:24:25,400
I'm not an audio technology guy,
I know enough to at least have
429
00:24:25,400 --> 00:24:27,900
somewhat of a conversation with
you So, I'll try not to be
430
00:24:27,900 --> 00:24:29,600
completely stupid with my
questions.
431
00:24:29,600 --> 00:24:36,400
But you know, where did the idea
for a motorized array come from?
432
00:24:36,400 --> 00:24:39,900
Because I'll tell you in sort of
the aftereffect, it kind of
433
00:24:39,908 --> 00:24:42,800
seems like a world.
Uh, you know, it seems like a
434
00:24:42,800 --> 00:24:47,000
very logical thing.
Although, if I had a, I had a
435
00:24:47,008 --> 00:24:49,600
dollar for every time somebody
said that, I had that idea.
436
00:24:49,600 --> 00:24:52,000
Like, I mean, it's just, yes, it
makes sense, right?
437
00:24:52,200 --> 00:24:55,900
And the idea just came from
being a young engineer setting
438
00:24:55,900 --> 00:24:59,900
up shows.
And being like this, this
439
00:24:59,900 --> 00:25:02,900
process is mad.
Why is this process not been
440
00:25:02,900 --> 00:25:06,500
automated?
It's like my couch, you know my
441
00:25:06,500 --> 00:25:10,400
recliner has a motor in it
because for convenience but but
442
00:25:10,400 --> 00:25:16,000
really The process just seemed
way too manual for me and and
443
00:25:16,000 --> 00:25:21,600
ultimately I was like why why is
it that every time?
444
00:25:21,700 --> 00:25:24,300
Every day I go to a different
venue which is a different shape
445
00:25:24,300 --> 00:25:26,900
and size.
Yeah, the loudspeakers that I
446
00:25:26,908 --> 00:25:31,600
have to use our fixed right.
You know you can generally set
447
00:25:31,600 --> 00:25:35,500
them up but in a manual nature
to try and cover shapes and I'm
448
00:25:35,500 --> 00:25:39,400
like this doesn't make sense.
Why can't we have a speaker?
449
00:25:40,000 --> 00:25:41,800
I always had the idea.
Why can't we have a speaker?
450
00:25:42,000 --> 00:25:44,200
It can change like a light,
right?
451
00:25:44,200 --> 00:25:47,900
You can focus a light.
Yeah, you can widen it.
452
00:25:48,100 --> 00:25:50,800
Well, we got away from manually,
focusing lights.
453
00:25:50,900 --> 00:25:54,400
Well, you know, in all my long,
long time ago, 30 years ago.
454
00:25:55,000 --> 00:25:58,400
So I was like, wow, can we just
motorized it?
455
00:25:58,600 --> 00:26:01,300
And I'm sure.
And I know, lots of people I've
456
00:26:01,300 --> 00:26:03,900
had talked to people from Meyer
from lots of other companies
457
00:26:03,900 --> 00:26:05,500
are, like, I had this idea a
long time ago.
458
00:26:05,700 --> 00:26:08,700
Yeah.
But at some point, an idea
459
00:26:08,700 --> 00:26:12,900
becomes able to be reality
because You know, different
460
00:26:12,900 --> 00:26:15,000
Technologies converge.
Yeah.
461
00:26:15,600 --> 00:26:19,900
The actuators have become a lot
more robust and a lot less
462
00:26:19,900 --> 00:26:23,300
expensive because of other
Industries like Automotive like
463
00:26:23,300 --> 00:26:24,800
solar.
Yeah.
464
00:26:24,900 --> 00:26:28,100
Oh so you get other Industries
driving down the cost of these
465
00:26:28,100 --> 00:26:29,600
parts.
They could become more readily
466
00:26:29,600 --> 00:26:35,800
available embedded systems or
you know it's they're not like
467
00:26:35,800 --> 00:26:37,200
voodoo magic anymore.
Right?
468
00:26:37,200 --> 00:26:40,400
You know putting together an
embedded system is Known
469
00:26:40,400 --> 00:26:44,000
technology.
So and then computer software,
470
00:26:44,000 --> 00:26:46,800
same kind of thing.
So, all the tools were there,
471
00:26:46,800 --> 00:26:50,400
they just need to be put
together and idea to the I
472
00:26:50,400 --> 00:26:52,800
hadn't we had.
Literally at that point, I was
473
00:26:52,800 --> 00:26:54,700
the engineering team at PK
myself.
474
00:26:54,700 --> 00:26:57,500
Yeah which I and I couldn't do
all that myself.
475
00:26:57,500 --> 00:27:00,200
So I pitched the idea to the
National research Council of
476
00:27:00,200 --> 00:27:06,100
Canada and they got behind it
and then I want to go backwards
477
00:27:06,100 --> 00:27:08,600
just a little bit.
Yes there's probably people
478
00:27:08,600 --> 00:27:09,600
listening to this going.
What?
479
00:27:09,700 --> 00:27:11,000
The hell, are they talking
about?
480
00:27:11,200 --> 00:27:15,500
So, what you did basically, and
I'm sure you're going to tell me
481
00:27:15,500 --> 00:27:19,000
I'm wrong here, but what you did
really was, you took a line
482
00:27:19,000 --> 00:27:23,400
array system and a liner a, from
what my basic understanding a
483
00:27:23,408 --> 00:27:24,600
liner.
A, there's sort of a
484
00:27:24,600 --> 00:27:29,600
mathematical equation as to how
a liner a is positioned, how
485
00:27:29,600 --> 00:27:33,900
many boxes are in the array and
and the direction of those
486
00:27:33,900 --> 00:27:39,600
boxes, based on the room that
you're putting sound into or the
487
00:27:39,700 --> 00:27:43,600
Space that you're putting sound
into and so far, is that
488
00:27:43,600 --> 00:27:46,000
relatively accurate?
It's relatively act, okay?
489
00:27:46,000 --> 00:27:49,100
Yeah.
And so every time you every time
490
00:27:49,100 --> 00:27:54,500
that condition changes, you have
to, then go unbolt these arrays
491
00:27:54,500 --> 00:27:57,600
that are in some sort of a
curved array, you have to unbolt
492
00:27:57,600 --> 00:28:01,600
them and change the angles of
that curve to better suit that
493
00:28:01,600 --> 00:28:03,800
space.
Yes, accurate so far.
494
00:28:05,300 --> 00:28:10,500
And so, what you did, Is you
found a way that you can
495
00:28:11,500 --> 00:28:13,700
presumably?
There's a piece of software
496
00:28:13,700 --> 00:28:16,900
involved that reads the room and
that says, here's the angles
497
00:28:16,900 --> 00:28:20,800
that this thing needs, both
vertical and horizontal angles
498
00:28:20,800 --> 00:28:24,900
that this thing needs an droop
and all of a sudden the system
499
00:28:24,900 --> 00:28:29,400
is in those positions and you
don't have to deal with all of
500
00:28:29,400 --> 00:28:34,000
the time consuming and and heavy
work of moving things around on
501
00:28:34,000 --> 00:28:36,300
the hardware that you're hanging
the system from, right.
502
00:28:37,000 --> 00:28:38,300
Yeah, I mean you pretty much
have it.
503
00:28:38,300 --> 00:28:41,000
Yeah, yeah.
See, I'm not that stupid.
504
00:28:41,000 --> 00:28:43,600
I thought I would never get
through that with you.
505
00:28:44,700 --> 00:28:47,000
I thought there was no way I was
gonna get through that one.
506
00:28:47,700 --> 00:28:50,600
Well, the big things too.
About the liner a though, when
507
00:28:50,600 --> 00:28:53,100
the liner I took over from the
old trapezoidal arrays, you
508
00:28:53,100 --> 00:28:54,800
know, like the big old wall of
sound.
509
00:28:54,800 --> 00:28:55,700
Yeah.
Like Papa.
510
00:28:55,700 --> 00:28:58,700
So it'll erase the whole
industry kind of lost sight of
511
00:28:58,708 --> 00:29:02,800
the horizontal, the ability to
direct or change because liner
512
00:29:02,800 --> 00:29:05,400
is pretty much all of them.
There's a couple exceptions that
513
00:29:05,400 --> 00:29:08,300
are manual.
They They have controlled manual
514
00:29:08,300 --> 00:29:09,800
in the vertical plane.
Yeah.
515
00:29:10,400 --> 00:29:13,100
But they're fixed in the
horizontal flip.
516
00:29:13,200 --> 00:29:15,700
Right.
Interesting.
517
00:29:15,700 --> 00:29:20,700
So you just have to add more
boxes basically to to change.
518
00:29:21,000 --> 00:29:23,900
Yeah.
Boxes beside them or yeah angles
519
00:29:23,900 --> 00:29:28,900
between them and trusting.
So this is this is something
520
00:29:28,900 --> 00:29:31,300
that is positioned.
I'm assuming when there's no
521
00:29:31,300 --> 00:29:36,400
audience and That's correct.
Yeah it's not something that
522
00:29:36,400 --> 00:29:39,500
you're going to need to change
because the conditions changed
523
00:29:39,500 --> 00:29:41,800
or whatever.
There's not a mean there's been
524
00:29:41,800 --> 00:29:43,900
some use cases that the people
have talked about like you know
525
00:29:43,900 --> 00:29:47,700
once when a performer goes on on
hold on to the thrust to be able
526
00:29:48,100 --> 00:29:50,900
feedback is a real problem.
Yeah, for thrust, right?
527
00:29:51,000 --> 00:29:53,300
Yeah.
So the ability to pull the sound
528
00:29:53,300 --> 00:29:57,000
field off the thrust that may be
small, things like that but
529
00:29:57,000 --> 00:30:03,000
generally it's it's a setup and
tuning type configuration.
530
00:30:03,000 --> 00:30:04,300
Yeah.
Are there are there?
531
00:30:04,400 --> 00:30:09,400
R.
So from a hardware standpoint is
532
00:30:09,400 --> 00:30:18,600
this system in a sense safer
because you're not changing that
533
00:30:18,600 --> 00:30:21,300
Hardware.
Every time you put it into a new
534
00:30:21,300 --> 00:30:24,600
facility or whatever, it's
safer.
535
00:30:24,700 --> 00:30:29,500
Because when you set it up, you
don't have people's fingers with
536
00:30:29,500 --> 00:30:33,500
little tiny links in between
right arrays, that way, you
537
00:30:33,500 --> 00:30:40,200
know, thousands of pounds.
So in this setup sense, it is
538
00:30:40,400 --> 00:30:43,500
quite a bit safer for the people
that are are setting it up.
539
00:30:43,500 --> 00:30:44,700
Yeah.
Yeah.
540
00:30:44,900 --> 00:30:48,200
I've been that person with my
finger in the wrong know what
541
00:30:48,200 --> 00:30:50,100
too many people you know.
Yeah.
542
00:30:50,900 --> 00:30:53,400
And when you can just fly the
system straight and then
543
00:30:53,400 --> 00:30:56,000
articulated afterwards, you
don't, you don't have that
544
00:30:56,000 --> 00:30:59,800
problem anymore.
And so what is the process?
545
00:30:59,800 --> 00:31:05,200
So everything comes out of the
truck, it gets hung and the rig
546
00:31:05,200 --> 00:31:07,400
goes up.
And then what happens?
547
00:31:09,000 --> 00:31:14,000
Well, it's okay.
Our process, I guess the
548
00:31:14,000 --> 00:31:16,200
software that we use called
Dynamics and it's called that
549
00:31:16,200 --> 00:31:19,700
because I've been a proponent
that the process shouldn't have
550
00:31:19,700 --> 00:31:23,600
to necessarily be rigid.
The prescribed process is you
551
00:31:23,600 --> 00:31:27,700
get the drawing of the venue.
You put it into our software,
552
00:31:28,100 --> 00:31:31,600
you simulate the venue, and the
loudspeakers virtually, then you
553
00:31:31,600 --> 00:31:37,200
go to the show, you bring the
loudspeakers out of the out of
554
00:31:37,200 --> 00:31:40,300
the truck.
And you set them up as per plan
555
00:31:40,800 --> 00:31:45,400
and then the system flies
straight, you connect it to the
556
00:31:45,400 --> 00:31:50,500
software, you articulate the or
you change the robotics to fit
557
00:31:50,500 --> 00:31:54,800
your prediction and then you
find tune from there by changing
558
00:31:54,800 --> 00:31:57,400
robotics.
I mean maybe but the reality of
559
00:31:57,400 --> 00:32:01,200
the situation for anybody that's
been in production, everyone
560
00:32:01,200 --> 00:32:04,000
knows that that never goes
production never goes the way
561
00:32:04,000 --> 00:32:06,000
you plan.
Exactly course.
562
00:32:06,000 --> 00:32:08,200
Yeah you know there's there's a
look at that.
563
00:32:08,300 --> 00:32:12,800
Barricade is 10 feet forward or
10 feet back or the do the
564
00:32:12,800 --> 00:32:14,800
rigging points.
The lighting guys, I'm pointing
565
00:32:14,800 --> 00:32:18,700
at you, put the trust line,
where the speakers are supposed
566
00:32:18,700 --> 00:32:22,400
to go, you know, like there's so
many things that happen in the
567
00:32:22,400 --> 00:32:26,700
real world.
That if you use a conventional
568
00:32:26,700 --> 00:32:32,000
system, you have to go back to
the planning step replan and
569
00:32:32,000 --> 00:32:35,800
then redeploy or rehang.
The sound system, what?
570
00:32:35,800 --> 00:32:40,400
But with ours, you essentially
can once even once the system's
571
00:32:40,400 --> 00:32:43,600
been flown, you can adjust to
those like, you know,
572
00:32:43,600 --> 00:32:46,700
conceptually actually not
conceptually as has happened,
573
00:32:47,100 --> 00:32:50,800
you know, you don't sell as many
tickets as you thought that you
574
00:32:50,800 --> 00:32:53,700
were going to.
So you're not going to open the
575
00:32:53,700 --> 00:32:56,000
27.
Section or something, for
576
00:32:56,000 --> 00:32:58,700
example.
So, with our system, you simply
577
00:32:58,700 --> 00:33:01,000
open the software.
You adjust the robotics in the
578
00:33:01,000 --> 00:33:07,300
system to have less horizontal
coverage in that instance and
579
00:33:07,300 --> 00:33:10,100
you go with the show and you
have less reflection because of
580
00:33:10,100 --> 00:33:12,500
it because us you're not
shooting sounded empty seats or
581
00:33:12,500 --> 00:33:15,500
something like that.
So it's not something where like
582
00:33:15,500 --> 00:33:18,100
what I was envisioning was
something where there's just
583
00:33:18,100 --> 00:33:23,500
microphones placed out in the
room and it just automatically
584
00:33:23,500 --> 00:33:26,600
like, You know, is sending
signals out and getting them
585
00:33:26,600 --> 00:33:29,600
back and adjusting itself like
fine-tuning itself.
586
00:33:30,100 --> 00:33:32,600
Not yet, not yet we working on
that.
587
00:33:33,700 --> 00:33:36,500
Conceptually, I think that we
have the building blocks.
588
00:33:36,500 --> 00:33:39,400
Yeah, something like that.
I have a couple ideas with
589
00:33:39,400 --> 00:33:41,300
respect to that.
It's always like a.
590
00:33:42,400 --> 00:33:47,900
It's a fine line between how
much, you know, the technician
591
00:33:47,900 --> 00:33:49,400
wants to have control.
Yeah.
592
00:33:49,500 --> 00:33:53,100
First much you want to give them
and you always want to give them
593
00:33:53,100 --> 00:33:56,000
the best starting.
Point and then let them take
594
00:33:56,300 --> 00:33:58,400
their cries.
Of course, he an actual all
595
00:33:58,400 --> 00:34:00,300
right.
Yeah, yeah, that makes so much
596
00:34:00,300 --> 00:34:03,300
sense.
So the very first time that you
597
00:34:03,300 --> 00:34:08,699
hung, this rig, it had to be
pretty exciting.
598
00:34:08,900 --> 00:34:11,100
Like it, you had to be standing
there just going.
599
00:34:11,100 --> 00:34:15,000
Whoa, as it's moving, you know,
as everything's like, going from
600
00:34:15,199 --> 00:34:18,300
being hung straight to curving
into an array.
601
00:34:20,500 --> 00:34:24,699
Yeah, I mean it was a lot of a
lot of years, right?
602
00:34:25,100 --> 00:34:27,600
It didn't just suddenly happen,
I guess it's didn't suddenly
603
00:34:27,600 --> 00:34:30,100
suddenly hap.
So a lot of years building up to
604
00:34:30,100 --> 00:34:33,699
that because we were developing,
you know, kind of like being
605
00:34:33,699 --> 00:34:35,100
filled in our industry
technology.
606
00:34:35,100 --> 00:34:37,699
Yeah.
So there were lots of bumps and
607
00:34:37,699 --> 00:34:40,300
bruises along the way, there was
a point where I didn't think it
608
00:34:40,300 --> 00:34:45,500
was ever going to happen ever.
And yeah, it was a, an amazing
609
00:34:45,500 --> 00:34:50,800
feeling when it all came
together and it worked but So
610
00:34:50,800 --> 00:34:56,300
before you had a motorized
array, you had just normal line
611
00:34:56,300 --> 00:35:01,700
arrays, right?
Yeah, and is it basically the
612
00:35:01,700 --> 00:35:04,400
same box like are the
components?
613
00:35:04,400 --> 00:35:07,600
The same and there's just
actuators back.
614
00:35:07,600 --> 00:35:12,600
And I mean fundamentally the
technology of the line arrays is
615
00:35:12,800 --> 00:35:16,000
generally the same when we have
our own twist that our own
616
00:35:16,000 --> 00:35:19,400
flavor, but the reality of the
situation is that all of the
617
00:35:19,700 --> 00:35:22,700
Manufacturers are you know, Ella
Acoustics DNB us.
618
00:35:22,900 --> 00:35:25,400
We are all using the same
transducers in the same
619
00:35:25,600 --> 00:35:30,500
companies so the Box people
powered bought our boxes are
620
00:35:30,500 --> 00:35:32,900
powered, which makes us a little
different more like Meyer.
621
00:35:32,900 --> 00:35:35,300
Yeah.
But because our platform
622
00:35:35,300 --> 00:35:39,400
requires each loudspeaker to be
essentially smart to, to a
623
00:35:39,408 --> 00:35:43,000
degree.
The powered solution is okay.
624
00:35:43,000 --> 00:35:47,200
Even before that, I've always
thought that a powered speaker
625
00:35:47,200 --> 00:35:49,500
makes more sense for a rental
company.
626
00:35:49,600 --> 00:35:55,100
Quickly because as the owner of
a rental company, I wanted to be
627
00:35:55,100 --> 00:35:59,300
able to send, I wanted to be
able to deploy my investment.
628
00:35:59,500 --> 00:36:02,800
However, I wanted, if I want to
send speakers here or two here
629
00:36:02,800 --> 00:36:05,300
or one here or seven here, then
that's what I can do.
630
00:36:05,300 --> 00:36:08,700
I don't have not.
I'm not constrained to my
631
00:36:08,700 --> 00:36:11,700
amplifier setups, and yeah,
yeah, yeah, yeah.
632
00:36:11,700 --> 00:36:14,800
You don't have to go out and
reconfigure, a bunch of Rags or
633
00:36:14,800 --> 00:36:17,100
whatever.
You use your inventory.
634
00:36:17,100 --> 00:36:19,300
How you need?
Yeah, well, it just seems to
635
00:36:19,300 --> 00:36:21,300
make sense.
Ants from a cabling standpoint
636
00:36:21,300 --> 00:36:24,800
and stuff to like, it always was
something that I thought made a
637
00:36:24,800 --> 00:36:27,000
huge amount of sense.
When I started seeing companies
638
00:36:27,000 --> 00:36:32,000
putting out powered boxes, but I
think you just have two sides of
639
00:36:32,000 --> 00:36:33,700
that one, right?
Like, there's always going to be
640
00:36:33,700 --> 00:36:36,200
two sides, you know.
That's no different in the
641
00:36:36,200 --> 00:36:38,200
lighting business.
How you know, one side.
642
00:36:38,200 --> 00:36:39,600
Always thinks it should be this
way.
643
00:36:39,600 --> 00:36:43,800
The other side thinks it should
be a different way so yeah, I
644
00:36:43,800 --> 00:36:45,700
don't know you're ever going to
win or lose that argument.
645
00:36:45,700 --> 00:36:50,600
So it is it like the the Obvious
question.
646
00:36:50,600 --> 00:36:54,300
I guess it's got to be wildly
more expensive than the
647
00:36:54,300 --> 00:36:56,000
competitors that you've
mentioned.
648
00:36:57,500 --> 00:37:00,100
There's more, there's more
technology in the loudspeakers
649
00:37:00,100 --> 00:37:01,200
for sure.
Yeah.
650
00:37:02,700 --> 00:37:04,500
But it's not wildly what more
expensive?
651
00:37:04,600 --> 00:37:11,500
Yeah, especially recently.
So, in the beginning, of course,
652
00:37:11,500 --> 00:37:15,200
the first time you take it to
kick at the can cost you more,
653
00:37:15,200 --> 00:37:16,900
you're developing new
technology.
654
00:37:17,100 --> 00:37:19,500
Yeah, and Trinity is more
expensive.
655
00:37:19,600 --> 00:37:23,700
Sir.
But recently we've actually been
656
00:37:23,700 --> 00:37:28,200
able to get it a lot.
Like I'm taught a lot lot more
657
00:37:28,200 --> 00:37:30,700
competitive.
Yeah, we did.
658
00:37:30,800 --> 00:37:33,900
We poured a ton.
I mean I took there was too kind
659
00:37:33,900 --> 00:37:35,400
of Transit Hub during the
pandemic.
660
00:37:35,400 --> 00:37:38,100
You either sit down and you just
hold on and see what happens.
661
00:37:38,100 --> 00:37:41,700
And there's the other train
where you just pour more into it
662
00:37:41,700 --> 00:37:44,000
because it was me to believe
that the other side is going to
663
00:37:44,000 --> 00:37:50,100
come and I took the latter
approach and we We invested a
664
00:37:50,107 --> 00:37:53,200
lot in R&D and it was a great
time to do that.
665
00:37:53,200 --> 00:37:56,000
Yeah.
But it allowed us to kind of
666
00:37:56,000 --> 00:38:01,700
like re-envision and and taken
another pass at the technology
667
00:38:01,700 --> 00:38:04,200
right from the ground.
Up with everything we had
668
00:38:04,200 --> 00:38:08,700
learned over the last 10 years
and so we were actually able to
669
00:38:08,700 --> 00:38:12,200
reduce the cost by half.
Wow.
670
00:38:13,000 --> 00:38:18,600
In our latest T8 line array.
Which will we are building kind
671
00:38:18,600 --> 00:38:20,800
of 200.
Boxes this year.
672
00:38:21,700 --> 00:38:24,500
And then the plan is will
actually, you know, go to formal
673
00:38:24,500 --> 00:38:27,700
production and marketing.
That type of stuff 28.
674
00:38:28,600 --> 00:38:31,700
Is that the transducer a dish?
Yes.
675
00:38:32,100 --> 00:38:35,600
So a smaller line array.
We have large format that we
676
00:38:35,600 --> 00:38:37,900
have a 10 inch, then we have 8
inch now.
677
00:38:38,200 --> 00:38:42,200
Yeah, really cool.
And, and it's actually
678
00:38:42,200 --> 00:38:45,300
manufactured in Calgary.
It's actually manufactured in
679
00:38:45,300 --> 00:38:46,200
Calgary.
Yep.
680
00:38:46,200 --> 00:38:48,800
And Tristan, what's up?
We have full assembly.
681
00:38:48,900 --> 00:38:52,300
I mean, we Like everyone we have
lots of third party contractors.
682
00:38:52,600 --> 00:38:55,000
Yeah yeah.
I'm just to build you know, cast
683
00:38:55,000 --> 00:39:01,500
parts or stuff like that for us
rails but the all the wood
684
00:39:01,500 --> 00:39:02,900
cabinets are built here right
below.
685
00:39:02,900 --> 00:39:08,000
Me amazing and all the final
assembly to you see ya?
686
00:39:08,500 --> 00:39:11,200
I mean, it was one of the cooler
things I read about your company
687
00:39:11,200 --> 00:39:14,600
was that it's manufactured in
Calgary, you know, my hometown
688
00:39:14,600 --> 00:39:20,300
where I was born and raised.
And it's Exciting.
689
00:39:20,300 --> 00:39:26,500
You know, I love seeing like
calories, not a big Hub of audio
690
00:39:26,500 --> 00:39:30,600
technology, let's just say, you
know, not the touring Mecca, the
691
00:39:30,600 --> 00:39:32,200
world.
Now the touring Mecca of the
692
00:39:32,200 --> 00:39:35,900
world know which, you know, can
complicate things, but it also
693
00:39:35,900 --> 00:39:40,500
can, you know, I'm sure the
being able to hire people in
694
00:39:40,500 --> 00:39:44,700
Calgary is a lot easier than Los
Angeles or New York, or a lot of
695
00:39:44,700 --> 00:39:49,900
other places that may be more of
a touring hotspot or a audio
696
00:39:49,900 --> 00:39:51,400
hotspot or whatever you want to
call it.
697
00:39:51,400 --> 00:39:54,700
Even technology people there's
pluses and minuses.
698
00:39:54,700 --> 00:39:59,800
So, you know, like on specific
roles, obviously specific, you
699
00:39:59,800 --> 00:40:02,100
know, experience.
We have to bring those people
700
00:40:02,100 --> 00:40:02,800
here.
Yeah.
701
00:40:02,800 --> 00:40:07,900
Maybe I'm a base of it, but on
the other side of it, you know,
702
00:40:08,000 --> 00:40:10,000
the majority of this town is oil
and gas.
703
00:40:10,100 --> 00:40:14,200
Yeah, and Fuller kind of tired
of that industry in anybody who
704
00:40:14,200 --> 00:40:19,000
loves music, you know.
So, you know, if you end up at
705
00:40:19,000 --> 00:40:21,200
PK and you love music, if you're
going to stay here for quite a
706
00:40:21,207 --> 00:40:23,000
little bit.
Yeah, that's what.
707
00:40:24,000 --> 00:40:25,300
Yeah.
I mean, I want to get into that
708
00:40:25,300 --> 00:40:27,700
a little bit too.
And, and unless you think we've
709
00:40:27,700 --> 00:40:31,500
missed something on the
technology side, like so what
710
00:40:31,500 --> 00:40:34,100
what is your latest greatest?
You talked about the T8.
711
00:40:35,300 --> 00:40:37,100
He ate would be the latest
greatest.
712
00:40:37,100 --> 00:40:38,000
I would say.
Yeah.
713
00:40:38,000 --> 00:40:40,800
For so that's sort of being
launched right now.
714
00:40:40,800 --> 00:40:44,500
You said you're Building 7 beta
so we're putting out with our
715
00:40:44,500 --> 00:40:48,100
trusted users Distributors that
kind of stuff but we're next
716
00:40:49,700 --> 00:40:52,100
because I really like to try to
have a product really ready?
717
00:40:52,200 --> 00:40:52,800
Yeah.
It goes.
718
00:40:53,000 --> 00:40:55,100
Okay.
So I believe quite at each step
719
00:40:56,000 --> 00:40:59,000
may be cutting some of the
lighting manufacturers that beta
720
00:40:59,000 --> 00:41:02,200
test it inside.
Not in the market, how's that?
721
00:41:02,400 --> 00:41:05,100
Oh, it's so hard.
You know, because there Always
722
00:41:05,100 --> 00:41:06,800
Financial pressures.
You always want to have your
723
00:41:06,800 --> 00:41:12,900
latest greatest box into the
market and but but it pays to
724
00:41:12,900 --> 00:41:15,500
take time to write.
We're also in a techie industry,
725
00:41:15,500 --> 00:41:17,800
everybody loves a new thing.
You know, they love a new
726
00:41:17,800 --> 00:41:19,500
wrinkle.
They love a new feature.
727
00:41:19,500 --> 00:41:21,600
They love a whatever.
Oh you've got that.
728
00:41:21,600 --> 00:41:23,800
When can I have can I can I put
him on a CDC?
729
00:41:23,800 --> 00:41:25,600
I got a CDC coming up next
month.
730
00:41:25,700 --> 00:41:26,700
Can I have him?
Can I have them?
731
00:41:27,500 --> 00:41:31,200
So the world in general is
different you know software can
732
00:41:31,200 --> 00:41:35,200
be developed and iterated and
release so quickly as Add to a
733
00:41:35,200 --> 00:41:37,700
product.
Yeah, our world is.
734
00:41:37,700 --> 00:41:41,900
It is used to the newest
greatest feature right now over
735
00:41:41,900 --> 00:41:44,900
and over and over again.
Yeah, very difficult to do that
736
00:41:44,900 --> 00:41:46,900
when proud with products.
Well, I guess what that's
737
00:41:46,900 --> 00:41:50,500
getting a lot quicker now, too.
Because of all the latest AI
738
00:41:50,500 --> 00:41:52,800
stuff.
And, you know, we're always
739
00:41:52,800 --> 00:41:54,900
talking about that.
Like I talked to, I talked to
740
00:41:54,900 --> 00:41:57,800
lighting designers all the time,
you know, when do you think your
741
00:41:57,800 --> 00:42:01,700
console is going to program
itself and everyone agrees, it's
742
00:42:01,700 --> 00:42:04,500
not very far out.
You know, that's coming quick.
743
00:42:04,800 --> 00:42:10,000
Really latest GPT scores.
I was reading GPT for are
744
00:42:10,100 --> 00:42:13,100
insane.
Unreal unreal I mean I've been
745
00:42:13,100 --> 00:42:15,500
writing blog posts with it.
I'll dialed and I'm not too
746
00:42:15,500 --> 00:42:18,900
proud to admit you know I've
been writing all kinds of things
747
00:42:18,900 --> 00:42:23,200
with it and just trying things
and just going whoa you know,
748
00:42:23,500 --> 00:42:27,300
but I mean within the next year,
you're going to be able to
749
00:42:27,300 --> 00:42:30,400
create your own website in a few
minutes.
750
00:42:30,500 --> 00:42:34,300
You know, by just saying make me
a website that does this and
751
00:42:34,300 --> 00:42:38,500
this and this The nurse in this
and yeah, boom, there it is.
752
00:42:39,000 --> 00:42:41,500
Which is crazy.
It's going to be an interesting
753
00:42:41,500 --> 00:42:45,600
ride for it is.
Do you just to stick with
754
00:42:45,700 --> 00:42:48,900
Hardware here for a second?
Do you work closely with any of
755
00:42:48,900 --> 00:42:52,600
the console manufacturers?
Like are there any features from
756
00:42:52,600 --> 00:42:55,900
your products that are built
into digital consoles or
757
00:42:55,900 --> 00:42:59,100
something or it does?
No, not yet.
758
00:42:59,100 --> 00:43:02,600
We part of the platform that we
just spent the past number of
759
00:43:02,600 --> 00:43:05,900
years through covid.
And now Now, developing though
760
00:43:05,900 --> 00:43:14,300
is an ABB digital audio
capability on the Milan.
761
00:43:15,100 --> 00:43:18,900
So all of our new newer
products, if there are newer
762
00:43:19,000 --> 00:43:22,100
newest, amplifier, platform will
be Milan ready.
763
00:43:22,300 --> 00:43:25,900
And so that will move us into
the cape into the area of kind
764
00:43:25,900 --> 00:43:28,800
of like collaboration.
I would say with console me.
765
00:43:28,800 --> 00:43:32,300
I think it's a pretty cool idea.
To have a, you know, be able to
766
00:43:32,300 --> 00:43:34,100
especially for like, say a
corporate.
767
00:43:34,500 --> 00:43:34,900
Yeah.
Yeah.
768
00:43:35,200 --> 00:43:37,500
Asian we're just going to bring
two speakers in your favorite
769
00:43:37,500 --> 00:43:39,900
console and then you just want
to control those loudspeakers
770
00:43:39,900 --> 00:43:41,200
from your console.
I think that's a great
771
00:43:41,200 --> 00:43:42,200
application.
Yeah.
772
00:43:42,400 --> 00:43:47,700
Yeah, offense.
Yeah, so I want to talk about
773
00:43:47,700 --> 00:43:51,800
your people concept because you
know and again I might be wrong.
774
00:43:51,800 --> 00:43:56,500
I read it somewhere that that
your employee owned.
775
00:43:57,300 --> 00:44:02,700
Yeah, I certainly don't own all
the company and Purposefully
776
00:44:02,700 --> 00:44:06,200
actually, one of my first jobs,
my first job out of engineering
777
00:44:06,200 --> 00:44:10,300
school, I work for a company
called Spartan Controls and it
778
00:44:10,300 --> 00:44:13,700
was when I got the concept, it
was my first job professional
779
00:44:13,700 --> 00:44:19,200
job and everybody at that
company was so invested.
780
00:44:19,500 --> 00:44:22,700
And people have been there for
20, 30 years.
781
00:44:23,000 --> 00:44:25,700
And then I went to work at the
next company, and it was a
782
00:44:25,700 --> 00:44:29,100
revolving door.
And so the difference of the
783
00:44:29,100 --> 00:44:31,400
Spartan Controls was that it was
employed.
784
00:44:31,900 --> 00:44:34,500
Old.
And I was like, man, this is
785
00:44:34,500 --> 00:44:40,300
such a great concept and I've
never wanted to be, I'm not here
786
00:44:40,300 --> 00:44:42,800
because I'm trying to make a
billion dollars.
787
00:44:42,800 --> 00:44:45,900
If I wanted the billion dollars,
I will show just staying in oil
788
00:44:45,900 --> 00:44:49,600
and gas.
I'm here because I want to
789
00:44:49,600 --> 00:44:52,900
create something that lasts and
that makes him impact on the
790
00:44:52,908 --> 00:44:55,600
world.
So Financial motivations are
791
00:44:55,600 --> 00:45:00,600
secondary for me and that leads
to my leadership style and the
792
00:45:00,600 --> 00:45:03,400
ownership of the company.
And I'm much more interested in
793
00:45:03,400 --> 00:45:09,400
having a group of people that
have A total vision aligned
794
00:45:09,400 --> 00:45:16,000
Vision because we are all owners
and you know we all we all get
795
00:45:16,000 --> 00:45:23,000
to Let's we all get to share in
the reward of building a
796
00:45:23,008 --> 00:45:25,000
successful company that changes
the world.
797
00:45:25,300 --> 00:45:31,400
So Since the Inception of the
company, it's the whole concept
798
00:45:31,400 --> 00:45:37,200
has been to be employing.
So you know, and you can tell me
799
00:45:37,200 --> 00:45:41,700
at what point I get to be
asking, you know, secret things
800
00:45:41,700 --> 00:45:46,000
that you don't want to tell me
about, but what's that look like
801
00:45:46,000 --> 00:45:50,800
like so, you know, you bring in
a new engineer and you tell
802
00:45:50,800 --> 00:45:51,900
them, okay.
By the way, we're
803
00:45:51,900 --> 00:45:54,200
employee-owned.
Do you just hand him a stock
804
00:45:54,200 --> 00:45:56,700
package, right?
When he walks in the door, is
805
00:45:56,800 --> 00:45:59,500
Invested over a period of time
or oh.
806
00:45:59,600 --> 00:46:03,300
So when a new employee starts
there's a three-year vesting
807
00:46:03,300 --> 00:46:05,500
period, okay?
They employ you can start to
808
00:46:05,500 --> 00:46:09,300
earn and typically it comes
through part of our comp.
809
00:46:09,300 --> 00:46:12,200
Well, I mean, if you step back,
I guess, everybody's
810
00:46:12,200 --> 00:46:15,200
compensation structure in the
entire organization is the same
811
00:46:15,200 --> 00:46:19,600
as mine.
So we have Milestones that are
812
00:46:19,600 --> 00:46:22,400
laid out from today till ten
years from now.
813
00:46:23,000 --> 00:46:27,600
And every time we hit a
milestone We get a raise, we get
814
00:46:27,600 --> 00:46:31,900
shares and the whole company
does, that's really cool.
815
00:46:32,500 --> 00:46:36,100
So I mean, I bought if I'm going
to preach alignment, then we
816
00:46:36,100 --> 00:46:38,200
really should probably be
aligned and I shouldn't be on
817
00:46:38,200 --> 00:46:41,800
some magical, fairy compensation
structure that my guys In the
818
00:46:41,800 --> 00:46:43,000
Woodshop are.
Yeah.
819
00:46:43,000 --> 00:46:47,200
So when you start at PK, you get
presented with a Compensation
820
00:46:47,200 --> 00:46:53,500
Plan and you can start to accrue
Equity, I guess for contribution
821
00:46:53,500 --> 00:46:55,200
towards that plan.
And then once you've been here
822
00:46:55,200 --> 00:46:58,500
for 3 years, then you've asked,
then you become a shareholder.
823
00:46:59,500 --> 00:47:04,600
And so, Isn't there a challenge
to that when someone leaves and
824
00:47:04,600 --> 00:47:07,400
goes to work for your competitor
and one of these?
825
00:47:07,400 --> 00:47:10,400
Your goal is everything.
Yeah.
826
00:47:10,400 --> 00:47:12,000
There's pluses and minuses.
Yeah.
827
00:47:13,800 --> 00:47:17,900
We have the option of course in
area spp to part ways.
828
00:47:17,900 --> 00:47:19,500
Amicably.
You know.
829
00:47:19,600 --> 00:47:21,500
Yeah.
Yeah.
830
00:47:22,300 --> 00:47:24,900
No such a cool model.
I love it.
831
00:47:24,900 --> 00:47:28,000
I mean it's like you're
literally kind of putting your
832
00:47:28,000 --> 00:47:29,800
money where your mouth is.
Sweet.
833
00:47:29,800 --> 00:47:32,100
Here's the thing.
If I hire Buddy.
834
00:47:32,300 --> 00:47:36,700
And I want them to treat the
customer or our partner like I
835
00:47:36,700 --> 00:47:41,000
would treat them like an owner,
then isn't the easiest way in
836
00:47:41,000 --> 00:47:43,200
the makes the most sense for
them to be an owner to.
837
00:47:44,200 --> 00:47:46,600
I always use the example of my
dad's toolbox.
838
00:47:47,500 --> 00:47:52,400
When I was 14, my dad gave me a
truck and he, you know, he had a
839
00:47:52,400 --> 00:47:55,800
pile of tools and he's like, you
can fix his truck up and I
840
00:47:55,800 --> 00:47:57,400
borrowed the tools and I lost
them all.
841
00:47:58,100 --> 00:48:00,400
They were my tools, right?
I didn't care.
842
00:48:00,600 --> 00:48:05,000
He's you know, he's Battle of
them, but the tools but and then
843
00:48:05,000 --> 00:48:07,600
I'll as I was older in life.
I bought my own tools.
844
00:48:07,700 --> 00:48:11,800
Yeah, my toolbox is immaculate.
Yeah, I know where every tool is
845
00:48:11,800 --> 00:48:15,700
I, if I lose the dyno and it's
because they're mine and because
846
00:48:15,700 --> 00:48:21,900
I like either an analogy, so
doesn't your cap table just look
847
00:48:21,900 --> 00:48:24,800
insane know, like, if you go to
bring in a new investor or
848
00:48:24,800 --> 00:48:25,700
something?
Don't they go.
849
00:48:25,700 --> 00:48:30,400
Whoa, you have like 112 owners.
You know what's going on here.
850
00:48:32,100 --> 00:48:33,600
That's the way.
Yeah, I mean that's part of
851
00:48:33,600 --> 00:48:39,800
valor situation there.
It's not that complex, and I've
852
00:48:39,800 --> 00:48:41,200
actually never had.
We done it.
853
00:48:41,207 --> 00:48:45,900
We did a series, a Harry's 18.
And I would say everybody, I
854
00:48:45,900 --> 00:48:49,000
mean, I want people to be to be
involved that share my values,
855
00:48:49,000 --> 00:48:49,700
right?
Yeah.
856
00:48:50,000 --> 00:48:55,500
So if that, if that doesn't
work, then it's probably not a
857
00:48:55,500 --> 00:48:59,700
match business-wise.
Yeah, I really love that.
858
00:48:59,800 --> 00:49:04,300
That's, that's fantastic.
And I'm guessing, you know, you
859
00:49:04,300 --> 00:49:09,900
don't really have an attrition
problem Like you said revolving
860
00:49:09,900 --> 00:49:15,600
door problem?
No, I mean we have that's one of
861
00:49:15,600 --> 00:49:18,100
the nice benefits to right?
And you're an owner, you care
862
00:49:18,100 --> 00:49:20,100
about the company won't stick
around for a long time.
863
00:49:20,100 --> 00:49:22,000
Yeah.
I know every employee owner
864
00:49:22,000 --> 00:49:27,300
knows the cost of new hires or
replacing people is extremely
865
00:49:27,300 --> 00:49:28,400
high.
Yeah.
866
00:49:29,100 --> 00:49:31,300
When you get the good people you
want to keep them around.
867
00:49:32,000 --> 00:49:36,000
Do makes it stronger?
Yeah, it makes it you know,
868
00:49:36,100 --> 00:49:38,100
right.
Of course is there is there like
869
00:49:38,100 --> 00:49:43,100
a Voting process or anything.
Like when let's say the company
870
00:49:43,100 --> 00:49:48,000
wants to go a certain direction,
like do you do almost hold a
871
00:49:48,000 --> 00:49:51,800
board meeting with all your
investors and and say, you know,
872
00:49:51,800 --> 00:49:54,000
we want to do this.
We want everybody to vote on it,
873
00:49:54,100 --> 00:49:57,600
not that you have to.
But we have the typical
874
00:49:57,600 --> 00:50:01,500
corporate structure where the
directors guide, the, you know,
875
00:50:01,700 --> 00:50:03,600
the operations of the business
throughout the year.
876
00:50:03,600 --> 00:50:07,700
And then each year, we have an
annual general meeting and at
877
00:50:07,700 --> 00:50:10,600
that point made Considerations
can be brought up or new
878
00:50:10,600 --> 00:50:12,800
directors, can be appointed that
kind of stuff.
879
00:50:12,800 --> 00:50:17,100
So yeah, there's there's your
typical voting process like you
880
00:50:17,100 --> 00:50:19,600
would have in even maybe in the
public company although we're
881
00:50:19,600 --> 00:50:24,700
not public and yeah, so I don't
want very cool.
882
00:50:24,900 --> 00:50:30,900
So now your business has gone
beyond EDM and and you're
883
00:50:30,900 --> 00:50:33,500
actually touring with with music
acts as well.
884
00:50:33,500 --> 00:50:38,200
I would assume or live
entertainers or however bands vs
885
00:50:38,200 --> 00:50:43,900
Edie.
Them and any unique or different
886
00:50:43,900 --> 00:50:48,400
challenges to that or are you
finding it harder to break into
887
00:50:48,400 --> 00:50:51,900
that market then EDM?
Perhaps I don't know I think
888
00:50:51,900 --> 00:50:54,800
it's always harder to break into
markets that you don't you
889
00:50:54,800 --> 00:50:56,400
didn't build your core in,
right?
890
00:50:56,400 --> 00:51:00,300
Yeah and it's not because of the
technology it's because of your
891
00:51:00,300 --> 00:51:01,500
network.
Yeah.
892
00:51:01,700 --> 00:51:05,100
You know network is everything
it's who you know and so when
893
00:51:05,100 --> 00:51:07,700
you go into another Market you
have to build that network from
894
00:51:07,700 --> 00:51:09,800
the ground up.
Are you have to have a partner
895
00:51:09,800 --> 00:51:11,200
that takes you into that
Network?
896
00:51:11,200 --> 00:51:14,000
So on the technology side
honestly?
897
00:51:14,400 --> 00:51:17,900
No I don't think there's there's
no real challenges.
898
00:51:17,900 --> 00:51:21,200
I could say like the nice thing
about EDM is it's by far the
899
00:51:21,200 --> 00:51:23,900
hardest on a loudspeaker that
there is yeah.
900
00:51:24,200 --> 00:51:27,800
So when you go to other things
it's actually kind of easier on
901
00:51:27,808 --> 00:51:30,800
the loudspeaker.
Yeah, the technical
902
00:51:30,800 --> 00:51:33,600
implementation is, is similar,
right?
903
00:51:33,600 --> 00:51:36,800
Depending regardless of the
genre of music.
904
00:51:36,900 --> 00:51:41,000
Yeah, it's more.
About the crew and write the
905
00:51:41,000 --> 00:51:43,600
stuff on stage.
You know, obviously a DJ show on
906
00:51:43,600 --> 00:51:46,500
stage is completely different
than a live act.
907
00:51:46,500 --> 00:51:50,600
Yeah.
So when did you transition from
908
00:51:51,000 --> 00:51:54,500
just building stuff for yourself
to actually selling products
909
00:51:54,500 --> 00:51:59,200
outside of PK sound?
You okay?
910
00:51:59,200 --> 00:52:03,400
So on a scale like it was a slow
process.
911
00:52:04,400 --> 00:52:06,900
Obviously, we started as a
rental company that just kind of
912
00:52:06,908 --> 00:52:11,000
built loudspeakers for us and
then, as I mentioned, people
913
00:52:11,000 --> 00:52:13,400
just started calling because the
loudspeakers were on tour.
914
00:52:13,400 --> 00:52:15,300
There be like, I love this for
my club.
915
00:52:15,300 --> 00:52:17,600
I'd love this from production
company and so we started the
916
00:52:18,000 --> 00:52:22,000
girl them in.
I think my pretty quickly my
917
00:52:22,000 --> 00:52:26,300
vision for the company was
manufacturing and Technology,
918
00:52:26,700 --> 00:52:30,700
but our core was in Rentals.
And so, right up to the
919
00:52:30,700 --> 00:52:37,200
pandemic, actually, we had still
a rental division, but the
920
00:52:37,600 --> 00:52:39,800
pandemic made that choice for
us.
921
00:52:40,700 --> 00:52:44,800
No, we made the choice, but it
was we were we were heading that
922
00:52:44,800 --> 00:52:45,600
direction.
Yeah.
923
00:52:45,600 --> 00:52:48,200
I want us to be.
We were, that's where we were
924
00:52:48,207 --> 00:52:53,900
making our long-term Investments
and but, you know, when you got
925
00:52:53,900 --> 00:52:57,100
a successful portion of your
business, it's hard to just turn
926
00:52:57,100 --> 00:52:57,900
it off.
It is.
927
00:52:57,900 --> 00:53:00,600
Yeah.
Yeah, we started to move some of
928
00:53:00,600 --> 00:53:05,000
our customers to our loudspeaker
customers and then the pandemic
929
00:53:05,000 --> 00:53:08,000
head and we lost all the revenue
and just like everybody else a
930
00:53:08,000 --> 00:53:11,300
week.
Yeah, we lick our wounds and
931
00:53:11,300 --> 00:53:14,200
complained about it for, you
know, a month or two and then,
932
00:53:14,200 --> 00:53:15,500
and then I was like, guys, okay,
what?
933
00:53:15,700 --> 00:53:18,300
No more.
Yeah, we are now a global
934
00:53:18,300 --> 00:53:23,600
manufacturer period.
Only don't all of our rental
935
00:53:23,600 --> 00:53:27,100
customers when they come back as
a pandemic will, end will go to
936
00:53:27,100 --> 00:53:31,300
our customers.
That's again another Really
937
00:53:31,300 --> 00:53:34,600
Brave decision to make, you
know, just like leaving, leaving
938
00:53:34,600 --> 00:53:39,800
an oil company to go form a
sound company full-time, but I
939
00:53:39,800 --> 00:53:42,700
wasn't brave enough to make it
until it was removed from me
940
00:53:42,700 --> 00:53:44,700
though, that's horse.
Yeah, yeah.
941
00:53:44,800 --> 00:53:48,400
Well, it's hard I mean you know
the margins are so much better
942
00:53:48,400 --> 00:53:54,300
on doing a show than on selling
a box and and so, you know, that
943
00:53:54,300 --> 00:53:55,700
money's nice.
I'm sure.
944
00:53:55,700 --> 00:53:59,400
But at the end of the day, if
you To be a serious sound
945
00:53:59,400 --> 00:54:01,600
company, sound manufacturing
company.
946
00:54:01,900 --> 00:54:04,400
I think it's obviously the right
decision even though there's
947
00:54:04,400 --> 00:54:07,800
some logic to having a sound
company on the side where you
948
00:54:07,808 --> 00:54:10,400
can test new technology and
stuff right on your soul is a
949
00:54:10,400 --> 00:54:14,100
nice part of it for sure.
Yeah, you know, the beta process
950
00:54:14,100 --> 00:54:16,000
kind of happened in house.
Mmm.
951
00:54:16,100 --> 00:54:19,500
Yeah, there's a lot to be said
for doing something one thing
952
00:54:19,500 --> 00:54:23,700
really well, right.
And that's I mean we grew
953
00:54:23,700 --> 00:54:31,000
loudspeaker Revenue four times
through the you know 23 years to
954
00:54:31,000 --> 00:54:32,700
not do three years of the
pandemic.
955
00:54:32,900 --> 00:54:34,800
Yeah.
Because you're hyper focused.
956
00:54:36,400 --> 00:54:40,500
Yeah well and let's face it the
other companies left a big hole
957
00:54:40,500 --> 00:54:43,100
in the market to when they
couldn't ship for a year or
958
00:54:43,100 --> 00:54:44,100
whatever.
You know.
959
00:54:45,400 --> 00:54:50,300
Like you know I know somebody
who sent four million dollars or
960
00:54:50,300 --> 00:54:55,800
whatever to D&B. 18 months ago
and I think they just got there.
961
00:54:56,300 --> 00:54:59,300
I don't know if it was a.j. rig
or what it was, but at the end
962
00:54:59,300 --> 00:55:05,000
of 20 22, and there's a lot of
stories like that out there and
963
00:55:05,000 --> 00:55:07,600
everybody suffered from some
supply chain issues.
964
00:55:07,600 --> 00:55:10,100
And you probably have some
yourselves You by some of the
965
00:55:10,100 --> 00:55:12,200
same electronics and same
components and stuff.
966
00:55:12,200 --> 00:55:18,200
But but yeah, there's there's
certainly room, you know, when a
967
00:55:18,207 --> 00:55:21,800
couple of companies are that
dominant there's there's always
968
00:55:21,800 --> 00:55:24,600
room to Go in there.
And especially, you know, again
969
00:55:24,600 --> 00:55:28,300
you have the added wrinkle that.
You've got technology.
970
00:55:28,300 --> 00:55:30,900
Nobody else has that's patented
to right you're protected.
971
00:55:31,100 --> 00:55:33,800
There's a yep.
Multiple cock.
972
00:55:34,000 --> 00:55:37,400
Yep, that's really, really cool.
I'm very excited for you.
973
00:55:37,400 --> 00:55:40,600
I, you know, a, I think I'm a
bit of an idiot for not even
974
00:55:40,600 --> 00:55:43,400
knowing you guys existed until I
started talking with Andrew a
975
00:55:43,408 --> 00:55:45,200
couple months ago, actually, you
know what?
976
00:55:45,200 --> 00:55:48,600
Gil Gil, Hopkins.
Who we both know really well.
977
00:55:49,700 --> 00:55:52,500
Sent me an email and said you
got to check.
978
00:55:52,600 --> 00:55:56,800
These guys out, it's really cool
and I was blown away right away.
979
00:55:56,800 --> 00:55:59,100
I said, man, I love it.
Can you connect me to them?
980
00:55:59,100 --> 00:56:02,000
I want to get, I want to get the
founder on my podcast and talk
981
00:56:02,000 --> 00:56:05,700
to him about the company and it
took a couple months to lock you
982
00:56:05,700 --> 00:56:10,200
down.
You're a busy guy but I'm not,
983
00:56:10,900 --> 00:56:13,700
I'll confess.
I don't love interviews.
984
00:56:13,700 --> 00:56:17,100
I'm not the super best of them,
but I'm definitely much more at
985
00:56:17,100 --> 00:56:21,200
home in the engineering lab.
Yeah, why I'm trying to talk to
986
00:56:21,200 --> 00:56:23,800
you in calgarian?
And, you know, as much as I can.
987
00:56:23,800 --> 00:56:26,200
So I appreciate that.
Yeah.
988
00:56:26,300 --> 00:56:29,200
So, are you a Flames fan?
Oh, wow.
989
00:56:29,300 --> 00:56:31,700
I'm not a fucking gun.
Oh, you're not a hockey fan.
990
00:56:31,700 --> 00:56:34,300
Believe a Canadian Canadian find
that doesn't love hockey.
991
00:56:34,800 --> 00:56:37,000
What the heck is going on?
Please tell me it's not
992
00:56:37,000 --> 00:56:39,600
baseball.
No, actually, just that.
993
00:56:39,600 --> 00:56:42,400
I'm not a sports fan.
You're snowboarding and mountain
994
00:56:42,400 --> 00:56:45,100
biking I played.
I was still your typical
995
00:56:45,100 --> 00:56:47,400
Canadian kid.
I played hockey collect the
996
00:56:47,400 --> 00:56:50,900
cards and everything and when I
was the first strike, if you
997
00:56:50,900 --> 00:56:54,000
remember, yeah, of course.
Strike happened.
998
00:56:54,100 --> 00:56:59,200
I was just like, I don't know,
probably maybe 10 or 12 or
999
00:56:59,200 --> 00:57:02,300
something like yeah and my dad
was a welder.
1000
00:57:02,300 --> 00:57:05,600
Could barely afford where we
lived and I was like what is
1001
00:57:05,600 --> 00:57:07,900
going on?
I idolize these guys and they're
1002
00:57:07,900 --> 00:57:09,800
on strike.
I don't it didn't make sense.
1003
00:57:09,800 --> 00:57:12,100
I didn't understand the dynamic
at that age.
1004
00:57:12,400 --> 00:57:15,100
Didn't understand the owner
player Dynamic that guide you
1005
00:57:15,100 --> 00:57:17,600
now.
Yeah, but it didn't.
1006
00:57:17,600 --> 00:57:19,700
And so that's just kind of my
relationship.
1007
00:57:20,000 --> 00:57:22,000
Yeah.
You got a little bit pissed off
1008
00:57:22,000 --> 00:57:26,000
and said I'm leaving this top
and I went to take your money
1009
00:57:26,000 --> 00:57:27,100
with you.
Yeah.
1010
00:57:27,100 --> 00:57:28,200
Good for you.
Why?
1011
00:57:28,300 --> 00:57:31,700
I was always a die-hard flame
fan and and it's hard to watch
1012
00:57:31,700 --> 00:57:34,800
what they've done this year.
And it's crazy because I'm a I
1013
00:57:34,800 --> 00:57:37,600
don't know if you know, but the
flames and the Florida Panthers
1014
00:57:37,600 --> 00:57:44,000
made a fairly massive trade
before this season and it sort
1015
00:57:44,000 --> 00:57:47,100
of worked out for the Panthers
in that the guy who came here
1016
00:57:47,100 --> 00:57:51,300
could chuck is like our all-time
leading scorer and just had an
1017
00:57:51,300 --> 00:57:54,800
unbelievable year.
But the team went from being the
1018
00:57:54,800 --> 00:57:58,100
Presidents Trophy winner, which
is the top of the entire league
1019
00:57:58,300 --> 00:58:03,400
to not making the playoffs this
year and Calgary who was like
1020
00:58:03,400 --> 00:58:07,500
second or third best overall.
The previous year they lost
1021
00:58:07,500 --> 00:58:09,800
could shock.
And got our top guy which was
1022
00:58:09,800 --> 00:58:13,700
Hoover do and he's just laid an
egg in Calgary and now Calgary
1023
00:58:13,700 --> 00:58:15,900
looks like they're not going to
make the playoffs either, so
1024
00:58:16,100 --> 00:58:20,300
that the trade went horribly for
both teams, it took them both
1025
00:58:20,300 --> 00:58:25,400
the wrong direction and And so
yeah, it's a bummer and they're
1026
00:58:25,400 --> 00:58:27,400
my two teams.
So you know, I'm going into the
1027
00:58:27,400 --> 00:58:29,100
playoffs with no teams.
I'm bummed.
1028
00:58:29,900 --> 00:58:34,800
So I guess I'll just work.
Yeah yeah.
1029
00:58:35,300 --> 00:58:38,400
Well I Jeremy I appreciate very
much you taking the time to do
1030
00:58:38,400 --> 00:58:40,800
this.
It's been very enlightening.
1031
00:58:40,900 --> 00:58:44,500
And you know, who knew I could
like an audio guy and appreciate
1032
00:58:44,500 --> 00:58:47,000
an audio guy, you know, I'm a
lighting gospel.
1033
00:58:48,500 --> 00:58:51,000
We need to get in the fight.
Now we didn't get in a fight we
1034
00:58:51,000 --> 00:58:54,500
didn't I even used the lighting
reference.
1035
00:58:54,700 --> 00:58:56,300
Yeah, you did.
You did.
1036
00:58:56,300 --> 00:58:57,300
Yeah.
No.
1037
00:58:57,300 --> 00:58:59,300
It's all good.
No, I appreciate it.
1038
00:58:59,300 --> 00:59:03,300
And I intend at some point when
I'm up in Calgary this year I'm
1039
00:59:03,300 --> 00:59:07,300
gonna check in with you and see
if you've got some time and I'll
1040
00:59:07,300 --> 00:59:09,700
come buy you lunch or something,
and check out your place.
1041
00:59:10,300 --> 00:59:11,700
Yeah.
Please, please come.
1042
00:59:11,700 --> 00:59:15,700
I would love to give you a tour.
Like I said, loudspeakers are
1043
00:59:15,700 --> 00:59:19,800
best enjoyed in person so I
don't even need to hear it.
1044
00:59:19,800 --> 00:59:21,400
I just want to see the thing
moved.
1045
00:59:21,500 --> 00:59:24,200
You know, that for me.
Me is just gonna blow me away
1046
00:59:24,200 --> 00:59:27,500
cuz it's still like I was just
talking to somebody about your
1047
00:59:27,500 --> 00:59:30,200
company this morning and I
directed him to your to your
1048
00:59:30,200 --> 00:59:33,600
website and I went to your home
page to grab the link and send
1049
00:59:33,600 --> 00:59:35,500
it to him.
And I watched the little video
1050
00:59:35,500 --> 00:59:37,900
again and I just get goosebumps
every time I see it.
1051
00:59:37,900 --> 00:59:41,300
Every time I see that array
like, you know, taking shape, I
1052
00:59:41,300 --> 00:59:44,000
just go.
Wow, you know, this is just, you
1053
00:59:44,000 --> 00:59:46,100
know, I love Innovation.
And, you know, to me in the
1054
00:59:46,100 --> 00:59:50,000
audio business, the last
Innovation this big was, you
1055
00:59:50,000 --> 00:59:52,800
know, maybe even as far back as
like, digital console Al's, you
1056
00:59:52,800 --> 00:59:57,500
know, when, when we went from
analog to digital consoles, it's
1057
00:59:57,500 --> 01:00:00,600
huge, its massive.
So I'm sure competitors are
1058
01:00:00,607 --> 01:00:06,100
going good, damn it, you know,
do you plan to license the
1059
01:00:06,100 --> 01:00:07,600
technology?
Probably not.
1060
01:00:09,000 --> 01:00:11,600
You know, a lot of people have
asked me this and I've never had
1061
01:00:12,600 --> 01:00:16,500
I guess.
I've always said no, but maybe
1062
01:00:16,500 --> 01:00:18,400
that's a mistake.
I don't know who know.
1063
01:00:18,400 --> 01:00:22,700
I love, Bill loudspeakers.
I want I want our loudspeakers
1064
01:00:22,700 --> 01:00:24,300
across the world.
Yeah.
1065
01:00:24,500 --> 01:00:26,700
Yeah.
I understand and you have such
1066
01:00:26,700 --> 01:00:29,500
an advantage right now so it's
very cool.
1067
01:00:29,800 --> 01:00:32,100
Well, thank you my friend, the
real conversation.
1068
01:00:32,100 --> 01:00:33,900
I'm sure it would be.
Yeah, yeah.
1069
01:00:33,900 --> 01:00:38,800
Well Money Talks yeah.
But but but it does Come back to
1070
01:00:38,800 --> 01:00:40,200
passion.
And that's why I'm here, right?
1071
01:00:40,200 --> 01:00:41,300
So of course.
Yeah.
1072
01:00:42,100 --> 01:00:44,000
Well I appreciate you.
And I look forward to meeting
1073
01:00:44,000 --> 01:00:48,500
you in person and and yeah,
thanks for doing this Marcela.
1074
01:00:48,500 --> 01:00:49,800
Really appreciate it.
Have a great day.
1075
01:00:50,100 --> 01:00:50,700
All right, sir.